Global Mobile TV Market: Overview
A mobile TV is a TV that is accessible on mobile devices like tablets or smartphones. Mobile TV provides both pay TV and free-to-air TV services. Pay TV is provided through a provider of cell phone network whereas free-to-air TV service is provided from global television stations. One can download and podcast live shows from the Internet in order to view according to one’s convenience in a mobile TV.
Global Mobile TV Market: Growth Factors
The increasing tablets and smartphones use around the world are anticipated to boost the growth of the global mobile TV market. Nowadays, most of the tablets and smartphones are TV-enabled; this, in turn, results in a considerable rise in the mobile TV applications use. The use of high-speed data services including 5G, 4G, and 3G is another factor mounting the mobile TV adoption. In today’s world, users opt to watch online TV on tablets and smartphones they own. Also, easy availability of internet that is high-speed is further boosting the mobile TV subscriptions number. These advancements are anticipated to have a positive impact on the growth of the global mobile TV market in the near future. In addition, various telecom companies are highly investing in mobile TV infrastructure in order to offer high-speed Internet, which will definitely result in growing the subscriber base as well as propel the global mobile TV market growth.
Global Mobile TV Market: Segmentation
The global mobile TV market is segmented on the basis of service and region. On the basis of service, the global mobile TV market is classified as pay-TV service and free-to-air service. The regional segmentation of the global mobile TV market can be given to Europe, North America, Asia Pacific, and Latin America.
Global Mobile TV Market: Regional Analysis
Asia Pacific is anticipated to be the dominating player in the global mobile TV market in the near future majorly owing to considerable market share and revenue. This is as a result of a considerable increase in smartphone use, increasing mobile networks investments by leading players, and rising Internet subscriptions in this region. The pay TV service segment in the Asia Pacific contributed a considerable market share and is anticipated to continue this trend in future. In addition, owing to increasing TV-enabled mobile phone number, the free-to-air service adoption is also rising in the Asia Pacific among users.
Surging economic strength of developing countries and growing investments in LTE networks are other factors driving the growth of the global mobile TV market in Latin America. Considering the increasing spending on entertainment, other countries including Mexico and Argentina are anticipated to experience high growth in the global mobile TV market in the near future.
Global Mobile TV Market: Competitive Players
Some of the leading players in the global mobile TV market are Comcast, AT&T, Sky, MobiTV, Orange, Time Warner Cable, SPB TV, Bell Canada, Verizon Communications, Charter Communications, Bharti Airtel, Cox Communications, Consolidated Communications, and Tata Sky.
Global Mobile TV Market: Regional Segment Analysis
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