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Cable Television Networks Market - Global Industry Analysis

Cable Television Networks Market By Direct Broadcast Satellite Services (DBS), Satellite Master Antenna Systems Services (SMATV), Multipoint Distribution System Services (MDS), Closed Circuit Television Circuits, Subscription Channel Services, Cable and Other Pay Television Services, By Region (North America, Europe, Asia Pacific, Latin America, And Middle East And Africa): Global Industry Perspective, Comprehensive Analysis, And Forecast, 2020-2028

Published Date: 03-Jun-2021 Category: Technology & Media Report Format : PDF Pages: 140 Report Code: ZMR-2672 Status : Published

The Global Cable Television Network market accounted for USD 353.33 Million in 2020 and is expected to reach USD 535.90 Million by 2028, growing at a CAGR of around 5.3% between 2021 and 2028.

Description

Market Overview    

The Global Cable Television Network market accounted for USD 353.33 Million in 2020 and is expected to reach USD 535.90 Million by 2028, growing at a CAGR of around 5.3% between 2020 and 2028.   

Television broadcasting services is now mainly provided by the cable television operators as the traditional broadcast  television which uses the TV antenna to transmit radio waves to receive the signals have become outdated.  Cable television has now become the integral part of our day to day life as it is the easily available and affordable sources of entertainment and information. The cable service providers offer various services such as broadcasting popular TV shows, movies-on-demand, news, sports, etc. Rising living standards of people have been generating demands for various sources of leisure & entertainment, and cable TV network is considered as one of the optimal sources. Cable Television Operators are now introducing high-definition (HD) and digital channels, which is increasing the demand for cable TV network and is anticipated to witness significant growth during the forecast period. The cable television network is continuously expanding with new and improved technological implementations which are expected to create ample growth opportunities in cable television network market.

COVID-19 Impact Analysis

The global Cable Television Network market has witnessed a slight decline in the sales due to the lockdown enforcement placed by governments in order to contain COVID spreading. The restrictions imposed by various nations to contain COVID had stopped the production resulting in a disruption across the whole supply chain. However, the global markets are slowly opening to their full potential and theirs a surge in demand of Cable Television Network. The market would remain bullish in upcoming year.

The significant decrease in the global Cable Television Network market size in 2020 is estimated on the basis of the COVID-19 outbreak and its negative impact on the economies and industries across the globe. Various scenarios have been analyzed on the basis of inputs from various secondary sources and the current data available about the situation.

Growth Factors

The increasing population is the major factor transforming the cable network market, thereby increasing the consumer base, satellite television broadcasting, paid TV channels, and accessibility to high-quality digital content. HD Channels and newer technologies introduction is driving the Cable Television Network to the growth. Paid TV channels have been gaining high response worldwide and that is one of the major restraining factors in cable TV advertisement. The high subscription cost for HD (high-definition) channels is another restraint that is expected to hinder the growth of cable television network market. Whereas it struggles to receive signals due to rain and bad weather which affects the efficiency of the network. These factors can inhibit the growth of this market.

Report Scope:

Report Attribute Details
Base Year 2020
Historic Years 2016 - 2020
Forecast Years 2021 - 2028
Segments Covered By Product Type, By Application, and By End Use
Forecast Units Value (USD Billion), and Volume (Units)
Quantitative Units Revenue in USD million/billion and CAGR from 2021 to 2028
Regions Covered North America, Europe, Asia Pacific, Latin America, and Middle East & Africa, and Rest of World
Countries Covered U.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, China, India, Japan, South Korea, Brazil, Argentina, GCC Countries, and South Africa, among others
Number of Companies Covered 10 companies with scope for including additional 15 companies upon request
Report Coverage Market growth drivers, restraints, opportunities, Porter’s five forces analysis, PEST analysis, value chain analysis, regulatory landscape, market attractiveness analysis by segments and region, company market share analysis, and COVID-19 impact analysis.
Customization Scope Avail customized purchase options to meet your exact research needs.

Service Segment Analysis Preview 

Cable Television Network market is segmented into six types: Direct Broadcast Satellite Services (DBS), Satellite Master Antenna Systems Services (SMATV), Multipoint Distribution Systems Services (MDS),  Closed Circuit Television Circuits, Subscription Television Services, Cable and Other Pay Services.  Direct Broadcast Services(DBS) segment dominates the market by revenue in 2020 having largest share of around 40.30 %. The ability to set up and run satellite broadcasting in a variety of locations to experience live events such as sporting events and news bulletins is accelerating market growth.

Key Market Players & Competitive Landscape

The key players operating in the cable television network market are Time Warner Cable Inc., Discovery channel, ESPN, CNN, Cox Enterprises, Comcast corp., Vivindi SA, Liberty Media Corp, and Viacom Inc. among others.

The global Cable Television Network Market is segmented as follows:

By Service

  • Direct Broadcast Satellite Services (DBS)
  • Satellite Master Antenna Systems Services (SMATV)
  • Multipoint Distribution Systems Services (MDS)
  • Closed Circuit Television Circuits
  • Subscription Television Services
  • Cable and Other Pay Services

By Region

  • North America
    • The U.S.
    • Canada
  • Europe
    • France
    • The UK
    • Spain
    • Germany
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Southeast Asia
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Middle East & Africa
    • GCC
    • South Africa
    • Rest of Middle East & Africa

Table Of Content

  • Chapter No. 1: Introduction
    • 1.1. Report Description
      • 1.1.1. Purpose of the Report
      • 1.1.2. USP & Key Offerings
    • 1.2. Key Benefits for Stakehulders
    • 1.3. Target Audience
    • 1.4. Report Scope
  • Chapter No. 2: Executive Summary
    • 2.1. Key Findings
      • 2.1.1. Top Investment Pockets
        • 2.1.1.1. Market Attractiveness Analysis, By Service
        • 2.1.1.2. Market Attractiveness Analysis, By Region
    • 2.2. Market Snapshot
    • 2.3. Global Cable Television Network Market, 2016 – 2028 (USD Million)
    • 2.4. Insights from Primary Respondents
  • Chapter No. 3: COVID 19 Impact Analysis
    • 3.1. Impact Assessment of COVID-19 Pandemic, By Region
      • 3.1.1. North America
      • 3.1.2. Europe
      • 3.1.3. Asia Pacific
      • 3.1.4. Latin America
      • 3.1.5. The Middle-East and Africa
    • 3.2. Quarterly Market Revenue and Forecast by Region 2020 & 2021
    • 3.3. Pre COVID-19 Market Revenue, By Region, 2016-2019 (USD Million)
    • 3.4. Post COVID-19 Market Revenue, By Region, 2020-2028 (USD Million)
    • 3.5. Key Strategies Undertaken by Companies to Tackle COVID-19
      • 3.5.1. Company Quarterly Revenue Analysis, 2019 & 2020
    • 3.6. Short Term Dynamics
    • 3.7. Long Term Dynamics
  • Chapter No. 4: Cable Television Network Market – Service Segment Analysis
    • 4.1. Overview
      • 4.1.1. Market Revenue Share, By Service, 2020 & 2028
    • 4.2. Direct Broadcast Satellite Services (DBS)
      • 4.2.1. Market Size and Forecast, By Region (USD Million)
      • 4.2.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 4.2.3. Key Market Trends, Growth Factors, & Opportunities
    • 4.3. Satellite Master Antenna Systems Services (SMATV)
      • 4.3.1. Market Size and Forecast, By Region (USD Million)
      • 4.3.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 4.3.3. Key Market Trends, Growth Factors, & Opportunities
    • 4.4. Multipoint Distribution Systems Services (MDS)
      • 4.4.1. Market Size and Forecast, By Region (USD Million)
      • 4.4.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 4.4.3. Key Market Trends, Growth Factors, & Opportunities
    • 4.5. Closed Circuit Television Circuits
      • 4.5.1. Market Size and Forecast, By Region (USD Million)
      • 4.5.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 4.5.3. Key Market Trends, Growth Factors, & Opportunities
    • 4.6 Subscription Television Services
      • 4.6.1. Market Size and Forecast, By Region (USD Million)
      • 4.6.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 4.6.3. Key Market Trends, Growth Factors, & Opportunities
    • 4.7 Cable and Other Pay Services
      • 4.7.1. Market Size and Forecast, By Region (USD Million)
      • 4.7.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 4.7.3. Key Market Trends, Growth Factors, & Opportunities
    • 5.1. Overview
      • 5.1.1. Global Market Revenue Share, By Region, 2020 & 2028
      • 5.1.2. Global Market Revenue, By Region, 2016 – 2028 (USD Million)
    • 5.2. North America
      • 5.2.1. North America Market Revenue, By Country, 2016 – 2028 (USD Million)
      • 5.2.2. North America Market Revenue, By Service, 2016 – 2028
      • 5.2.5. U.S.
        • 5.2.5.1. U.S. Market Revenue, By Service, 2016 – 2028
      • 5.2.6. Canada
        • 5.2.6.1. Canada Market Revenue, By Service, 2016 – 2028
      • 5.2.7. Mexico
        • 5.2.7.1. Mexico Market Revenue, By Service, 2016 – 2028
    • 5.3. Europe
      • 5.3.1. Europe Market Revenue, By Country, 2016 – 2028 (USD Million)
      • 5.3.2. Europe Market Revenue, By Service, 2016 – 2028
      • 5.3.5. Germany
        • 5.3.5.1. Germany Market Revenue, By Service, 2016 – 2028
      • 5.3.6. France
        • 5.3.6.1. France Market Revenue, By Service, 2016 – 2028
      • 5.3.7. U.K.
        • 5.3.7.1. U.K. Market Revenue, By Service, 2016 – 2028
      • 5.3.8. Italy
        • 5.3.8.1. Italy Market Revenue, By Service, 2016 – 2028
      • 5.3.9. Spain
        • 5.3.9.1. Spain Market Revenue, By Service, 2016 – 2028
      • 5.3.10. Rest of Europe
        • 5.3.10.1. Rest of Europe Market Revenue, By Service, 2016 – 2028
    • 5.4. Asia Pacific
      • 5.4.1. Asia Pacific Market Revenue, By Country, 2016 – 2028 (USD Million)
      • 5.4.2. Asia Pacific Market Revenue, By Service, 2016 – 2028
      • 5.4.5. China
        • 5.4.5.1. China Market Revenue, By Service, 2016 – 2028
      • 5.4.6. Japan
        • 5.4.6.1. Japan Market Revenue, By Service, 2016 – 2028
      • 5.4.7. India
        • 5.4.7.1. India Market Revenue, By Service, 2016 – 2028
      • 5.4.8. South Korea
        • 5.4.8.1. South Korea Market Revenue, By Service, 2016 – 2028
      • 5.4.9. South-East Asia
        • 5.4.9.1. South-East Asia Market Revenue, By Service, 2016 – 2028
      • 5.4.10. Rest of Asia Pacific
        • 5.4.10.1. Rest of Asia Pacific Market Revenue, By Service, 2016 – 2028
    • 5.5. Latin America
      • 5.5.1. Latin America Market Revenue, By Country, 2016 – 2028 (USD Million)
      • 5.5.2. Latin America Market Revenue, By Service, 2016 – 2028
      • 5.5.5. Brazil
        • 5.5.5.1. Brazil Market Revenue, By Service, 2016 – 2028
      • 5.5.6. Argentina
        • 5.5.6.1. Argentina Market Revenue, By Service, 2016 – 2028
      • 5.5.7. Rest of Latin America
        • 5.5.7.2. Rest of Latin America Market Revenue, By Service, 2016 – 20285
    • 5.6. The Middle-East and Africa
      • 5.6.1. The Middle-East and Africa Market Revenue, By Country, 2016 – 2028 (USD Million)
      • 5.6.2. The Middle-East and Africa Market Revenue, By Service, 2016 – 2028
      • 5.6.5. GCC Countries
        • 5.6.5.1. GCC Countries Market Revenue, By Service, 2016 – 2028
      • 5.6.6. South Africa
        • 5.6.6.1. South Africa Market Revenue, By Service, 2016 – 2028
      • 5.6.7. Rest of Middle-East Africa
        • 5.6.7.1. Rest of Middle-East Africa Market Revenue, By Service, 2016 – 2028
  • Chapter No. 6: Cable Television Network Market – Industry Analysis
    • 6.1. Introduction
    • 6.2. Market Drivers
      • 6.2.1. Driving Factor 1 Analysis
      • 6.2.2. Driving Factor 2 Analysis
    • 6.3. Market Restraints
      • 6.3.1. Restraining Factor Analysis
    • 6.4. Market Opportunities
      • 6.4.1. Market Opportunity Analysis
    • 6.5. Porter’s Five Forces Analysis
    • 6.6. PEST Analysis
    • 6.7. Regulatory Landscape
    • 6.8. Technology Landscape
    • 6.9. Regional Market Trends
      • 6.9.1. North America
      • 6.9.2. Europe
      • 6.9.3. Asia Pacific
      • 6.9.4. Latin America
      • 6.9.5. The Middle-East and Africa
    • 6.10. Pricing Analysis
    • 6.11. Value Chain Analysis
    • 6.12. Downstream Buyers
    • 6.13. Distributors/Traders List
  • Chapter No. 7: Competitive Landscape
    • 7.1. Company Market Share Analysis – 2019
      • 7.1.1. Global Cable Television Network Market: Company Market Share, 2019
      • 7.1.2. Global Cable Television Network Market, Company Market Revenue, 2016 – 2019 (USD Million)
      • 7.1.3. Global Cable Television Network Market, Company Y-o-Y Growth, 2017 – 2028 (%)
      • 7.1.4. Global Cable Television Network Market: Radar Determinant Chart, 2019
    • 7.2. Strategic Developments
      • 7.2.1. Acquisitions & Mergers
      • 7.2.2. New Product Launch
      • 7.2.3. Regional Expansion
    • 7.3. Company Strategic Developments – Heat Map Analysis
  • Chapter No. 8: Company Profiles
    • 8.1. Time Warner Cable Inc.
      • 8.1.1. Company Overview
      • 8.1.2. Key Executives
      • 8.1.3. Product Portfolio
      • 8.1.4. Financial Overview
      • 8.1.5. Operating Business Segments
      • 8.1.6. Business Performance
      • 8.1.7. Recent Developments
    • 8.2. Discovery Channel
    • 8.3. ESPN
    • 8.4. Cox Enterprises
    • 8.5. Comcast Corp.
    • 8.6. Liberty Media Corpl
    • 8.7. Viacom Inc.
  • Chapter No. 9: Marketing Strategy Analysis
    • 9.1. Marketing Channel
    • 9.2. Direct Marketing
    • 9.3. Indirect Marketing
    • 9.4. Marketing Channel Development Trends
    • 9.5. Economic/Pulitical Environmental Change
  • Chapter No. 10: Research Methodology
    • 10.1. Research Methodology
    • 10.2. Phase I - Secondary Research
    • 10.3. Phase II - Data Modeling
      • 10.3.1. Company Share Analysis Model
      • 10.3.2. Revenue Based Modeling
    • 10.4. Phase III - Primary Research
    • 10.5. Research Limitations
      • 10.5.1. Assumptions

List of Figures 

FIG NO. 1. Market Attractiveness Analysis, By Service
FIG NO. 2. Market Attractiveness Analysis, By Region
FIG NO. 3. Global Cable Television Network Market Revenue, 2016 – 2028 (USD Million)
FIG NO. 4. Impact of COVID-19 Pandemic in North America Countries
FIG NO. 5. Market Revenue Share, By Service, 2020 & 2028
FIG NO. 6. Global Cable Television Network Market for Direct Broadcast Satellite Services (DBS), Revenue (USD Million) 2016 – 2028
FIG NO. 7. Comparative Revenue Analysis of Cable Television Network Market for Direct Broadcast Satellite Services (DBS), By Country, 2020 & 2028
FIG NO. 8. Global Cable Television Network Market for Satellite Master Antenna Systems Services (SMATV), Revenue (USD Million) 2016 – 2028
FIG NO. 9. Comparative Revenue Analysis of Cable Television Network Market for Satellite Master Antenna Systems Services (SMATV), By Country, 2020 & 2028
FIG NO. 10. Global Cable Television Network Market for Multipoint Distribution Systems Services (MDS), Revenue (USD Million) 2016 – 2028
FIG NO. 11. Comparative Revenue Analysis of Cable Television Network Market for Multipoint Distribution Systems Services (MDS), By Country, 2020 & 2028
FIG NO. 12. Global Cable Television Network Market for Closed Circuit Television Circuits, Revenue (USD Million) 2016 – 2028
FIG NO. 13. Comparative Revenue Analysis of Cable Television Network Market for Closed Circuit Television Circuits, By Country, 2020 & 2028
FIG NO. 14. Global Cable Television Network Market for Subscription Television Services, Revenue (USD Million) 2016 – 2028
FIG NO. 15. Comparative Revenue Analysis of Cable Television Network Market for Subscription Television Services, By Country, 2020 & 2028
FIG NO. 16. Global Cable Television Network Market for Cable and Other Pay Services, Revenue (USD Million) 2016 – 2028
FIG NO. 17. Comparative Revenue Analysis of Cable Television Network Market for Cable and Other Pay Services, By Country, 2020 & 2028
FIG NO. 18. Global Cable Television Network Market Revenue Share, By Region, 2020 & 2028
FIG NO. 19. North America Cable Television Network Market Revenue, 2016 - 2028 (USD Million)
FIG NO. 20. Porter’s Five Forces Analysis for Global Cable Television Network Market
FIG NO. 21. PEST Analysis for Global Cable Television Network Market
FIG NO. 22. Pricing Analysis for Global Cable Television Network Market
FIG NO. 23. Value Chain Analysis for Global Cable Television Network Market
FIG NO. 24. Company Share Analysis, 2019
FIG NO. 25. Radar Determinant Chart, 2019
FIG NO. 26. Company Strategic Developments – Heat Map Analysis
FIG NO. 27. Emerson Electric Co Business Segment Revenue Share, 2020 (%)
FIG NO. 28. Emerson Electric Co Geographical Segment Revenue Share, 2020 (%)
FIG NO. 29. Market Channels
FIG NO. 30. Marketing Channel Development Trend
FIG NO. 31. Growth in World Gross Product, 2008-2018
FIG NO. 32. Research Methodology – Detailed View
FIG NO. 33. Research Methodology


List of Tables 

TABLE NO. 1. Global Cable Television Network Market: Snapshot
TABLE NO. 2. Quarterly Cable Television Network Market Revenue by Region, 2020
TABLE NO. 3. Quarterly Cable Television Network Market Revenue Forecast by Region, 2021
TABLE NO. 4. Pre COVID-19 Market Revenue, By Region, 2016-2019 (USD Million) 
TABLE NO. 5. Post COVID-19 Market Revenue, By Region, 2020-2028 (USD Million)
TABLE NO. 6. Global Cable Television Network Market for Direct Broadcast Satellite Services (DBS), by Region, 2016 – 2028 (USD Million)
TABLE NO. 7. Global Cable Television Network Market for Satellite Master Antenna Systems Services (SMATV), by Region, 2016 – 2028 (USD Million)
TABLE NO. 8. Global Cable Television Network Market for Multipoint Distribution Systems Services (MDS), by Region, 2016 – 2028 (USD Million)
TABLE NO. 9. Global Cable Television Network Market for Closed Circuit Television Circuits, by Region, 2016 – 2028 (USD Million)
TABLE NO. 10. Global Cable Television Network Market for Subscription Television Services by Region, 2016 – 2028 (USD Million)
TABLE NO. 11. Global Cable Television Network Market for Cable and Other Pay Services by Region, 2016 – 2028 (USD Million)
TABLE NO. 12. Global Cable Television Network Market Revenue, By Region, 2016 – 2028 (USD Million)
TABLE NO. 13. North America Cable Television Network Market Revenue, By Country, 2016 – 2028 (USD Million)
TABLE NO. 14. North America Cable Television Network Market Revenue, By Service, 2016 – 2028 (USD Million)
TABLE NO. 15. U.S. Cable Television Network Market Revenue, By Service, 2016 – 2028 (USD Million)
TABLE NO. 16. Canada Cable Television Network Market Revenue, By Service, 2016 – 2028 (USD Million)
TABLE NO. 17. Mexico Cable Television Network Market Revenue, By Service, 2016 – 2028 (USD Million)
TABLE NO. 18. Drivers for the Cable Television Network Market: Impact Analysis
TABLE NO. 19. Restraints for the Cable Television Network Market: Impact Analysis
TABLE NO. 20. Major Buyers of Cable Television Network 
TABLE NO. 21. Distributors/Traders List of Cable Television Network
TABLE NO. 22. Global Cable Television Network Market, Company Market Revenue, 2016 – 2019 (USD Million)
TABLE NO. 23. Global Cable Television Network Market, Company Y-o-Y Growth, 2017 – 2028 (USD Million)
 
 

Methodology

This report is based on in-depth qualitative and quantitative analyses of the global Cable Television Networks market. Zion Market Research has collected and analyzed key data belong to the global Cable Television Networks market using a variety of methods. Quantitative analysis has been done following various projection and sampling techniques.

The qualitative analysis involved primary interviews, surveys, and vendor briefings. The data gathered as a result of these processes were validated through experts' opinions. The market dynamics have been determined after conducting a detailed study of the micro and macroeconomic indicators of the market.

Various parameters have been taken into account while estimating market size. The revenue generated by the leading industry participants in from the sales of Cable Television Networks across the world has been calculated through primary and secondary research.

Zion Market Research employs the combination of secondary research followed by extensive primary research. Under secondary research, we refer to prominent paid as well as open access data sources including product literature, company annual reports, government publications, press releases, industry association’s magazines and other relevant sources for data collection. Other prominent secondary sources include STATISTA, trade journals, trade associations, statistical data from government websites, etc. 

For this study, Zion Market Research has conducted all-encompassing primary research with key industry participants to collect first had data. Moreover, in-depth interviews with key opinion leaders also assisted in the validation of findings from secondary research and to understand key trends in the Cable Television Networks industry. Primary research makes up the major source of data collection and validation.   

Primary Research

We conduct primary interviews with industry participants and commentators on an ongoing basis to validate data and analysis. A typical research interview fulfills the following functions:

  • Provides firsthand information on market size, market trends, growth trends, competitive landscape, outlook, etc.
  • Helps in validating and strengthening the secondary research findings
  • Further, develops the analysis team’s expertise and market understanding
  • Primary research involves e-mail interactions, telephonic interviews as well as face-to-face interviews for each market, category, segment, and sub-segment across geographies

Participants who typically participate in such a process include, but are not limited to:

  • Industry participants: CEOs, VPs, marketing/product managers, market intelligence managers and national sales managers
  • Purchasing managers, technical personnel, distributors and resellers
  • Outside experts: Investment bankers, valuation experts, and research analysts specializing in specific markets

Key opinion leaders specializing in different areas corresponding to different industry verticals

Secondary Research

Secondary research sources that are typically referred to include, but are not limited to:

  • Company websites, annual reports, financial reports, broker reports, investor presentations and SEC filings
  • IDC and other relevant magazines
  • Internal and external proprietary databases, and relevant patent and regulatory databases
  • National government documents, statistical databases, and market reports

News articles, press releases, and webcasts specific to companies operating in the market

Following a comprehensive secondary and primary research and insights thus gathered, analysts at Zion Research have provided an in-depth analysis of various aspects of the Cable Television Networks market.

Models

Where no hard data is available, we use models and estimates to produce comprehensive data sets. A rigorous methodology is adopted, wherein the available hard data is cross-referenced with the following data types to produce estimates:

  • Demographic data: Population split into segments
  • Macroeconomic indicators: GDP, PPP, Per Capita Income, etc.
  • Industry indicators: Expenditure, technology stage, and infrastructure, sector growth and facilities
  • Data is then cross-checked by an expert panel.

Free Analysis

Cable television network is a system in which television programming services are delivered to its subscribers via signals transmitted through coaxial cables or RF (Radio Frequency) signals. Radio frequency signals are transferred by light pulses through fiber optic cables. Nowadays, satellite television or DBS (Direct Broadcast Satellite) technology is majorly used, which transmits the signal from an overhead satellite to the receiver and then it is connected to the television through a cable. Whereas in broadcast television, transmission is done through radio waves and received by a TV antenna attached to the television.

The increasing demand for distribution infrastructure and digitization for delivering high-quality content is expected to drive the growth of cable television network market during the forecast period. The increase in television broadcasting and satellite TV broadcasting, which also includes paid TV channels, are anticipated to witness rapid growth in cable television network market globally. Increase in a number of cable television consumers for entertainment and information has been driving the consumers to spend on packages of their choice. The cable television network provides a source of entertainment that is easily available to everyone at an affordable cost and it is possible because the cable operators play a vital role in between the customers and the television companies. Cable operators provide services such as broadcasting popular TV shows, sports, movies, news, and movies-on-demand feature among others. Some of the major factors that are transforming this market are continuously increasing customer base, direct-to-home service provided by cable television networks with high-quality content, and demand for digitization among others. Rising living standards of people have led to the emergence of new and improved electronic gadgets such as smart TVs which are slimmer, have features such as web browsing, YouTube, social networking websites etc., and they provide ultra high-definition viewing with real-time recording. The high adoption of cable, satellite, and internet TVs has consequently increased the demand for cable television network. The cable network gets affected by rain and bad weather as it struggles to receive signals, thus disrupting the viewing experience. Moreover, demand for high-definition channels, increasing investments and rise in TV advertisements are expected to create ample growth opportunities for the key players in the cable television network market in the coming years.

Global Cable Television Network Market

Cable television network market can be segmented based on Direct Broadcast Satellite Services (DBS), Satellite Master Antenna Systems Services (SMATV), Multipoint Distribution Systems Services (MDS), cable and other pay services, closed-circuit television circuits and subscription television services. Regional segmentation includes North America, Europe, Asia Pacific, Latin America and the Middle East and Africa.

The major players operating in the cable television network market are Time Warner Cable Inc., Discovery channel, ESPN, CNN, Cox Enterprises, Comcast Corp., and Viacom Inc. among others.

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FrequentlyAsked Questions

The global Cable Television Network Market was valued at USD 354.90 Million in 2020.

The global Cable Television Network Market is expected to reach USD 535.90 Million by 2028, growing at a CAGR of 5.6% between 2021 to 2028.

Some of the key factors driving the global Cable Television Network Market growth are, the increasing population thereby increasing the consumer base, and rising disposable income.

Asia Pacific region will dominate the market in the forecast period. The region's dominance is due to India and China's increasing demand for seamless and interruption-free broadcast transmissions. Furthermore, improving digital broadcasting networks in India are significant points fueling. 

Some of the major companies operating in Cable Television Network Market are Time Warner Cable Inc., Discovery channel, ESPN, CNN, Cox Enterprises, Comcast corp., Vivindi SA, Liberty Media Corp, and Viacom Inc. among others play an important role.

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