The aromatherapy diffusers market is set for rapid growth over the forecast period. In terms of revenue, the global aromatherapy diffusers market accounted for USD 1.59 Billion in 2019 and is expected to reach USD 2.94 Billion by 2026, growing at a CAGR of 9.2%.
The aromatherapy diffusers market is set for rapid growth over the forecast period. In terms of revenue, the global aromatherapy diffusers market accounted for USD 1.59 Billion in 2019 and is expected to reach USD 2.94 Billion by 2026, growing at a CAGR of 9.2%.
Global Aromatherapy Diffusers Market: Overview
Aromatherapy Diffusers, also known as essential oil diffusers is a device that uses various essential oils to disperse them and fill any room or area with its natural fragrance. It takes the pleasant-smelling, therapeutic essential oils and spreads them throughout the place where it has been placed helping in numerous health benefits such as mental clarity, mind purification, spiritual wellbeing, and inducing good sound sleep. These diffusers are available in various sizes, styles, and shapes.
Global Aromatherapy Diffusers Market: Growth Factors
The main factor driving the market growth is the growing acceptance of aromatherapy and the growing popularity of essential oils among individuals. The availability of different types of diffusers is expected to increase awareness, particularly in developing economies, along with numerous health benefits of aromatherapy for stress, depression and anxiety relief. The increasing demand for medicinal aromatherapy due to a busy lifestyle and increased workload also fosters the market demand in the future. Except eaten orally or added directly to the skin, inhalation of essential oils by diffusers has no immediate side effects. However high costs of essential oils along with their limited availability and their side effects on different skin types causing rashes, allergies, and skin irritation hinder the market growth. Nevertheless, the growing tendency towards of population towards natural therapies and the acceptance of healthier lifestyles provide numerous growth opportunities in the coming years.
Global Aromatherapy Diffusers Market: Segmentation
The global aromatherapy diffusers market can be segmented into product, application, and region. By product, it can be segmented into ultrasonic, evaporative, nebulizer, and heat. Owing to its features, ultrasonic aromatherapy diffusers are predicted to show dominance in the market as it helps to retain the therapeutic properties of essential oils and create a pleasant atmosphere, where it has been placed. In order to cause vibrations in the water, ultrasonic diffusers also use electronic frequencies that help in breaking the essential oil into tiny microparticles, dispersing the oil in a fine mist. By application, the market can be segmented into residential, spa & relaxation, and commercial. The spa & relaxation serves as the largest application for aromatherapy diffusers as they have different types of essential oils such as lavender, rosemary, tea tree, and many others along with different lighting modes helping in creating a calm atmosphere within the spa ambiance. The surging consumer spending on spa vacations and treatments also stimulates the aromatherapy diffusers market growth. By distribution channel, the market is divided into hypermarkets/supermarkets, retailers, online, and others, out of which the retailers are expected to have the largest share as consumers prefer to feel the aroma of the essential oils before purchasing them. Also, the personalized services offered by various brands and retail stores encourage consumers in visiting them and trying out new types of essential oils and their blends. The growing presence of several new brands on social media websites has also surged for an online demand for these diffusers in recent years.
Global Aromatherapy Diffusers Market: Regional Analysis
Based on regions, the global aromatherapy diffusers market can be divided into five main regions: North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. North America is expected to dominate the market in the forecasted period owing to the rising mental health awareness along with the rising preference for natural ingredients for treating several mental health-related issues such as anxiety, depression, and stress. Moreover, the favorable rules implemented by several states for encouraging the farming of essential oils have also led to an upsurge in product demand in the coming years.
Global Aromatherapy Diffusers Market: Competitive Players
Some of the key players in the aromatherapy diffusers market are doTERRA International, Organic Aromas, EO Products, Puzhen, GreenAir, Inc., Ryohin Keikaku Co, Ltd, Hubmar, Scentsy, Inc, Neal Yard Limited, SpaRoom, NOW Foods, Vitruvi, Nu Skin Enterprises, Inc, Zija International, Viva Naturals, and Young Living Essential Oils, among others.
Global Aromatherapy Diffusers Market: Regional Segment Analysis
The main factor driving the market growth is the growing acceptance of aromatherapy and the growing popularity of essential oils among individuals. The availability of different types of diffusers is expected to increase awareness, particularly in developing economies, along with numerous health benefits of aromatherapy for stress, depression and anxiety relief. The increasing demand for medicinal aromatherapy due to a busy lifestyle and increased workload also fosters the market demand in the future.
According to Zion Market Research, the aromatherapy diffusers market is expected to generate revenue of around USD 2.94 Billion by end of 2026, growing at a CAGR of around 9.2% between 2020 and 2026.
The North American region is expected to make notable contributions to the growth of the aromatherapy diffusers market.
Some of the key players in the aromatherapy diffusers market are doTERRA International, Organic Aromas, EO Products, Puzhen, GreenAir, Inc., Ryohin Keikaku Co, Ltd, Hubmar, Scentsy, Inc, Neal Yard Limited, SpaRoom, NOW Foods, Vitruvi, Nu Skin Enterprises, Inc, Zija International, Viva Naturals, and Young Living Essential Oils among others.
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