Functional Flour Market - Global Industry Analysis

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Functional flour has more nutritional advantages when compared with typical flour. It is high in vitamins and minerals. Functional flours are changed wheat or non-customary flours that claim to enhance wellbeing and give improved advantages. It may likewise incorporate flours that are strengthened with nutraceutical, herbs, and vitamins. Functional flour is a type of flour that is adjusted to enhance the nutritional values through different procedures, for example, blending, wheat breeding, and others. 

Some of the factors influencing the global functional flour market are increasing per capita income, rising consumption of processed and packaged food, and increasing health consciousness of people. Favorable government regulations and escalation of trade activities are some of the other factors enhancing the growth of the global functional flour market over the forecast period. Increasing demand for processed food industries is anticipated to drive the global functional flour market in the near future. Recently, Ingredion Incorporated introduced 10 new useful flours in the showcase by the brand name of Homecraft. The useful flour is obtained from chickpea, yellow pea, or yellow lentil, and faba beans. This item is likewise available in various grades of protein level, starch substance, and particle size to cater different needs of food manufacturers.

Among the raw material type segments, the legumes segment is estimated to account for significant value share and is anticipated to grow at a substantial growth rate over the forecast period. This is attributed to the fact that legumes have a different level of starch and protein that helps the food manufacturers’ to fulfill the needs across various applications.
On the basis of product type, the global functional flour market is classified as pre-cooked flour, fortified flour, and specialty flour. The R.T.E products segments include nutritional bars, ready-to-eat food products, snacks, etc. The R.T.E products segment is expected to enhance at a relatively high growth rate than other application segments. The segment is estimated to account for the dominant value as well as volume share in the global functional flour market. The growth of the segments is influenced by high demand from the urban population due to increasing popularity of on-the-go food, busy lifestyle of the population along with increasing health consciousness.

Some of the key flour milling & processing associations include National Association of British and Irish Flour Millers, North American Millers' Association, and European Flour Millers. Regulatory associations and government bodies involved in the functional flavor manufacturers include EFSA (the European Food Safety Agency), FDA (the Food and Drug Administration), FSANZ (the Food Safety Australia and New Zealand), and FSSAI (the Food Safety and Standards Authority of India). Some of the key players involved in the value chain of functional flours are General Mills, Inc., SunOpta, Inc., Archer Daniels Midland Company, Cargill, Incorporated, The Hain Celestial Group, Inc., Associated British Foods plc, Parrish & Heimbecker, Limited, AGRANA Beteiligungs-AG, The Scoular Company, and Bunge Limited. The report includes detailed profiles including the financial overview, business strategies, key developments, company overview, etc. of key players operating in the global market. Few major strategies of the companies operating in the functional flour market are merger & acquisition, product launch, backward & forward integration, etc.