Facial Makeup Market by Product Type (Face Powder, Facial Foundation, Facial Concealer, Face Bronzer, Blush, and Others), by Price (Economic and Premium), and by Distribution Channel (Supermarket/Hypermarket, Pharmacies, Health & Beauty Retailers, and E-Commerce): Global Industry Perspective, Comprehensive Analysis, and Forecast, 2018–2025

Global facial makeup market expected to generate around USD 13.4 billion by 2025, growing at a CAGR of around 6% between 2019 and 2025. Facial makeup products are used to enhance one’s facial features. They can be applied over foundation and makes the skin color even and gives the impression of smoother skin.

20-Aug-2019 | Number of pages: 110 | Report Code: ZMR-4601 | Report Format : | Status : Published

Analysis

Facial makeup products are used to enhance one’s facial features. They can be applied over foundation and makes the skin color even and gives the impression of smoother skin. Facial makeup products are a subset of cosmetic products, which are usually applied on the face to enhance and highlight various facial features. Moreover, they also aid in concealing apparent imperfections like blemishes, pores, freckles, dark spots, and wrinkles. Facial makeup products even provide anti-bacterial, moisturizing, antiseptic, and anti-inflammatory properties. These factors are expected to drive the global facial makeup market growth over the forecast time period. The rising awareness among global consumers regarding the detrimental effects of synthetic ingredients used in facial products is predicted to fuel the demand for organic and natural makeup products for the face over the last few years.

Consumers across the world have become more conscious of their well-being and physical appearance. In line with varying consumer demands, cosmetic product manufacturers are introducing novel and innovative facial makeup products that are waterproof and sweatproof in nature. Manufacturers are also focusing on the production of natural cosmetic products and using agri-based inks for product packaging. The aforementioned factors are expected to drive the global facial makeup market growth over the forecast timeline. Facial makeup plays an important role in improving one’s facial features and overall beauty. Thus, the product demand is witnessing tremendous rise across the world. Moreover, the rising disposable income of people in emerging countries, such as India, China, etc., is expected to positively impact the industry growth, as it enables them to afford the high-priced facial makeup products. However, stringent government regulations regarding usage and approval of materials in facial makeup products may hamper the facial makeup market in the upcoming years.

Global Facial Makeup Market

Based on product type, the facial makeup market is fragmented into face powder, facial concealer, facial foundation, blush, face bronzer, and others. Based on price, the market is categorized into economic and premium. On the basis of distribution channel, the facial makeup market includes health and beauty retailer, pharmacies, supermarket/hypermarket, and e-commerce.

North America dominated the global facial makeup market in 2018 and is anticipated to continue its regional supremacy over the forecast timeframe as well. This regional growth can be attributed to the increasing consumer demand for cosmetic products and rising awareness among women to enhance their appearance and overall personality. The Asia Pacific facial makeup market is expected to register the highest CAGR over the forecast time period, owing to the growing awareness regarding facial makeup products, particularly among the youth population.

Some key industry participants of the global facial makeup market are Chanel, L’Oreal, P&G, LVMH, Coty, Avon, Lakmé, Revlon, Shiseido, and Estee Lauder.


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