Party Supplies Market Growth, Size, Share, Trends, and Forecast 2032

Global Party Supplies Market: Insights

According to the report published by Zion Market Research, the global Party Supplies Market size was valued at USD 14.43 Billion in 2023 and is predicted to reach USD 31.09 Billion by the end of 2032. The market is expected to grow with a CAGR of 8.9% during the forecast period. The report analyzes the global Party Supplies Market's growth drivers, restraints, and impact on demand during the forecast period. It will also help navigate and explore the arising opportunities in the Party Supplies industry.

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Global Party Supplies Market: Overview

Party supplies are specialty commodities which range from tableware to banners and balloons. Finding party supplies that match one another in terms of themes or colors is very important when creating a party theme. Party supplies can be utilized based on their colors, designs, or types that are suitable for the particular event. Even if people are always the lifeblood of a party, the atmosphere of the party needs to match the theme or the event that is taking place. Party supplies can bring in fun, create a celebratory atmosphere, and set the appropriate tone for a specific occasion. They can also contain unusual and eye-catching items which include candles, souvenirs, pens, books, and return gifts. An occasion can only become purposeful and momentous if the right party supplies are used. Plus, the selection of right tableware and glassware depends on the kind of food and drinks that need to be served.

Global Party Supplies Market: Growth Factors

The emergence of event management organizations, product innovations, and the growing urban populace that are expanding their expenditures on partying are the major growth factors boosting the expansion of the global party supplies market.

Although the COVID-19 episode has had a negative effect on the global party supplies market due to the lockdown restrictions imposed by the governments of several COVID-affected countries, the revival of the global party supplies industry is certain in post-COVID times. Even so as the government authorities globally have started decreasing the restrictions due to a decline in the number of the global and regional COVID-19 cases recorded per day, the global market is slowly picking up momentum because the new government guidelines suggest that a smaller scale event can be organized if the regional or local authority permits.

However, the increasing awareness among the people about the harmful effects of non-biodegradable party supplies on the environment is a factor that can forestall the development of the global party supplies market. On the other hand, the rising requirement for eco-friendly party supplies products, alongside the surging number of online platforms that provide party supplies are the factors anticipated to create newer opportunities in this market.

Key Insights

• As per the analysis shared by our research analyst, the global Party Supplies Market is estimated to grow annually at a CAGR of around 8.9% over the forecast period (2024-2032).
• In terms of revenue, the global Party Supplies Market size was valued at around USD 14.43 Billion in 2023 and is projected to reach USD 31.09 Billion by 2032.
• Based on the type, The tableware/disposables segment holds the largest share in the global party supplies market. This dominance is attributed to the essential role of food and beverages in social gatherings, which drives the demand for disposable plates, cups, and cutlery. Additionally, the availability of eco-friendly options appeals to environmentally conscious consumers, further boosting this segment's growth.
• Based on the application, Domestic use is the leading application segment in the party supplies market. The increasing trend of home-based celebrations, such as birthdays, baby showers, and holiday parties, has fueled the demand for party supplies in residential settings. The convenience and cost-effectiveness of hosting events at home contribute to this segment's prominence. 
• Based on the distribution channel, Supermarkets and hypermarkets are the dominant distribution channels for party supplies. These retail outlets offer a wide variety of products under one roof, providing consumers with convenience and competitive pricing. Their extensive reach and accessibility make them a preferred choice for purchasing party essentials.
• Based on the region, North America leads the global party supplies market in terms of regional dominance. The region's strong culture of celebrations, high consumer spending power, and well-established retail infrastructure contribute to its leading position. The popularity of themed parties and the influence of social media further drive the demand for party supplies in this region.

Global Party Supplies Market: Report Scope

Global Party Supplies Market: Segmentation

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The global party supplies market is segregated by type, application, distribution channel, and region. All the segments have been analyzed based on present and future trends and the market is estimated from 2024 to 2032.

On the basis of type, the market is bifurcated into games, piñatas, home décor, take away gifts, tableware & disposables, banners, balloons, and others.

Based on application, the market is divided as residential use and commercial use.

By distribution channel, the market is segmented into convenience stores, supermarket & hypermarket, e-commerce, specialized store, and others.

Based on product type, the global party supplies market is dominated by tableware & disposables due to the high preference for these products due to their cost-effectiveness and convenience while serving food or drinks.

The supermarket and hypermarket distribution channel accounts for a large chunk of the market because people preferably shop from offline retail stores for party supplies.

The regional segment includes the current and forecast demand for North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.

Global Party Supplies Market: Regional Analysis

Asia Pacific is expected to bring in spiraling demand for party supplies over the upcoming years, driven by the growing economic stability, massive population base, improving standard of living, presence of large families, and celebrations of numerous festivals throughout the year across countries such as India. Since innumerable e-commerce platforms that offer party supplies have been emerging, the global party supplies market share is likely to multiply, with increasing inclination for spending generously on party products such as party balloons, paper cups & paper plates, piñatas, birthday banners, birthday caps, party lights, invitation cards, 3D cut-outs, eye masks, face masks, sprays, candles, and straws.

North America holds a major portion of the global party supplies market share and will further exhibit considerable expansion, thanks to the trending theme parties that require personalized party supplies and party props. This development of the regional party supplies market is also attributable to the high internet penetration, fast delivery services by the fully developed online platforms that offer party supplies, product innovations, availability of wide range of attractive products, and the changing customer tastes.

Global Party Supplies Market: Competitive Players

The key players competing in the global party supplies market include

• Disney
• Wilton
• Hallmark
• Dixie
• Chinet
• Martha Stewart
• United Solutions
• Dulce Landia
• Mattel
• Solo
• Artisano Designs
• American Greetings
• Essential Home
• NORDICWARE
• Shutterfly, and others

Global Party Supplies Market: Segmentation

By Type

• Games
• Piñatas
• Home decor
• Take away gifts
• Tableware & disposables
• Banners
• Balloons
• Others

By Application

• Residential use
• Commercial use

By Distribution Channel

• Convenience stores
• Supermarket & hypermarket
• E-commerce
• Specialized store
• and others

Global Party Supplies Market: Regional Segments

• North America
  • The U.S.
  • Canada
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa

What Reports Provides

• Full in-depth analysis of the parent market
• Important changes in market dynamics
• Segmentation details of the market
• Former, on-going, and projected market analysis in terms of volume and value
• Assessment of niche industry developments
• Market share analysis
• Key strategies of major players
• Emerging segments and regional markets
• Testimonials to companies in order to fortify their foothold in the market.