Press Resease

Media Monitoring Software Market - Global Industry Analysis

Media Monitoring Software Market by Deployment Mode (Cloud-Based and On-Premises), by Offering (Integrated Platform and Standalone Software), by End-User (Large Enterprises and Small- and Medium-Sized Enterprises), by Application (Broadcast Monitoring, Social Media Monitoring, Online Monitoring, and Print Monitoring), and by Vertical (IT and Telecommunications, Retail and Consumer Goods, Banking, Financial Services, and Insurance (BFSI), Media and Entertainment, Travel and Hospitality, and Others): Global Industry Perspective, Comprehensive Analysis, and Forecast, 2018–2027

Published Date: 08-May-2019 Category: Technology & Media Report Format : PDF Pages: 110 Report Code: ZMR-4097 Status : Published

Global media monitoring software market expected to generate around USD 7,236 million by 2027, at a CAGR of around 13.9% between 2019 and 2027. Media monitoring software allows the users to keep an up-to-date track of activity notifications and feeds of content from selected media channels.

Description

The report covers a forecast and an analysis of the media monitoring software market on a global and regional level. The study provides historical data from 2013 to 2018 along with a forecast from 2019 to 2027 based on revenue (USD Million). The study includes drivers and restraints of the media monitoring software market along with their impact on the demand over the forecast period. Additionally, the report includes the study of opportunities available in the media monitoring software market on a global and regional level.

In order to give the users of this report a comprehensive view of the media monitoring software market, we have included a competitive landscape and an analysis of Porter’s Five Forces model for the market. The study encompasses a market attractiveness analysis, wherein all the segments are benchmarked based on their market size, growth rate, and general attractiveness.

Global Media Monitoring Software Market

The report provides company market share analysis to give a broader overview of the key players in the media monitoring software market. In addition, the report also covers key strategic developments of the market including acquisitions & mergers, new product launch, agreements, partnerships, collaborations & joint ventures, research & development, and regional expansion of major participants involved in the media monitoring software market on a global and regional basis.

The study provides a decisive view of the media monitoring software market based on deployment mode, offering, end-user, application, vertical, and region. The regional segment includes the current and forecast demand for North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa with its further classification into major countries including the U.S., Germany, France, UK, China, Japan, India, and Brazil.

Some key players of the global media monitoring software market include Zoho Corporation, Salesforce, Bangkok Digital Services, Brand24 Global, Brandwatch, CARMA International, 20/Twenty by Circus, Digimind, Galaseo, Isentia, Kantar Media UK, Linkfluence, Media Track, Meltwater, Sonar Social Media Monitoring Platform, Socialbakers, and Sprinklr.

This report segments the global media monitoring software market as follows:

Global Media Monitoring Software Market: By Deployment Mode

  • Cloud-Based
  • On-Premises

Global Media Monitoring Software Market: By Offering

  • Integrated Platform
  • Standalone Software

Global Media Monitoring Software Market: By End-User

  • Large Enterprises
  • Small- and Medium-Sized Enterprises

Global Media Monitoring Software Market: By Application

  • Broadcast Monitoring
  • Social Media Monitoring
  • Online Monitoring
  • Print Monitoring

Global Media Monitoring Software Market: By Vertical

  • IT and Telecommunications
  • Retail and Consumer Goods
  • Banking, Financial Services, and Insurance (BFSI)
  • Media and Entertainment
  • Travel and Hospitality
  • Others

Global Media Monitoring Software Market: By Region

  • North America
    • The U.S.
  • Europe
    • UK
    • France
    • Germany
  • Asia Pacific
    • China
    • Japan
    • India
  • Latin America
    • Brazil
  • Middle East and Africa

Table Of Content

  • Chapter 1. Introduction
    • 1.1. Report description and scope
    • 1.2. Research scope
    • 1.3. Research methodology
      • 1.3.1. Market research process
      • 1.3.2. Market research methodology
  •  
  • Chapter 2. Executive Summary
    • 2.1. Global Media Monitoring Software market, 2013-2027 (USD Million)
    • 2.2. Global Media Monitoring Software market: Snapshot
  •  
  • Chapter 3. Media Monitoring Software Market - Industry Dynamics
    • 3.1. Introduction
    • 3.2. Market drivers
      • 3.2.1. The rapid rise in the penetration of multiple digital platforms
      • 3.2.2. Growing adoption of media monitoring tools for marketing
    • 3.3. Market Restraints
      • 3.3.1. Data privacy issues
      • 3.3.2. Lack of precise insights
    • 3.4. Opportunities
      • 3.4.1. Development of new approaches for digital marketing
      • 3.4.2. Growing focus on addressing customer needs
    • 3.5. Porter's Five Forces Analysis
    • 3.6. Market attractiveness analysis
      • 3.6.1. Market attractiveness analysis, by Deployment Mode
      • 3.6.2. Market attractiveness analysis, by Offering
      • 3.6.3. Market attractiveness analysis, by End-User
      • 3.6.4. Market attractiveness analysis, by Application
      • 3.6.5. Market attractiveness analysis, by Vertical
      • 3.6.6. Market attractiveness analysis, by Region
  •  
  • Chapter 4. Global Media Monitoring Software market - Competitive Landscape
    • 4.1. Company Market Share Analysis
      • 4.1.1. Global Media Monitoring Software market: company market share, 2019
    • 4.2. Strategic Development
      • 4.2.1. Acquisitions & Mergers
      • 4.2.2. New Product Launch
      • 4.2.3. Agreements, Partnerships, Collaborations, and Joint Ventures
      • 4.2.4. Research and Development and Regional Expansion
  •  
  • Chapter 5. Global Media Monitoring Software market - Deployment Mode Analysis
    • 5.1. Global Media Monitoring Software market: Deployment Mode overview
      • 5.1.1. Global Media Monitoring Software market revenue share, by Deployment Mode, 2018 and 2027
    • 5.2. Cloud-based
      • 5.2.1. Global Media Monitoring Software market for Cloud-based, 2013-2027 (USD Million)
    • 5.3. On-Premises
      • 5.3.1. Global Media Monitoring Software market for On-Premises, 2013-2027 (USD Million)
  •  
  • Chapter 6. Global Media Monitoring Software market - Offering Analysis
    • 6.1. Global Media Monitoring Software market: Offering overview
      • 6.1.1. Global Media Monitoring Software market revenue share, by Offering, 2018 and 2027
    • 6.2. Integrated Platform
      • 6.2.1. Global Media Monitoring Software market for Integrated Platform, 2013-2027 (USD Million)
    • 6.3. Standalone Software
      • 6.3.1. Global Media Monitoring Software market for Standalone Software, 2013-2027 (USD Million)
  •  
  • Chapter 7. Global Media Monitoring Software market - End-User Analysis
    • 7.1. Global Media Monitoring Software market: End-User overview
      • 7.1.1. Global Media Monitoring Software market revenue share, by End-User, 2018 and 2027
    • 7.2. Large Enterprises
      • 7.2.1. Global Media Monitoring Software market for Large Enterprises, 2013-2027 (USD Million)
    • 7.3. Small- and Medium-Sized Enterprises
      • 7.3.1. Global Media Monitoring Software market for Small- and Medium-Sized Enterprises, 2013-2027 (USD Million)
  •  
  • Chapter 8. Global Media Monitoring Software market - Application Analysis
    • 8.1. Global Media Monitoring Software market: Application overview
      • 8.1.1. Global Media Monitoring Software market revenue share, by Application, 2018 and 2027
    • 8.2. Broadcast Monitoring
      • 8.2.1. Global Media Monitoring Software market for Broadcast Monitoring, 2013-2027 (USD Million)
    • 8.3. Social Media Monitoring
      • 8.3.1. Global Media Monitoring Software market for Social Media Monitoring, 2013-2027 (USD Million)
    • 8.4. Online Monitoring
      • 8.4.1. Global Media Monitoring Software market for Online Monitoring, 2013-2027 (USD Million)
    • 8.5. Print Monitoring
      • 8.5.1. Global Media Monitoring Software market for Print Monitoring, 2013-2027 (USD Million)
  •  
  • Chapter 9. Global Media Monitoring Software Market - Vertical Analysis
    • 9.1. Global Media Monitoring Software market: Vertical overview
      • 9.1.1. Global Media Monitoring Software market revenue share, by Vertical, 2018 and 2027
    • 9.2. IT and Telecommunications
      • 9.2.1. Global Media Monitoring Software market for IT and Telecommunications, 2013-2027 (USD Million)
    • 9.3. Retail and Consumer Goods
      • 9.3.1. Global Media Monitoring Software market for Retail and Consumer Goods, 2013-2027 (USD Million)
    • 9.4. Banking, Financial Services, and Insurance (BFSI)
      • 9.4.1. Global Media Monitoring Software market for Banking, Financial Services, and Insurance (BFSI), 2013-2027 (USD Million)
    • 9.5. Media and Entertainment
      • 9.5.1. Global Media Monitoring Software market for Media and Entertainment, 2013-2027 (USD Million)
    • 9.6. Travel and Hospitality
      • 9.6.1. Global Media Monitoring Software market for Travel and Hospitality, 2013-2027 (USD Million)
    • 9.7. Others
      • 9.7.1. Global Media Monitoring Software market for Others, 2013-2027 (USD Million)
  •  
  • Chapter 10. Global Media Monitoring Software market - Regional Analysis
    • 10.1. Global Media Monitoring Software market: Regional overview
      • 10.1.1. Global Media Monitoring Software market revenue share, by region, 2018 and 2027
    • 10.2. North America
      • 10.2.1. North America Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
      • 10.2.2. North America Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
      • 10.2.3. North America Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
      • 10.2.4. North America Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
      • 10.2.5. North America Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
      • 10.2.6. The U.S.
        • 10.2.6.1. The U.S. Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
        • 10.2.6.2. The U.S. Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
        • 10.2.6.3. The U.S. Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
        • 10.2.6.4. The U.S. Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
        • 10.2.6.5. The U.S. Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
      • 10.2.7. Rest of North America
        • 10.2.7.1. Rest of North America Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
        • 10.2.7.2. Rest of North America Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
        • 10.2.7.3. Rest of North America Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
        • 10.2.7.4. Rest of North America Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
        • 10.2.7.5. Rest of North America Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
    • 10.3. Europe
      • 10.3.1. Europe Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
      • 10.3.2. Europe Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
      • 10.3.3. Europe Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
      • 10.3.4. Europe Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
      • 10.3.5. Europe Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
      • 10.3.6. Germany
        • 10.3.6.1. Germany Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
        • 10.3.6.2. Germany Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
        • 10.3.6.3. Germany Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
        • 10.3.6.4. Germany Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
        • 10.3.6.5. Germany Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
      • 10.3.7. U.K.
        • 10.3.7.1. U.K. Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
        • 10.3.7.2. U.K. Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
        • 10.3.7.3. U.K. Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
        • 10.3.7.4. U.K. Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
        • 10.3.7.5. U.K. Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
      • 10.3.8. France
        • 10.3.8.1. France Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
        • 10.3.8.2. France Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
        • 10.3.8.3. France Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
        • 10.3.8.4. France Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
        • 10.3.8.5. France Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
      • 10.3.9. Rest of Europe
        • 10.3.9.1. Rest of Europe Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
        • 10.3.9.2. Rest of Europe Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
        • 10.3.9.3. Rest of Europe Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
        • 10.3.9.4. Rest of Europe Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
        • 10.3.9.5. Rest of Europe Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
    • 10.4. Asia Pacific
      • 10.4.1. Asia Pacific Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
      • 10.4.2. Asia Pacific Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
      • 10.4.3. Asia Pacific Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
      • 10.4.4. Asia Pacific Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
      • 10.4.5. Asia Pacific Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
      • 10.4.6. China
        • 10.4.6.1. China Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
        • 10.4.6.2. China Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
        • 10.4.6.3. China Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
        • 10.4.6.4. China Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
        • 10.4.6.5. China Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
      • 10.4.7. Japan
        • 10.4.7.1. Japan Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
        • 10.4.7.2. Japan Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
        • 10.4.7.3. Japan Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
        • 10.4.7.4. Japan Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
        • 10.4.7.5. Japan Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
      • 10.4.8. India
        • 10.4.8.1. India Media Monitoring Software market revenue, byDeployment Mode, 2013-2027 (USD Million)
        • 10.4.8.2. India Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
        • 10.4.8.3. India Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
        • 10.4.8.4. India Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
        • 10.4.8.5. India Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
      • 10.4.9. Rest of Asia Pacific
        • 10.4.9.1. Rest of Asia Pacific Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
        • 10.4.9.2. Rest of Asia Pacific Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
        • 10.4.9.3. Rest of Asia Pacific Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
        • 10.4.9.4. Rest of Asia Pacific Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
        • 10.4.9.5. Rest of Asia Pacific Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
    • 10.5. Latin America
      • 10.5.1. Latin America Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
      • 10.5.2. Latin America Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
      • 10.5.3. Latin America Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
      • 10.5.4. Latin America Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
      • 10.5.5. Latin America Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
      • 10.5.6. Brazil
        • 10.5.6.1. Brazil Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
        • 10.5.6.2. Brazil Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
        • 10.5.6.3. Brazil Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
        • 10.5.6.4. Brazil Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
        • 10.5.6.5. Brazil Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
      • 10.5.7. Rest of Latin America
        • 10.5.7.1. Rest of Latin America Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
        • 10.5.7.2. Rest of Latin America Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
        • 10.5.7.3. Rest of Latin America Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
        • 10.5.7.4. Rest of Latin America Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
        • 10.5.7.5. Rest of Latin America Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
    • 10.6. The Middle East and Africa
      • 10.6.1. The Middle East and Africa Media Monitoring Software market revenue, by Deployment Mode, 2013-2027 (USD Million)
      • 10.6.2. The Middle East and Africa Media Monitoring Software market revenue, by Offering, 2013-2027 (USD Million)
      • 10.6.3. The Middle East and Africa Media Monitoring Software market revenue, by End-User, 2013-2027 (USD Million)
      • 10.6.4. The Middle East and Africa Media Monitoring Software market revenue, by Application, 2013-2027 (USD Million)
      • 10.6.5. The Middle East and Africa Media Monitoring Software market revenue, by Vertical, 2013-2027 (USD Million)
  •  
  • Chapter 11. Company Profile
    • 11.1. Zoho Corporation
      • 11.1.1. Overview
      • 11.1.2. Financials
      • 11.1.3. End-User portfolio
      • 11.1.4. Business strategy
      • 11.1.5. Recent developments
    • 11.2. Salesforce
      • 11.2.1. Overview
      • 11.2.2. Financials
      • 11.2.3. End-User portfolio
      • 11.2.4. Business strategy
      • 11.2.5. Recent developments
    • 11.3. Bangkok Digital Services
      • 11.3.1. Overview
      • 11.3.2. Financials
      • 11.3.3. End-User portfolio
      • 11.3.4. Business strategy
      • 11.3.5. Recent developments
    • 11.4. Brand24 Global
      • 11.4.1. Overview
      • 11.4.2. Financials
      • 11.4.3. End-User portfolio
      • 11.4.4. Business strategy
      • 11.4.5. Recent developments
    • 11.5. Brandwatch
      • 11.5.1. Overview
      • 11.5.2. Financials
      • 11.5.3. End-User portfolio
      • 11.5.4. Business strategy
      • 11.5.5. Recent developments
    • 11.6. CARMA International
      • 11.6.1. Overview
      • 11.6.2. Financials
      • 11.6.3. End-User portfolio
      • 11.6.4. Business strategy
      • 11.6.5. Recent developments
    • 11.7. 20/Twenty by Circus
      • 11.7.1. Overview
      • 11.7.2. Financials
      • 11.7.3. End-User portfolio
      • 11.7.4. Business strategy
      • 11.7.5. Recent developments
    • 11.8. Digimind
      • 11.8.1. Overview
      • 11.8.2. Financials
      • 11.8.3. End-User portfolio
      • 11.8.4. Business strategy
      • 11.8.5. Recent developments
    • 11.9. Galaseo
      • 11.9.1. Overview
      • 11.9.2. Financials
      • 11.9.3. End-User portfolio
      • 11.9.4. Business strategy
      • 11.9.5. Recent developments
    • 11.10. Isentia
      • 11.10.1. Overview
      • 11.10.2. Financials
      • 11.10.3. End-User portfolio
      • 11.10.4. Business strategy
      • 11.10.5. Recent developments
    • 11.11. Kantar Media UK
      • 11.11.1. Overview
      • 11.11.2. Financials
      • 11.11.3. End-User portfolio
      • 11.11.4. Business strategy
      • 11.11.5. Recent developments
    • 11.12. Linkfluence
      • 11.12.1. Overview
      • 11.12.2. Financials
      • 11.12.3. End-User portfolio
      • 11.12.4. Business strategy
      • 11.12.5. Recent developments
    • 11.13. Media Track
      • 11.13.1. Overview
      • 11.13.2. Financials
      • 11.13.3. End-User portfolio
      • 11.13.4. Business strategy
      • 11.13.5. Recent developments
    • 11.14. Meltwater
      • 11.14.1. Overview
      • 11.14.2. Financials
      • 11.14.3. End-User portfolio
      • 11.14.4. Business strategy
      • 11.14.5. Recent developments
    • 11.15. Sonar Social Media Monitoring Platform
      • 11.15.1. Overview
      • 11.15.2. Financials
      • 11.15.3. End-User portfolio
      • 11.15.4. Business strategy
      • 11.15.5. Recent developments
    • 11.16. Socialbakers
      • 11.16.1. Overview
      • 11.16.2. Financials
      • 11.16.3. End-User portfolio
      • 11.16.4. Business strategy
      • 11.16.5. Recent developments
    • 11.17. Sprinklr
      • 11.17.1. Overview
      • 11.17.2. Financials
      • 11.17.3. End-User portfolio
      • 11.17.4. Business strategy
      • 11.17.5. Recent developments

List of Figures

1. Market research process
2. Market research methodology
3. Global Media Monitoring Software market revenue, 2013–2027 (USD Million)
4. Porter’s Five Forces Analysis
5. Media Monitoring Software market attractiveness analysis, by Deployment Modes
6. Media Monitoring Software market attractiveness analysis, by Offering
7. Media Monitoring Software market attractiveness analysis, by End-User
8. Media Monitoring Software market attractiveness analysis, by Application
9. Media Monitoring Software Market attractiveness analysis, by Vertical
10. Media Monitoring Software: Market attractiveness analysis, by Region
11. Company market share analysis, 2018
12. Global Media Monitoring Software market revenue share by Deployment Mode, 2018 and 2027
13. Global Media Monitoring Software market for Cloud-based, 2013–2027 (USD Million)
14. Global Media Monitoring Software market for On-Premises, 2013–2027 (USD Million)
15. Global Media Monitoring Software market revenue share by Offering, 2018 and 2027
16. Global Media Monitoring Software market for Integrated Platform, 2013–2027 (USD Million)
17. Global Media Monitoring Software market for Standalone Software, 2013–2027 (USD Million)
18. Global Media Monitoring Software market revenue share by End-User, 2018 and 2027
19. Global Media Monitoring Software market for Large Enterprises, 2013–2027 (USD Million)
20. Global Media Monitoring Software market for Small- and Medium-Sized Enterprises, 2013–2027 (USD Million)
21. Global Media Monitoring Software Market by Application, 2013–2027 (USD Million)
22. Global Media Monitoring Software market for Broadcast Monitoring, 2013–2027 (USD Million)
23. Global Media Monitoring Software market for Social Media Monitoring, 2013–2027 (USD Million)
24. Global Media Monitoring Software market for Online Monitoring, 2013–2027 (USD Million)
25. Global Media Monitoring Software market for Print Monitoring, 2013–2027 (USD Million)
26. North America Media Monitoring Software market, 2013–2027 (USD Million)
27. Europe Media Monitoring Software market, 2013–2027 (USD Million)
28. Asia Pacific Media Monitoring Software market, 2013–2027 (USD Million)
29. Latin America Media Monitoring Software market, 2013–2027 (USD Million)
30. The Middle East and Africa Media Monitoring Software market, 2013–2027 (USD Million)


List of Tables

1. Media Monitoring Software market: Market Snapshot                                                                                                                 
2. Drivers of the global Media Monitoring Software market: Impact analysis
3. Restraints of the global Media Monitoring Software market: Impact analysis
4. Opportunities of the global Media Monitoring Software market: Impact analysis
5. North America Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
6. North America Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
7. North America Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
8. North America Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
9. North America Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
10. The U.S. Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
11. The U.S. Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
12. The U.S. Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
13. The U.S. Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
14. The U.S. Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
15. Rest of North America Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
16. Rest of North America Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
17. Rest of North America Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
18. Rest of North America Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
19. Rest of North America Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
20. Europe Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
21.  Europe Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
22.  Europe Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
23.  Europe Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
24. Europe Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
25. Germany Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
26. Germany Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
27. Germany Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
28. Germany Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
29. Germany Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
30. U.K. Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
31. U.K. Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
32. U.K. Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
33. U.K. Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
34. U.K. Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
35. France Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
36. France Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
37. France Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
38. France Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
39. France Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
40. Rest of Europe Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
41. Rest of Europe Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
42. Rest of Europe Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
43. Rest of Europe Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
44. Rest of Europe Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
45. Asia Pacific Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
46. Asia Pacific Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
47. Asia Pacific Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
48. Asia Pacific Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
49. Asia Pacific Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
50. China Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
51. China Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
52. China Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
53. China Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
54. China Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
55. Japan Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
56. Japan Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
57. Japan Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
58. Japan Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
59. Japan Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
60. India Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
61. India Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
62. India Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
63. India Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
64. India Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
65. Rest of Asia Pacific Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
66. Rest of Asia Pacific Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
67. Rest of Asia Pacific Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
68. Rest of Asia Pacific Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
69. Rest of Asia Pacific Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
70. Latin America Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
71. Latin America Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
72. Latin America Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
73. Latin America Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
74. Latin America Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
75. Brazil Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
76. Brazil Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
77. Brazil Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
78. Brazil Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
79. Brazil Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
80. Rest of Latin America Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
81. Rest of Latin America Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
82. Rest of Latin America Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
83. Rest of Latin America Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
84. Rest of Latin America Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)
85. The Middle East and Africa Media Monitoring Software market revenue, by Deployment Mode, 2013–2027 (USD Million)
86. The Middle East and Africa Media Monitoring Software market revenue, by Offering, 2013–2027 (USD Million)
87. The Middle East and Africa Media Monitoring Software market revenue, by End-User, 2013–2027 (USD Million)
88. The Middle East and Africa Media Monitoring Software market revenue, by Application, 2013–2027 (USD Million)
89. The Middle East and Africa Media Monitoring Software market revenue, by Vertical, 2013–2027 (USD Million)

Methodology

Free Analysis

Media monitoring is the process of keeping a continuous track of editorial content of media sources by watching, reading, or listening to media sources and further identifying and analyzing the content with specific keywords or topics. Media monitoring software allows the users to keep an up-to-date track of activity notifications and feeds of content from selected media channels. Media monitoring software is used to identify industry-relevant media channels.

Rapid rise in the penetration of multiple digital platforms, growing adoption of media monitoring tools for marketing, communication, and industry trend analysis, expansion of social media content volume, increasing social media users, rising time spent on social media, growing internet penetration, huge investments on digital advertising, rising number of smartphone users, and increasing use of mobile phones to access social media will be major factors driving the global media monitoring software market. In Nigeria and Bangladesh, the growth in internet consumers is as enormous as 40,000%. China has the maximum number of internet users in the world, followed by India and the U.S. According to Internet World Stats, Asia accounts for around 49% of the world’s total internet users and Europe has around 16%. North America has the highest internet penetration rate (approximately 95%) followed by Europe (approximately 85%). The development of new approaches for digital marketing, growing focus on addressing customer needs, and technological improvements in media monitoring software are projected to create new market growth opportunities. Nonetheless, data privacy issues, lack of precise insights, the dearth of skilled professionals, and lack of awareness may restrict the global media monitoring software market growth.

Global Media Monitoring Software Market

By deployment mode, the media monitoring software market includes cloud-based and on-premises. By offering, the market includes integrated platform and standalone software. By end-user, the media monitoring software market includes large enterprises and small- and medium-sized enterprises. By application, the market includes broadcast monitoring, social media monitoring, online monitoring, and print monitoring. By vertical, the media monitoring software market includes IT and telecommunications, retail and consumer goods, banking, financial services, and insurance (BFSI), media and entertainment, travel and hospitality, and others.

North America will lead the global media monitoring software market in the years ahead, owing to the highest internet penetration rate in the world (around 95%), constant innovations in social media monitoring, early adoption of innovative monitoring tools, and the availability of latest IT infrastructure. Europe will be the second largest global market in the upcoming years, due to the increasing awareness regarding the benefits of media monitoring software. Asia Pacific will propagate at a speedy rate over the projected time period, due to the increasing awareness regarding the use of media monitoring tools and a rising number of social media users.

Some key players of the global media monitoring software market include Zoho Corporation, Salesforce, Bangkok Digital Services, Brand24 Global, Brandwatch, CARMA International, 20/Twenty by Circus, Digimind, Galaseo, Isentia, Kantar Media UK, Linkfluence, Media Track, Meltwater, Sonar Social Media Monitoring Platform, Socialbakers, and Sprinklr.

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