Direct-to-Consumer (DTC) Genetic Testing Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2018–2026

Report Code: ZMR-3872 | Report Format : | Status : Upcoming |

Abstract

Global Direct-to-Consumer (DTC) Genetic Testing Market: Overview

Direct-to-Consumer (DTC) Genetic Testing is a method of marketing genetic tests to consumers without the direct involvement of a health care provider, and it is gaining in popularity for a variety of reasons. Some consumers of DTC testing view it as another method of gathering medical information about themselves.

Global Direct-to-Consumer (DTC) Genetic Testing Market: Growth Factors

The growing prevalence of genetic diseases such as cancer worldwide is the key factor catapulting global direct-to-consumer (DTC) genetic testing market trends. Direct-to-consumer genetic tests enable consumers to identify genetic predisposition to several genetic diseases. Rising adoption of DTC genetic testing for early disease detection and identification of genetic mutation preceding its manifestation will further enlarge the DTC genetic testing business scope over the forecast timeline.

Escalating patient demand for service personalization in developed economies such as North America and Europe will boost the demand for direct-to-consumer (DTC) genetic testing for detection of various genetic and rare diseases during the forecast period. Furthermore, the adoption of DTC genetic testing to identify ancestral origins and explore them to undertake a precautionary preparation for healthcare and promote knowledge of genetic diseases will further embellish the industry size. However, the high cost of direct-to-consumer (DTC) genetic testing may bring the industry growth to a standstill in developing and underdeveloped countries. Furthermore, defects in the testing kits that increase the risk associated with incorrect interpretations may stagnate the direct-to-consumer (DTC) genetic testing market growth. 

Global Direct-to-Consumer (DTC) Genetic Testing Market: Segmentation

The global direct-to-consumer (DTC) genetic testing market can be classified into test type and technology. Test type wise, the market is sectored into Ancestry & Relationship Testing, Carrier Testing, Predictive Testing, and Nutrigenomics Testing. Based on the technology, the direct-to-consumer (DTC) genetic testing market is divided into Targeted Analysis, Single Nucleotide Polymorphism (SNP) Chips, and Whole Genome Sequencing (WGS).

Global Direct-to-Consumer (DTC) Genetic Testing Market: Regional Analysis

Based on regions, the global direct-to-consumer (DTC) genetic testing market can be divided into five main regions: North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. 

North America direct-to-consumer (DTC) genetic testing market is set to dominate the overall market growth over the estimated period. The high growth is attributable to the growing incidence of genetic diseases including cancer, neurofibromatosis, spinal muscular atrophy, and turner syndrome in the region. Development of novel tests for prediction of potential allergies, responses to medications as well as the risk of cardiovascular and other diseases will augment the demand for DTC genetic testing. Moreover, awareness among people pertaining to their health along with favorable regulatory scenario for direct-to-consumer (DTC) genetic testing will further embellish market growth in the foreseeable future.
 Europe DTC genetic testing market is estimated to show lucrative growth over the forecast timeline, owing to the rising occurrence of several types of cancers in the region. Hereditary is one of the leading causes of morbidity and mortality in the region. DTC tests help in recognizing genetic predisposition to multiple diseases including cancer, diabetes and Alzheimer’s. Thus, adoption of direct-to-consumer (DTC) tests for early diagnosis and prevention of various genetic diseases should augment the regional market growth during the forthcoming years.
 APAC, MEA, and LATAM are the major markets projected to witness elevating growths in the next decade.

Global Direct-to-Consumer (DTC) Genetic Testing Market: Competitive Players

Some of the key players in direct-to-consumer (DTC) genetic testing market are 23andMe, Ancestry, Color, EasyDNA, Family Tree DNA, Full Genomes, Genesis HealthCare, Helix, Identigene, Karmagenes, Living DNA, and MapMyGenome.

Global Direct-to-Consumer (DTC) Genetic Testing Market: Regional Segment Analysis

  • North America
    • The U.S.
  • Europe
    • The UK
    • France
    • Germany
  • The Asia Pacific
    • China
    • Japan
    • India
  • Latin America
    • Brazil
  • The Middle East and Africa

What Reports Provides

  • Full in-depth analysis of the parent market
  • Important changes in market dynamics
  • Segmentation details of the market
  • Former, on-going, and projected market analysis in terms of volume and value
  • Assessment of niche industry developments
  • Market share analysis
  • Key strategies of major players
  • Emerging segments and regional markets
  • Testimonials to companies in order to fortify their foothold in the market.

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