Global Active, Smart, and Intelligent Packaging Market: Overview
Active, smart, and intelligent refer to packaging systems used with foods, pharmaceuticals, and several other types of products. They help extend shelf life, monitor freshness, display information on quality, improve safety, and improve user convenience. It is used by the packaging producers to retain nutrient value and product freshness at competitive pricing. New technologies such as intelligent packaging, active, smart packaging, and modified atmosphere packaging are replacing traditional methods such as canning.
Global Active, Smart, and Intelligent Packaging Market: Growth Factors
Today, active, smart, and intelligent packaging market growth is gaining traction driven by the advanced transport facilities available across the globe. Escalating demand for active, smart, and intelligent packaging in consumer goods, food and beverages, and pharmaceuticals sectors can be attributed to growing need for promotion, advertisement, marketing, branding, and publicity activities in these sectors. Furthermore, massive need for elongating shelf life of the food items will further impel the growth and scope of the business.
Besides this, smart and active packaging also eases the process of bulk transportation. The food industry in particular, which is currently at its peak, is the primary growth driver of the global active, smart, and intelligent packaging market. However, the growth of the market is likely to be restrained by the massive high costs of implementation due to the huge money being invested in the research and development of better products. To address this issue, the key players are focusing on product development with the minimum cost incurred and ensuring high-quality service delivery.
Global Active, Smart, and Intelligent Packaging Market: Segmentation
The global active, smart, and intelligent packaging market can be classified based on packaging type and application. Based on the packaging type, the market can be sectored into active packaging and smart & intelligent packaging. Application wise, the active, smart, and intelligent packaging market can be classified into food & beverages, pharmaceuticals, cosmetics, and others.
Global Active, Smart, and Intelligent Packaging Market: Regional Analysis
Based on regions, the global active, smart, and intelligent packaging market can be divided into five main regions: North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. Massive demand, as well as demand elasticity, is likely to drag the growth trajectory of North America active, smart, and intelligent packaging market towards the upward direction. Furthermore, strict laws governing food & beverages packaging in countries such as the U.S. and Canada will further accelerate the market demand in the region.
Introduction of new packaging technology along with its massive use in the food sector will drive the growth of active, smart, and intelligent packaging market in Latin America. Massive cooperation observed among the farmers, producers, food processors, distributors, retailers, manufacturers, and consumers resulting in efficient supply chain management as well as effective implementation of just-in-time strategy by the manufacturers will boost the active, smart, and intelligent packaging market trends in the Middle East and Africa.
Escalating use of the active, smart, and intelligent packaging in Asia Pacific countries such as India, Japan, and China will help the market growth gain momentum in the Asia Pacific zone.
Global Active, Smart, and Intelligent Packaging Market: Competitive Players
Some of the key players in active, smart, and intelligent packaging market are Amcor Ltd., Graham Packaging Company Inc., Landec Corp., Ball Corp., Timestrip, plc, VIP Packaging, Sealed Air Corp., SYSCO Corp., and Mitsubishi Gas Chemical.
Global Active, Smart, and Intelligent Packaging Market: Regional Segment Analysis
- North America
- The U.S.
- Europe
- The UK
- France
- Germany
- The Asia Pacific
- China
- Japan
- India
- Latin America
- Brazil
- The Middle East and Africa
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