U.S. Chocolate Beverage Powder Market - Global Industry Analysis

Market Overview

The U.S. Chocolate Beverage Powder Market accounted for USD 1,396 Million in 2020 and is expected to reach USD 1,959 Million by 2028, growing at a CAGR of 4.2% from 2021 to 2028.

According to the data from various sources, such as bar, cafe and convenience store, there has been a significant rise in the purchasers of the products. The reason for this is because these products contain high content of caffeine and sugar that can affect body positively. It gives more energy to improve mental focus and endurance during exercise activities that require physical effort.  In addition, drinking powder drinks with cacao will help satisfy hunger by giving slow release of carbohydrates into the blood system. This will make the stomach feel full longer, especially in adolescents who are often busy with various activities after school.

COVID-19 Impact Analysis

Covid-19 pandemics has affected almost all the sectors across the globe. However, chocolate beverage powder market remains unaffected during this period. On top of that several leading market players in the region reported improvement in the revenue as people found to be stock piling their favorite food, especially premium chocolate powder. Since they are staying in home for longer time and spending less time outside, they have started consuming more comfort food. For instance, it has been found that 51% people are preferring chocolate as their comfort food and remaining 49% are considering it as their favorite food.

Growth Factors

Teens, young adults and even children are concerned about their weight and overall health. This has led them to make healthier choices of food and drinks they consume on a daily basis. Obesity is a serious issue around the world. A huge part of healthier beverage demand is driven by functional benefits drinks can provide to consumers. Functional benefits refer to "cues that something possesses beneficial physiological effects. These cues that manufacturers place on packaging or advertisements regarding what a product can do for consumers' health typically influence consumer preferences. For instance, calcium content is linked with healthy, which could be advertised as one of Citrus's benefits. It would be wise to include this on packaging, or in advertisements. Unhealthy beverages, such as soda and fruit drinks are perceived by millennials as "outdated". Millennials have started avoiding purchasing these products, which has led to an increase in demand for healthier options. Currently, health-related claims are the second most common type of claim on beverage labels behind "natural".

Chocolate's use in a beverage is growing fast in the US and wide range of chocolate drinks can now be found everywhere from restaurants and airport lounges to supermarkets and grocery stores, making them easy to acquire for those who suddenly develop a taste for them. While traditional hot chocolate consists of melted chocolate mixed with hot water or milk, the drinks are gaining popularity because they are made with premium ingredients without preservatives, artificial flavors or colors.

Report Scope:

Type Analysis Preview

White chocolate powder segment held a share of around 40.94% in 2020. This drink is targeted for younger customers who likes to experiment with the different tastes they could get from drinks than older people who enjoys drinking white chocolate powder drink which mostly consists of milk and sugar taste due to its traditional characteristic. The demand for this product over the last five years has been increasing every year because it offers an alternative to other milk drinks such as dairy coffee and yoghurt. However, there is still a price problem that may cause potential customers not buying this product; therefore, marketers should give more attention to this problem.

Distribution Channel Segment Analysis Preview

Hypermarkets/Supermarkets segment is expected to grow at a CAGR of over 4.3% from 2021 to 2028. In today's society, people are living a very busy life. With the increasing pressure from work and family, many consumers live a fast-paced lifestyle which has changed their quality of life. This has led to a significant change in consumer buying behaviours as they look for convenience and products that can help them manage the numerous demands on their time.  In this modern society, people have a lot of different choices when it comes to beverages. When consumers look for the right beverage that suits their needs at home or when they are on the go, convenience is a major consideration. Consumers would choose to buy from the supermarket instead of other places such as specialty shops because supermarkets offer more convenient services and have wider product offerings.

Regional Analysis Preview

U.S. is growing at 4.2% CAGR during 2021 to 2028. In dollar sales, the natural channel has been experiencing a steady increase in demand since 2013, growing from $28.9 billion to over $33.5 billion from 2016 to 2017. This is a result of an increase in demand for healthy beverages driven by health-conscious millennial. Healthy beverage consumption has increased significantly due to functional benefits and greater access to these products. The overall market will continue growing as long as new and unique functional benefits are added and new products are created with the goal of satisfying consumer demands while also providing them with some sort of benefit that can improve their daily lives.

Key Market Players & Competitive Landscape

Some of key players in U.S. Chocolate Beverage Powder Market are Nestle, Mars, Pepsico, Mondelez, kanegrade, Hershey’s, among others. 

The U.S. Chocolate Beverage Powder Market is segmented as follows:

By Type

• Milk Chocolate Powder
• Dark Chocolate Powder
• White Chocolate Powder

By Packaging Format

• Metal Containers
• Plastic Containers
• Cartons
• Pouches
• Others

By Distribution Channel

• Hypermarkets/Supermarkets
• Food and Drug mass
• CLubs
• E-Commerce
• Specialty
• Global Travel Retail

By Packaging Size

• Up to 500 Grams
• 501–1,000 Grams
• 1,000–1,500 Grams
• More than 1,500 Grams

By Region

• U.S.

• Chapter No. 1 : Introduction
  • 1.1. Report Description
    • 1.1.1. Purpose of the Report
    • 1.1.2. USP & Key Offerings
  • 1.2. Key Benefits for Stakehulders
  • 1.3. Report Scope
• Chapter No. 2 : Executive Summary
  • 2.1. Key Findings
    • 2.1.1. Top Investment Pockets
      • 2.1.1.1. U.S. Choculate Beverage Powder Market Attractiveness Analysis, By Packaging Size
      • 2.1.1.2. U.S. Choculate Beverage Powder Market Attractiveness Analysis, By Packaging Format
      • 2.1.1.3. U.S. Choculate Beverage Powder Market Attractiveness Analysis, By Distribution Channel
  • 2.2. Market Snapshot
  • 2.3. U.S Market
    • 2.3.1. U.S. Choculate Beverage Powders Market, 2016 – 2028 (USD Million)
    • 2.3.2. U.S. Choculate Beverage Powders Market, 2016 – 2028 (Tons)
  • 2.4. Global Market
    • 2.4.1. Global Choculate Beverage Powders Market, 2016 – 2028 (USD Million)
    • 2.4.2. Global Choculate Beverage Powders Market, 2016 – 2028 (Tons)
    • 2.4.3. Global Market Comparison, 2020 Vs 2028
• Chapter No. 3 : COVID 19 Impact Analysis
  • 3.1. Impact of COVID-19
  • 3.2. U.S. Choculate Beverage Powder Market: Impact Assessment of COVID-19 Pandemic
    • 3.2.1. Pre COVID-19 Market Revenue, 2016-2019 (USD Million)
    • 3.2.2. Post COVID-19 Market Revenue, 2020-2028 (USD Million)
  • 3.3. Key Strategies Undertaken by Companies to Tackle COVID-19
• Chapter No. 4 : U.S. Choculate Beverage Powders Market - Type Segment Analysis
  • 4.1.1. Market Revenue Share, By Type, 2020 & 2028
    • 4.1.2. Market Size and Forecast, By Type, 2016 – 2028 (USD Million)
    • 4.1.3. Market Size and Forecast, By Type, 2016 – 2028 (Tons)
  • 4.2. Milk Choculate Powder
  • 4.3. Dark Choculate Powder
  • 4.4. White Choculate Powder
• Chapter No. 5 : U.S. Choculate Beverage Powders Market - Packaging Format Segment Analysis
  • 5.1. Overview
    • 5.1.1. Market Revenue Share, By Packaging Format , 2020 & 2028
    • 5.1.2. Market Size and Forecast, By Packaging Format, 2016 – 2028 (USD Million)
    • 5.1.3. Market Size and Forecast, By Packaging Format, 2016 – 2028 (Tons)
  • 5.2. Metal Containers
  • 5.3. Plastic Containers
  • 5.4. Cartons
  • 5.5. Pouches
  • 5.6. Others
• Chapter No. 6 : U.S. Choculate Beverage Powders Market - Distribution Channel Segment Analysis
  • 6.1. Overview
    • 6.1.1. Market Revenue Share, By Distribution Channel, 2020 & 2028
    • 6.1.2. Market Size and Forecast, By Distribution Channel, 2016 – 2028 (USD Million)
    • 6.1.3. Market Size and Forecast, By Distribution Channel, 2016 – 2028 (Tons)
  • 6.2. Hypermarkets/Supermarkets
  • 6.3. Food and Drug mass
  • 6.4. Clubs
  • 6.5. E-Commerce
  • 6.6. Specialty
  • 6.7. Global Travel Retail
• Chapter No. 7 : U.S. Choculate Beverage Powders Market - Packaging Size Segment Analysis
  • 7.1. Overview
    • 7.1.1. Market Revenue Share, By Packaging Size, 2020 & 2028
    • 7.1.2. Market Size and Forecast, By Packaging Size, 2016 – 2028 (USD Million)
    • 7.1.3. Market Size and Forecast, By Packaging Size, 2016 – 2028 (Tons)
  • 7.2. Up to 500 Grams
  • 7.3. 501–1,000 Grams
  • 7.4. 1,000–1,500 Grams
  • 7.5. More than 1,500 Grams
• Chapter No. 8 : Choculate Beverage Powder Market – Industry Analysis
  • 8.1. Introduction
  • 8.2. Market Drivers
    • 8.2.1. Increasing Demand for Healthy Beverages
    • 8.2.2. Easy Availability and Wide Product Range
  • 8.3. Market Restraints
    • 8.3.1. Intense Market Competition
  • 8.4. Market Opportunities
    • 8.4.1. Flavored Milk Segment May Offer Lucrative Opportunity To Expand Market Share Or Enter The Market
  • 8.5. Porter’s Five Forces Analysis
    • 8.5.1. Bargaining Power of Suppliers
    • 8.5.2. Bargaining Power of Buyers
    • 8.5.3. Threat of Substitute
    • 8.5.4. Threat of New Entrants
    • 8.5.5. Competitive Rivalry
  • 8.6. Pricing Analysis
  • 8.7. Value Chain Analysis
• Chapter No. 9 : Competitive Landscape
  • 9.1. U.S. Choculate Beverage Powders Market: Company Market Share Analysis
    • 9.1.1. U.S. Choculate Beverage Powders Market: Company Market Share, 2020
    • 9.1.2. U.S. Choculate Beverage Powders Market, Company Market Revenue, 202020 (USD Million)
• Chapter No. 10 : Company Profiles
  • 10.1. Nestle
    • 10.1.1. Company Overview
    • 10.1.2. Financial Performance (USD Million)
    • 10.1.3. Product Portfulio
    • 10.1.4. Strategy
  • 10.2. Mars
    • 10.2.1. Company Overview
    • 10.2.2. Product Portfulio
    • 10.2.3. Strategy
  • 10.3. Pepsico
    • 10.3.1. Company Overview
    • 10.3.2. Financial Performance (USD Million)
    • 10.3.3. Product Portfulio
    • 10.3.4. Strategy
  • 10.4. Mondelez
    • 10.4.1. Company Overview
    • 10.4.2. Financial Performance (USD Million)
    • 10.4.3. Product Portfulio
    • 10.4.4. Strategy
  • 10.5. Kanegrade
    • 10.5.1. Company Overview
    • 10.5.2. Product Portfulio
    • 10.5.3. Strategy
  • 10.6. Hershey’s
    • 10.6.1. Company Overview
    • 10.6.2. Product Portfulio
    • 10.6.3. Strategy
• Chapter No. 11 : Marketing Strategy Analysis
  • 11.1. Direct Marketing
    • 11.1.1. Importance of Data basing and Profiling
    • 11.1.2. Information Cullected
    • 11.1.3. Advantages
    • 11.1.4. Disadvantages
  • 11.2. Indirect Marketing
    • 11.2.1. Advantages of Indirect Marketing
    • 11.2.2. Disadvantages of Indirect Marketing
  • 11.3. Marketing Channel Development Trend
• Chapter No. 12 : Research Methodulogy
  • 12.1. Research Methodulogy
  • 12.2. Phase I - Secondary Research
  • 12.3. Phase II - Data Modeling
    • 12.3.1. Company Share Analysis Model
    • 12.3.2. Revenue Based Modeling
  • 12.4. Phase III - Primary Research
  • 12.5. Research Limitations
    • 12.5.1. Assumptions

List of Figures    

FIG NO. 1. U.S. Chocolate Beverage Powder Market Attractiveness Analysis, By Size
FIG NO. 2. U.S. Chocolate Beverage Powder Market Attractiveness Analysis, By Packaging Format
FIG NO. 3. U.S. Chocolate Beverage Powder Market Attractiveness Analysis, By Distribution Channel
FIG NO. 4. U.S. Chocolate Beverage Powders Market Revenue, 2016 – 2028 (USD Million)
FIG NO. 5. U.S. Chocolate Beverage Powders Market Revenue, 2016 – 2028 (Tons)
FIG NO. 6. Global Chocolate Beverage Powders Market Revenue, 2016 – 2028 (USD Million)
FIG NO. 7. Global Chocolate Beverage Powders Market Volume, 2016 – 2028 (Tons)
FIG NO. 8. U.S. Market Revenue Share, By Type, 2020 & 2028
FIG NO. 9. U.S. Market Revenue for Milk Chocolate Powder (USD Million), 2016-2028
FIG NO. 10. U.S. Market Revenue for Milk Chocolate Powder (Tons), 2016-2028
FIG NO. 11. U.S. Market Revenue for Dark Chocolate Powder (USD Million), 2016-2028
FIG NO. 12. U.S. Market Revenue for Dark Chocolate Powder (Tons), 2016-2028
FIG NO. 13. U.S. Market Revenue for White Chocolate Powder (USD Million), 2016-2028
FIG NO. 14. U.S. Market Revenue for White Chocolate Powder (Tons), 2016-2028
FIG NO. 15. U.S. Market Revenue Share, By Packaging Format, 2020 & 2028
FIG NO. 16. U.S. Market Revenue for Metal Containers (USD Million), 2016-2028
FIG NO. 17. U.S. Market Revenue for Metal Containers (Tons), 2016-2028
FIG NO. 18. U.S. Market Revenue for Plastic Containers (USD Million), 2016-2028
FIG NO. 19. U.S. Market Revenue for Plastic Containers (Tons), 2016-2028
FIG NO. 20. U.S. Market Revenue for Cartons (USD Million), 2016-2028
FIG NO. 21. U.S. Market Revenue for Cartons (Tons), 2016-2028
FIG NO. 22. U.S. Market Revenue for Pouches (USD Million), 2016-2028
FIG NO. 23. U.S. Market Revenue for Pouches (Tons), 2016-2028
FIG NO. 24. U.S. Market Revenue for Others (USD Million), 2016-2028
FIG NO. 25. U.S. Market Revenue for Others (Tons), 2016-2028
FIG NO. 26. U.S. Market Revenue Share, By Distribution Channel, 2020 & 2028
FIG NO. 27. U.S. Market Revenue for Hypermarkets/Supermarkets  (USD Million), 2016-2028
FIG NO. 28. U.S. Market Revenue for Hypermarkets/Supermarkets  (Tons), 2016-2028
FIG NO. 29. U.S. Market Revenue for Food and Drug mass (USD Million), 2016-2028
FIG NO. 30. U.S. Market Revenue for Food and Drug mass (Tons), 2016-2028
FIG NO. 31. U.S. Market Revenue for Clubs (USD Million), 2016-2028
FIG NO. 32. U.S. Market Revenue for Clubs (Tons), 2016-2028
FIG NO. 33. U.S. Market Revenue for E-Commerce (USD Million), 2016-2028
FIG NO. 34. U.S. Market Revenue for E-Commerce (Tons), 2016-2028
FIG NO. 35. U.S. Market Revenue for Specialty (USD Million), 2016-2028
FIG NO. 36. U.S. Market Revenue for Specialty (Tons), 2016-2028
FIG NO. 37. U.S. Market Revenue for Global Travel Retail (USD Million), 2016-2028
FIG NO. 38. U.S. Market Revenue for Global Travel Retail (Tons), 2016-2028
FIG NO. 39. U.S. Market Revenue Share, By Packaging Size, 2020 & 2028
FIG NO. 40. U.S. Market Revenue for Up to 500 Grams (USD Million), 2016-2028
FIG NO. 41. U.S. Market Revenue for Up to 500 Grams (Tons), 2016-2028
FIG NO. 42. U.S. Market Revenue for 501–1,000 Grams (USD Million), 2016-2028
FIG NO. 43. U.S. Market Revenue for 501–1,000 Grams (Tons), 2016-2028
FIG NO. 44. U.S. Market Revenue for 1,000–1,500 Grams (USD Million), 2016-2028
FIG NO. 45. U.S. Market Revenue for 1,000–1,500 Grams (Tons), 2016-2028
FIG NO. 46. U.S. Market Revenue for More than 1,500 Grams (USD Million), 2016-2028
FIG NO. 47. U.S. Market Revenue for More than 1,500 Grams (Tons), 2016-2028
FIG NO. 48. Company Share Analysis, 2020
FIG NO. 49. Research Methodology – Detailed View
FIG NO. 50. Research Methodology

List of Tables 

TABLE NO. 1. U.S. Chocolate Beverage Powders Market: Snapshot
TABLE NO. 2. Pre COVID-19 Market, By Country, 2016-2019 (USD Million)
TABLE NO. 3. Post COVID-19 Market, By Country, 2020-2028 (USD Million)
TABLE NO. 4. U.S. Chocolate Beverage Powders Market, By Type, 2016 – 2028 (USD Million)
TABLE NO. 5. U.S. Chocolate Beverage Powders Market, By Type, 2016 – 2028 (Tons)
TABLE NO. 6. U.S. Chocolate Beverage Powders Market, By Packaging Format, 2016 – 2028 (USD Million)
TABLE NO. 7. U.S. Chocolate Beverage Powders Market, By Packaging Format, 2016 – 2028 (Tons)
TABLE NO. 8. U.S. Chocolate Beverage Powders Market, By Distribution Channel, 2016 – 2028 (USD Million)
TABLE NO. 9. U.S. Chocolate Beverage Powders Market, By Distribution Channel, 2016 – 2028 (Tons)
TABLE NO. 10. U.S. Chocolate Beverage Powders Market, By Packaging Size, 2016 – 2028 (USD Million)
TABLE NO. 11. U.S. Chocolate Beverage Powders Market, By Packaging Size, 2016 – 2028 (Tons)
TABLE NO. 12. Drivers for the Chocolate Beverage Powder Market: Impact Analysis
TABLE NO. 13. Restraints for the Chocolate Beverage Powder Market: Impact Analysis
TABLE NO. 14. U.S. Chocolate Beverage Powders Market, Company Market Revenue, 2020 (%)