Global Tampon Market: Overview
A tampon is a female hygiene product used during menstruation. It is inserted into the vagina to prevent menstrual blood from flowing into the clothes. One tampon is correctly inserted into the vagina and held in place, and it inflates in order to soak up the fluid. These are typically cylindrical in shape made up of rayon, cotton, or a blend of both. However, these are inserted with the help of cardboard or plastic applicator. In some cases, one can also use tampons without applicators. Women find modern tampons more convenient than sanitary pads. Tampons allow women to stay more active without being much worried regarding their clothes in place. Additionally, they can be easily used while doing any physical activities like swimming without any problem. These are made up of medical-grade materials.
Report Scope:
Report Attribute | Details |
---|---|
Base Year | 2020 |
Historic Years | 2016 - 2020 |
Forecast Years | 2021 - 2028 |
Segments Covered | By Product Type, By Application, and By End Use |
Forecast Units | Value (USD Billion), and Volume (Units) |
Quantitative Units | Revenue in USD million/billion and CAGR from 2021 to 2028 |
Regions Covered | North America, Europe, Asia Pacific, Latin America, and Middle East & Africa, and Rest of World |
Countries Covered | U.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, China, India, Japan, South Korea, Brazil, Argentina, GCC Countries, and South Africa, among others |
Number of Companies Covered | 10 companies with scope for including additional 15 companies upon request |
Report Coverage | Market growth drivers, restraints, opportunities, Porter’s five forces analysis, PEST analysis, value chain analysis, regulatory landscape, market attractiveness analysis by segments and region, company market share analysis, and COVID-19 impact analysis. |
Customization Scope | Avail customized purchase options to meet your exact research needs. |
Global Tampon Market: Growth Factors
The global tampon market is expected to surpass $455.5 million with a healthy CAGR of 4.6 % during the forecast period. Around 11000 tampons are used by women on an average in their lifetime. The demand for such devices is on surge in today's era due to the growing awareness among people regarding the importance of advanced feminine hygiene products. The rise in a number of the female workforce globally is another vital factor catalyzing the demand for tampons globally. Also, the governments of several regions are taking effective initiatives to encourage menstrual hygiene. Apart from these, tampons are considered to be a protective leakage barrier, seamless, and travel friendly. A large number of women are participating in sports and other physical activities, which are likely to expand the customer base globally. Simultaneously, manufacturers are also undergoing intense innovations and research activities in order to come up with efficient products to provide optimum functions and performance. Also, manufacturers are emphasizing manufacturing tampons with organic cotton. Organic tampons are manufactured with the help of organic cotton, which is grown without any fertilizers and synthetic pesticides. However, the non-organic styles make use of rayon, cotton, or both. The basic idea for using organic cotton is to make tampons environment-friendly. Additionally, organic tampons are much advantageous in female hygiene areas as they do not contain harmful chemicals that bleach certain areas. Thereby, both the growing concern about women and environmental health are likely to contribute exponentially towards the growth of the global tampon market. The Covid-19 has impacted the growth of the global tampon market significantly as manufacturing units were shut down and the supply chain was disrupted. But the post-Covid landscape is likely to see strong growth prospects in the global market owing to the fact that people are now paying more attention to their health, wellness, and personal hygiene.
Global Tampon Market: Segmentation
The global tampon market can be segmented into material, distribution channel, type, and region.
By material, the market can be segmented into blended tampons, rayon tampons, and cotton tampons.
By distribution channel, the market can be segmented into pharmacy, retail stores, and online stores.
By type, the market can be segmented into rectangular or square pads and radically wound pledget. The radially wound pledget tampon segment accounts for the largest share in the global tampon market due to the high demand from women due to its compact size.
Global Tampon Market: Regional analysis
North America accounts for the largest share in the global tampon market due to the growing adoption of tampons by women in the region. Additionally, the growing initiatives from the government to promote female hygiene is further likely to boost the demand for tampons in the region. However, the presence of prominent market leaders in the region will further stimulate the demand.
Global Tampon Market: Competitive Players
Some of the significant players in the global tampon market include Unicharm Corporation, Edgewell Personal Care Company, Kimberly-Clark Corporation, Johnson & Johnson Inc., Procter and Gamble Co., First Quality Enterprises Inc., and Bodywise Ltd.
Global Tampon Market: Regional Segment Analysis
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The global tampon market is expected to surpass $455.5 million with a healthy CAGR of 4.6 % during the forecast period. Around 11000 tampons are used by women on an average in their lifetime. The demand for such devices is on surge in today's era due to the growing awareness among people regarding the importance of advanced feminine hygiene products.
Some of the significant players in the global tampon market include Unicharm Corporation, Edgewell Personal Care Company, Kimberly-Clark Corporation, Johnson & Johnson Inc., Procter and Gamble Co., First Quality Enterprises Inc., and Bodywise Ltd.
North America accounts for the largest share in the global tampon market due to the growing adoption of tampons by women in the region. Additionally, the growing initiatives from the government to promote female hygiene is further likely to boost the demand for tampons in the region.
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