Social Media Analytics Market by Software and Service for (Sales and Marketing Management, Customer Experience Management, Competitive Intelligence, Risk Management and Fraud Detection, Public Safety and Law Enforcement and Others). Global Industry Perspective, Comprehensive Analysis and Forecast, 2016 – 2022

Global social media analytics market is expected to reach USD 9463.54 million by 2022, growing at a CAGR of 28.51% between 2017 and 2022.

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19-Sep-2017 | Number of pages: 110 | Report Code: ZMR-1487 | Report Format : | Status : Published

Abstract

Social media analytics market report offers forecast and analysis for the market on a global and regional level. The study provides historic data of 2016 along with a forecast for 2017 to 2022 based revenue (USD Million). The study includes drivers and restraints for the social media analytics along with the impact they have on the demand over the forecast period. Additionally, the report includes the study of opportunities available in the market on a global level.

To understand the competitive landscape in the market, an analysis of Porter’s five forces model for the Social media analytics has also been incorporated. The study covers market attractiveness analysis, wherein deployment, component, deployment, application, end users segments are analyzed on the basis of their market size, growth rate, and attractiveness.

The study provides a decisive view on the social media analytics by deployment, component, deployment, application, end users, and region. All the segments have been assessed depending on current and future trends and the market is analyzed for period 2016 to 2022. This report analyzes current and future demand of Social media analytics for different regions including North America, Latin America, Europe, Asia Pacific and the Middle East and Africa further bifurcation into major countries including U.S. Germany, France, UK, China, Japan, India, and Brazil

The report covers detailed competitive outlook including company profiles of the key participants operating in the global social media analytics market. Key players profiled in the report include Salesforce, Oracle Corporation, SAS Institute Inc., Adobe Systems Incorporated, International Business Machines Corporation, GoodData Corporation, Unmetric Inc, Netbase Solutions, Inc., Cision US Inc., Simplify360, Inc., Hootsuite Media Inc., Meltwater, Germinait Solutions Private Limited, Brandwatch, Clarabridge, Inc, Digimind, Crimson Hexagon, Inc, Sysomos, Simply Measured, Inc., Socialbakers, Spredfast, Inc., Sprinkler, Inc., Lithium Technologies, Inc., Synthesio , and Tableau Software Inc and others.

The report segments social media analytics market into:

Global Social Media Analytics Market: Deployment Segment Analysis

  • On-premises
  • Cloud

Global Social Media Analytics Market: Component Segment Analysis

  • Software
  • Services
  • Managed services
  • Professional services

Global Social Media Analytics Market: Deployment Segment Analysis

  • Predictive analytics
  • Prescriptive analytics
  • Diagnostic analytics
  • Descriptive analytics

Global Social Media Analytics Market: Application Segment Analysis

  • Sales and marketing management
  • Customer experience management
  • Competitive intelligence
  • Risk management and fraud detection
  • Public safety and law enforcement
  • Others

Global Social Media Analytics Market: End-User Segment Analysis

  • Banking, Financial Services, and Insurance
  • Retail and E-Commerce
  • Government and defense
  • Competitive intelligence
  • Telecommunications and IT
  • Others

Global Social Media Analytics Market: Regional Segment Analysis

  • North America
    • U.S.
  • Europe
    • UK
    • France
    • Germany
  • Asia Pacific
    • China
    • Japan
    • India
  • Latin America
    • Brazil
  • Middle East and Africa
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