Global Motorcycle Apparel Market Size, Share, Growth Analysis Report - Forecast 2034

Motorcycle Apparel Market: Industry Perspective

The global motorcycle apparel market size was worth around USD 13.98 Billion in 2024 and is predicted to grow to around USD 29.64 Billion by 2034 with a compound annual growth rate (CAGR) of roughly 7.2% between 2025 and 2034. The report analyzes the global motorcycle apparel market's drivers, restraints/challenges, and the effect they have on the demands during the projection period. In addition, the report explores emerging opportunities in the motorcycle apparel industry.

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Motorcycle Apparel Market: Overview

Motorcycle apparel is a fabric type that helps in offering more care and safety to commuters along with reducing the risk of collisions for bike riders. Moreover, the launching of new technologies and continuous innovations in motorcycle apparel design have enhanced the sale as well as popularity of motorcycle apparel across the globe. Additionally, the product offers a slew of benefits such as style, vision clarity, proof of identity, and protection against extreme weather conditions.

Key Insights

• As per the analysis shared by our research analyst, the global motorcycle apparel market is estimated to grow annually at a CAGR of around 7.2% over the forecast period (2025-2034).
• Regarding revenue, the global motorcycle apparel market size was valued at around USD 13.98 Billion in 2024 and is projected to reach USD 29.64 Billion by 2034.
• The motorcycle apparel market is projected to grow at a significant rate due to Rising motorcycle ownership and growing emphasis on rider safety and comfort fuel demand. Fashion trends and premium gear innovation further support growth.
• Based on Product Type, the Helmets segment is expected to lead the global market.
• On the basis of Material, the Leather segment is growing at a high rate and will continue to dominate the global market.
• Based on the Distribution Channel, the Store Built segment is projected to swipe the largest market share.
• By End-Use, the On-Road Motorcycle Apparel segment is expected to dominate the global market.
• In terms of Demography, the Men segment is anticipated to command the largest market share.
• Based on region, North America is predicted to dominate the global market during the forecast period.

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Motorcycle Apparel Market: Growth Factors

A surge in the purchase of motorcycle apparels to skyrocket the global market demand

A prominent rise in the demand for motorcycle apparel such as helmets, shoes, and jackets will proliferate the expansion of the global motorcycle apparel market. Supportive government policies related to the use of protective wear will further boost the global market trends. Additionally, the rise in the disposable income of individuals across the globe has resulted in massive purchases of the product, thereby driving the global market expansion. An increase in road mishaps and vehicle accidents will enlarge the scope of the growth of the global market. A prominent rise in motorsports activities in European countries will further spike the global market expansion. Moreover, motorcycle racing has garnered huge prominence among the millennial population across the globe, thereby spearheading the global market space. New product launches will contribute majorly towards the global market size in the years ahead. In the last quarter of 2022, Cardo Systems, a key provider of wireless communications tools for power sports, launched Mach V commander, a motorcycle helmet, in association with Brand 509, a leading power sports apparel manufacturing firm. For the record, the new product helps in enabling seamless microphone audio communications and connectivity.

Motorcycle Apparel Market: Restraints

Disruptions in the supply of raw materials can hinder the global industry expansion by 2025 and 2034

Supply chain disruptions and rising raw material costs can put brakes on the global motorcycle apparel industry expansion. Lack of product availability in emerging economies can further shrink the global industry demand.

Motorcycle Apparel Market: Opportunities

Introduction of new technologies & designs can open new growth avenues for the global market

Launching of new technology applications and consistent innovations in motorcycle apparel designs will open new growth avenues for the global motorcycle apparel market. Adding new features to the product can generate new growth opportunities for the global market.

Motorcycle Apparel Market: Challenges

Low demand for motorbikes in emerging economies due to high prices can pose a huge challenge for the global industry

Less demand for the product from the bottom of the pyramid population as well as middle-income groups and working class population can create a huge challenge for the global motorcycle apparel industry. High rates of interest on bank loans can also further challenge the global industry.

Motorcycle Apparel Market: Segmentation

The global motorcycle apparel market is sectored into product type, end-use, distribution channel, and region.     

In product type terms, the global motorcycle apparel market is segregated into helmets, shoes, gloves, jackets, pants, and base layers segments. Furthermore, the helmets segment, which acquired nearly two-fifths of the global market revenue in 2022, is anticipated to record the highest growth rate in the next couple of years. The growth of the segment during the projected timeline can be a result of a rise in the demand for helmets for protecting the heads of motorbike riders.

Based on the end-use, the global motorcycle apparel industry is sectored into on-road motorcycle apparel and off-road motorcycle apparel segments. Moreover, the on-road motorcycle apparel segment, which gathered a major global industry share in 2022, is expected to lead the global industry growth over the assessment timeline. The segmental surge over the forecast timeline can be a result of a rise in the demand for two-wheelers across emerging as well as developed countries.

Based on the distribution channel, the motorcycle apparel market across the globe is divided into store-based and non-store-based segments. Moreover, the store-based segment, which accounted for a key share of the global market in 2022, is likely to dominate the segmental surge over the forecasting timeline. The segmental expansion can be credited to easy availability of cost-effective as well as premium motorbike wear products.

Motorcycle Apparel Market: Report Scope

 Motorcycle Apparel Market: Regional Insights

Asia-Pacific is predicted to maintain its dominant position in the global motorcycle apparel market over the analysis timeframe

Asia-Pacific, which accounted for about 43% of the global motorcycle apparel market revenue in 2022, will be a dominating sub-continent over the prognosis timeline. In addition to this, the regional market surge can be ascribed to the presence of major motorbike manufacturers such as Hondo, TVS, Bajaj, and Hero in countries such as India and Japan. Rise in the motorcycle sales in countries such as India, Indonesia, Thailand, Japan, South Korea, China, and Malaysia will further steer the expansion of the market in the region over the years ahead.

The North American motorcycle apparel industry is set to register the fastest CAGR in the ensuing years owing to the presence of original equipment manufacturers in countries such as the U.S. Countries such as Canada and the U.S. are likely to be the key regional revenue drivers in the next few years.

Motorcycle Apparel Market: Competitive Analysis

The report provides a company market share analysis to give a broader overview of the key market players. In addition, the report also covers key strategic developments of the market, including acquisitions & mergers, new product launches, agreements, partnerships, collaborations & joint ventures, research & development, and regional expansion of major participants involved in the motorcycle apparel market on a global and regional basis.

The global motorcycle apparel market profiles key players such as:

• Yamaha Corporation
• Icon Raiden
• Sidi
• Triumph
• HJC
• Fox Racing Inc.
• Kido
• Alphinestars SPA
• Scott
• Ducati
• AGV
• BMW Motorrad
• Dainese
• Furygan
• Rynox Gears India Private Limited

The global motorcycle apparel market is segmented as follows:

By Product Type

• Helmets
• Shoes
• Gloves
• Jackets
• Pants
• Base Layers

By End-Use

• On-Road Motorcycle Apparel
• Off-Road Motorcycle Apparel

By Distribution Channel

• Store-Based
• Non Store-Based

By Region

• North America
  • The U.S.
  • Canada
• Europe
  • France 
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa