Outdoor Clothing Market by Product Type (Top Wear, Bottom Wear, and Others), by Consumer Group (Men, Women, and Kids), and by Distribution Channel (Online, Large Format Stores, Specialty Stores, and Individual Retailers): Global Industry Perspective, Comprehensive Analysis, and Forecast, 2018–2026

Global outdoor clothing market expected to reach around USD 19.45 billion by 2026, at a CAGR of around 5.45% between 2019 and 2026. Outdoor clothing is mainly used for outdoor activities usually done by the health-conscious people who engage in regular exercising and individuals inclined toward sports.

10-Jul-2019 | Number of pages: 110 | Report Code: ZMR-4365 | Report Format : | Status : Published

Analysis

Outdoor clothing is mainly used for outdoor activities usually done by the health-conscious people who engage in regular exercising and individuals inclined toward sports. People’s active participation in various outdoor activities and rising awareness for fitness have provided various opportunities for the outdoor clothing market to grow both in versatility and functionality. The growing consumer health consciousness is the major driving factor of the global outdoor clothing market. Moreover, the rapid growth in product distribution on e-commerce websites is aiding this market. However, the increasing availability of counterfeit products at economical prices, high demand for low priced products, and intense competition from the local players, such as Millican, Peak Performance, etc. may restrain the outdoor clothing market globally. Alternatively, technological advancements by the integration of gadgets in apparels, not just to display performance but also to monitor heart rate and convert the physical motion and energy into power for running small electronic devices are expected to provide new growth opportunities for the key market players over the upcoming years.

The outdoor clothing market is fragmented based on product type, consumer group, and distribution channel. By product type, the market includes top wear, bottom wear, and others. Outdoor clothing manufacturing companies are focusing on providing comfortable apparels to customers along with a proper microclimate maintained between the skin and the fabric. On the basis of consumer group, the market includes men, women, and kids. The market has shifted its focus toward designing outdoor clothing for women,  as women today across the globe are becoming more dedicated toward fitness and need outdoor clothing. Kids, on the other hand, require outdoor clothing due to their inclination toward sports and outdoor activities that are conducted at schools or colleges to keep them healthy. Based on distribution channel, the outdoor clothing market is categorized into large format stores, specialty stores, online, and individual retailers. While offline stores have been one of the major reasons for the outdoor clothing market growth, the influx of e-commerce websites has a major role to play in recent years. The ease of convenience in browsing, selecting, and buying options provided by these e-commerce websites along with discounts is driving the online segment.

North America is one of the leading regions for the global outdoor clothing market, due to high per capita income and rising health-consciousness of the regional population. The North American consumers’ preference for quality products is increasing the demand for premium-priced outdoor clothing across the region. Moreover, the technological developments and a future of in-built gadgets in the clothing are also expected to drive the North American outdoor clothing market in the future. The Asia Pacific outdoor clothing market is expected to witness significant growth in the years ahead, owing to the growing product demand by the fitness inclined youth of the region.

Some key participants of the global outdoor clothing market are Puma, Nike, Hugo Boss, Adidas, VF Corporation, Hanesbrands, Patagonia, Under Armour, Columbia Sportswear Company, and Mizuno Corporation.


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