Online Tutoring Market Size, Share, Growth Report 2030

Online Tutoring Market

Global Online Tutoring Market By Course (STEM Courses, Language Courses, and Others), By Application (K-12, College Students, In-service Education, and Others), By Channel (Private Coaching, International Organizations and Associations, and Others), By Type (Synchronous and Asynchronous): Global Industry Perspective, Comprehensive Analysis and Forecast, 2020 – 2028

Published Date: 09-Jun-2021 Category: Technology & Media Report Format : PDF Pages: 130 Report Code: ZMR-6147 Status : Published

The global online tutoring market accounted for USD 5,477.1 Million in 2020 and is expected to reach USD 17,817.7 Million by 2028, growing at a CAGR of 16.1% from 2021 to 2028.

Online Tutoring Market: Overview

The global Online Tutoring Market accounted for USD 5,477.1 Million in 2020 and is expected to reach USD 17,817.7 Million by 2028, growing at a CAGR of 16.1% from 2021 to 2028.

The global online tutoring market consists of sales and delivery of tutoring services and related products virtually through online mediums mostly by entities such as organizations, sole traders, and partnerships that provide online tutoring services. It is the process where the transferer and transferee of knowledge are geographically in different locations and the process is delivered through the digital, virtually interactive, and connected environment. Different approaches are adopted for different set of users in the Online Tutoring medium, hence varied segments are available in the same. One of the significant reasons for the growth of online tutoring was the accessibility, flexibility, convenience, and autonomous learning. There has been a dramatic increase in recent years in the number of enrollments and in players providing services in online tutoring in past few years.

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COVID-19 Impact Analysis

The COVID-19 pandemic led to transform the growth of various industries, however, the impact of the outbreak is varied. Covid-19 resulted in the closure of all the schools, colleges, and learning centers across the globe which gave major rise to online tutoring. The pandemic has entirely changed the education system. Even though institutions and individuals were forced to move to an online system it became a new normal. Virtual learning benefactors have leveraged the COVID-19 pandemic as a noticeable opportunity to deal with their distance learning policy.

Online Tutoring Market: Growth Factors

The demand for online education has reached another height because of COVID-19, apart from it significant reasons have been the availability of online courses, counseling, and degree courses. The increase in the number of open universities has extended the online tutoring market positively. With the help of online tutoring, students can learn courses from any institute in the world without any distance barrier. A sudden hike in online learning methods has been because of the benefits such as improved focus, convenience, and cost-effectiveness. Besides, online tutoring enables both knowledge getters and knowledge providers to enhance their productivity and efficacy. Also, the partnerships and collaborations among mobile app developers content providers, and other education-based services have led to the introduction of smart learning solutions. The continuous technological advancements and enhancements in communication devices and connectivity are some of the other reasons driving the adoption of online tutoring solutions. For instance, Byju, an India-based educational technology, and online tutoring company, gave free live classes on its Think and Learn app and experienced an increase in the number of new students using its product by 200%. The market is expected to show considerable growth over the expected period owing to the huge adoption of these services by school students and corporate professionals. Furthermore, Government support for digital learning and online institutes in developing countries is encouraging universities and schools to offer online learning sessions. To mention, in India, the Ministry of Human Resource Development has created an online library called the National Digital Library of India to provide educational content for different academic levels based on the subject domain.

Report Scope:

Report Attribute Details
Base Year 2022
Historic Years 2018 - 2022
Forecast Years 2023 - 2030
Segments Covered By Product Type, By Application, and By End Use
Forecast Units Value (USD Billion), and Volume (Units)
Quantitative Units Revenue in USD million/billion and CAGR from 2023 to 2030
Regions Covered North America, Europe, Asia Pacific, Latin America, and Middle East & Africa, and Rest of World
Countries Covered U.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, China, India, Japan, South Korea, Brazil, Argentina, GCC Countries, and South Africa, among others
Number of Companies Covered 10 companies with scope for including additional 15 companies upon request
Report Coverage Market growth drivers, restraints, opportunities, Porter’s five forces analysis, PEST analysis, value chain analysis, regulatory landscape, market attractiveness analysis by segments and region, company market share analysis, and COVID-19 impact analysis.
Customization Scope Avail customized purchase options to meet your exact research needs.

Course Segment Analysis Preview

The market is driven by the rising significance of The Science, Technology, Engineering, and Mathematics (STEM) courses sub-segment, which dominated the market attributed to the importance of online learning and methods among high school students, robust global demand for test preparation, rising focus on language learning and increase in other diploma courses. In addition, the growing importance of STEM education is anticipated to lift the growth of the entire market as well.

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Type Segment Analysis Preview

Asynchronous online tutoring is tutoring offered in a format in which the learner submits a question and the tutor responds at a later time. Synchronous online tutoring involves a shared interface, where both the tutor and the learner (or a group of learners) are online at the same time. This requires the implementation of browser-based software and may or may not require the learner to download proprietary software. Currently, synchronous online education solutions are on the rise and are expected to grow further in the forecasted time period.

Regional Analysis Preview

North America held a share of over 30% in 2020. This is be attributed to the availability of a large customer base and well-established ICT solution providers. The region is backed by the presence of a massive pool of service providers, including ArborBridge; Chegg Inc.; Club Z! Inc.; and Kaplan Inc.

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The Asia Pacific region is projected to grow at a CAGR of around 18% over the forecast period. The region is expected to witness significant growth in the online tutoring industry owing to the presence of developing economies such as India, and China. Government-led strategic developments, such as government-funded projects for education in rural areas, are expected to promote the adoption of online tutoring services. Also, increasing investments in Digital learning firms are one of the noteworthy factors driving the regional market growth.

Online Tutoring Market: Key Players & Competitive Landscape

Ambow Education, ArborBridge, Beijing Magic Ears Technology Co., Ltd, BYJU'S, Chegg Inc., Club Z! Inc., iTutorGroup, Qkids Teacher, Varsity Tutors,, TutStu Education, New Oriental Education & Technology Group.

The key market players are focusing on expanding their customer base and global reach to gain a competitive edge. Therefore, they undertake various strategic initiatives such as mergers and acquisitions, partnerships, and collaborations with other key players. For example, Byjus merged with WhiteHat junior in August 2020 and expanded its services.

The global online tutoring market is segmented as follows:

By Course

By Application

  • K-12
  • College Students
  • In-service Education
  •  Others

By Channel

  • Private Coaching
  • International Organizations and Associations
  • Others

By Type

By Region

  • North America
    • The U.S.
    • Canada
  • Europe
    • France
    • The UK
    • Spain
    • Germany
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Southeast Asia
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Middle East & Africa
    • GCC
    • South Africa
    • Rest of the Middle East & Africa

Table Of Content


FrequentlyAsked Questions

The global online tutoring market was valued at USD 5.47 Billion in 2020.

The global online tutoring market is expected to reach USD 17.81 Billion by 2028, growing at a CAGR of 16.1% between 2021 to 2028.

Some of the key factors driving the global online tutoring market growth are increasing number of portable communication devices users, rising demand for technologically advanced devices, increasing demand in distance educations and open tutoring policies by universities.

North America region held a substantial share of the online tutoring market in 2020. This is attributable to the presence of major players such as IBM, Microsoft, and Apple, among others. Asia Pacific region is projected to grow at a significant rate owing to the rising demand for XX in developing economies such as China and India.

Some of the major companies operating in the online tutoring market are Ambow Education, ArborBridge, Beijing Magic Ears Technology Co., Ltd, BYJU'S, Chegg Inc., Club Z! Inc., iTutorGroup, Qkids Teacher, Varsity Tutors,, TutStu Education and New Oriental Education & Technology Group among others.

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