Facial Mask Market - Global Industry Analysis

Description

Table Of Content

Methodology

Free Analysis

Facial masks were first introduced by Madame Rowley in England. The first “face mask” was designed for purifying, bleaching, and preserving the complexion of one’s skin. Facial masks are a part of skin care treatment or therapy that is used for treating several skin problems. The use of specific facial masks remove excess oil, treat pores on the face, hydrate skin, and clear impurities. A healthy skin care treatment process includes the daily and weekly use of skin care products diligently. Facial masks can be used once in a week or more depending on the kind of skin care problem. Facial masks can be used by both men and women. The advantages of facial masks include relaxation, deep cleaning, unclogged pores, and glowing skin.

The rising demand for cosmetic-based natural, active ingredients among the global consumers is predicted to positively impact the facial mask market growth. Increasing pollution and long working hours have increased the adoption of numerous skincare products across the world, especially with high preferences for facial masks. A large portion of the global population prefers natural and organic products, as they are free from chemicals. Thus, this high demand has led to a large number of national and international manufacturers, such as Clinique, Garnier, Decleor, Soap & Glory, and L’Oreal, to diversify their product offering. These factors are expected to drive the global facial mask market growth over the estimated timeframe.

Based on packaging type, the facial mask market is fragmented into jars and containers, sachets, tubes, and others. On the basis of type, the market includes warm-oil mask, natural ingredient mask, clay mask, cream mask, thermal or self-heating mask, peel-off mask, and others. Based on distribution channel, the facial mask market comprises beauty salons, pharmacy and drug stores, direct selling, retail and hypermarkets, and internet retailing.

By region, Asia Pacific accounted for a major share of the global facial mask market in 2018 and the region is predicted to grow notably over the forecast timeframe. This regional growth can be attributed to the increasing consumer demand for various anti-aging products, rising awareness levels among women regarding facial masks. North America is expected to register significant CAGR over the forecast time period, owing to the increasing regional demand for facial masks.

Some key players operating in the global facial mask market include Estee Lauder, Avon, St. Ives, L'Oreal, The Body Shop, 7th Heaven, Clinique, Garnier, Decleor, and Soap & Glory.