Digital Signage Market by Product (Kiosks, Billboards, Menu Boards, Signboards, And Others.), by Offering (Hardware Offerings, Software Offerings, And Services Offerings), by End User (Commercial, Infrastructural, Institutional, Industrial, and Others) and by Region: Global Industry Perspective, Comprehensive Analysis and Forecast, 2020 – 2026

According to the report, the global digital signage market was valued at USD 18.2 Billion in 2019 and is expected to reach over USD 27.7 Billion by 2026, growing at a CAGR of around 6.2% during the forecast period from 2020 to 2026.

01-Jun-2020 | Number of pages: 157 | Report Code: ZMR-1367 | Report Format : | Status : Published

Abstract

This report analyzes and estimates the digital signage market at global, regional, and country level. Assessment of the global digital signage analysis provides detailed insights of the market growth and restraining factors along with their impact analysis at global level from 2020 to 2026.

The report includes in-depth analysis of the strategies adopted by utmost competitors in the global digital signage market. The research study contains market attractiveness analysis, wherein segment product, offerings, end-users, and regional segments are benchmarked on the basis of their market size and growth rate.

The research study provides a decisive view on the global digital signage market based on equipment product, offering, end user, and region. All the segments of global digital signage market have been analyzed based on the past, present, and future trends. The market is estimated from 2020-2026. The regional segmentation consists the past, present, and forecasted demand for Middle East & Africa, North America, Asia Pacific, Latin America, and Europe. The regional segment is further divided into the U.S., UK, France, Germany, China, Japan, India, and Brazil among others.

Detailed analysis of major market players in the global digital signage market includes their financial overview, business strategies, new developments, and the product offered by them in the market. This will help in analyzing the market competition are Cisco Systems Inc., BOE Display, Hewlett-Packard Company, Japan Display, NEC Display Solutions Ltd., Omnivex Corporation, 3M Co., Panasonic Corporation, Samsung Electronics Co. Ltd., Winmate Communication Inc., Adflow Networks, Keywest Technology, Brightsign Llc., Broadsign International Inc., LG Display Co. Ltd., AU Optronics, Ucview Media Inc., and Onelan Ltd.

The report segments the global Digital Signage market as:

Global Digital Signage Market: Product Segment Analysis

  • Kiosks
  • Billboards
  • Menu Boards
  • Signboards
  • Others.

Global Digital Signage Market: Offering Segment Analysis

  • Hardware Offerings
  • Software Offerings
  • Services Offerings

Global Digital Signage Market: End User Analysis

  • Commercial
  • Infrastructural
  • Institutional
  • Industrial
  • Others

Global Digital Signage Market: Regional analysis

  • North America
    • The U.S.
    • Canada
  • Europe
    • France
    • The UK
    • Spain
    • Germany
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Southeast Asia
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Middle East & Africa
    • GCC
    • South Africa
    • Rest of Middle East & Africa

Frequently Asked Questions

According to the report, the global digital signage market was valued at USD 18.2 Billion in 2019 and is expected to reach over USD 27.7 Billion by 2026, growing at a CAGR of around 6.2% during the forecast period from 2020 to 2026.

Some of the major players operating in global digital signage markets are Cisco Systems Inc., BOE Display, Hewlett-Packard Company, Japan Display, NEC Display Solutions Ltd., Omnivex Corporation, 3M Co., Panasonic Corporation, Samsung Electronics Co. Ltd., Winmate Communication Inc., Adflow Networks, Keywest Technology, Brightsign Llc., Broadsign International Inc., LG Display Co. Ltd., AU Optronics, Ucview Media Inc., and Onelan Ltd.

Major factors that are driving the growth of digital signage are its low cost and improvement in smart technologies. Another driving factor for increasing the usage of digital signage is that rapid innovation in product and services makes the traditional billboard approach of advertisement unsuitable. Digital signage is easier to update its content and designs through remote locations thus saving time and money both.

Region-wise the market is classified as North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Tremendous demand will be registered in the Asia Pacific region owing to high demand from India and China owing to its high aspirational population.


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