Anti-Counterfeiting Market: Industry Perspective, Comprehensive Analysis and Forecast, 2015 – 2021

Report Code: ZMR-293 | Report Format : | Status : Upcoming |

Abstract

The packaging of the product is of similar importance as that of the product itself. Packaging brings the unique identity to the product and represents the brand under which it is being sold. Counterfeiting is an act of having a fake imitation of something which is already established. Thus, anti-counterfeiting is an important concern. It can save the brand from other fake imitations which may hamper its growth.

Major factors attracting companies to adopt anti-counterfeiting measures are bent in the economy of the company and its profit, and the risk to the consumer’s health, especially in the case of food and beverages and pharmaceutical items. In addition, these measures are approved by the government authorities and hence are trusted, which makes it more famous among companies as well as customers. All these factors are contributing to the global anti-counterfeiting market growth. On the other hand, lack of awareness about the fraudulent activities present in the market may hamper the growth of the anti-counterfeiting market, especially in developing countries in the near future.

On the basis of technology, the global anti-counterfeiting market is segmented as authentication packaging technology and track & trace technology. Of which, the authentication technology segment is the leading segment of the market. The authentication technology segment is further classified as ink, holograms, dyes, and others. The others segment is further classified as forensic (which includes chemical, biological, DNA taggants), overt (which includes holograms, graphics, serial product numbering and others), and covert (which includes watermarks, invisible ink or printing, and laser coding). Based on the application, the global market is segmented as food and beverages, pharmaceuticals, cosmetics, electronics, clothing, and others. Of which, the food and beverage segment is dominating the segment in the market followed by pharmaceutical segment.

North America is the dominating and the fastest growing market. This trend is followed by Europe and Asia Pacific. Owing to more advanced anti-counterfeiting measures available at the disposal, increasing awareness among consumers, growing government regulations and more efficient policies, the growth of this market in developed countries such as North America is increasing. Moreover, developing nations are anticipated to get more share of the market owing to increasing awareness among customers and rising fraudulent activities in the packaging.

The global anti-counterfeiting market is dominated by few companies such as Avery Zebra Technologies, Sicapa, Dennison, Flint Group, Alien Technology Corp., Inksure technologies, and TraceLink Inc. Other key companies influencing the global market are Catalent Pharma Solution Inc., ATL Security Label System, and Atlantic Zeiser.

Anti-Counterfeiting Market: Regional Segment Analysis

  • North America
    • U.S.
  • Europe
    • UK
    • France
    • Germany 
  • Asia Pacific
    • China
    • Japan
    • India
  • Latin America
    • Brazil
  • Middle East and Africa

Related Reports

Functional Fluids Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecasts 2016–2024

Price : $ 3599.00 | Report Code: ZMR-1128 | Report Format:

Global Functional Fluids Market: Overview Functional fluids are fluids that are used for their lubricating, insulation and thermodynamic qualities. It can be termed as fluid under standard conditions. The Function fluids have a low compressibility ratio and also deliver high protection to the sy...Read More

Renewable Chemicals Market (Ketones, Biopolymers, Alcohols, Organic Acids, Platform Chemicals and Others) for Agriculture, Textiles, Housing, Environment, Transportation, Food & Beverage Packaging, Communication, Bio-Medical and Other Applications: Global Industry Perspective, Comprehensive Analysis and Forecast, 2016 – 2022

Feb-2017 | Price : $ 4199.00 | Pages: 110 | Report Code: ZMR-1120 | Report Format:

The report covers forecast and analysis for the renewable chemicals market on a global and regional level. The study provides historic data of 2016 along with a forecast from 2017 to 2022 based revenue (USD Billion) (Kilo Tons). The study includes drivers and restraints for the market along with t...Read More

Ceramic Matrix Composites Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecasts 2016–2024

Price : $ 3599.00 | Report Code: ZMR-1106 | Report Format:

Global Ceramic Matrix Composites Market: Overview Ceramic matrix composites are composite materials including ceramic fibers embedded in a ceramic matrix and forming a ceramic material. However, carbon and carbon fibers are also considered as ceramic material. Ceramic matrix composites are used ...Read More

Controlled Release Fertilizers Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecasts 2016–2024

Price : $ 3599.00 | Report Code: ZMR-1105 | Report Format:

Global Controlled Release Fertilizers Market: Overview Due to rising urbanization, depletion of productive land and increasing use of land for the other usage have raised a challenging question about reductions in the agricultural yield. On the other hand, factors such as people struggling with ...Read More

Coated Fabrics Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecasts 2016–2024

Price : $ 3599.00 | Report Code: ZMR-1096 | Report Format:

Global Coated Fabrics Market: Overview Coated fabric encompasses rubber, plastic, lacquer, varnish, and polyethylene making them highly flexible, robust, and durable. The coated fabrics are resistant to oil, water, flame, UV radiation, stain, abrasion or scratch and also flexible, antifungal, an...Read More

Choose License Type:
Latest Published Reports

View All Published Reports