Patient Engagement Solutions Market Size, Share, And Growth Report 2032

Patient Engagement Solutions Market Size

The global patient engagement solutions market size was worth around USD 26.41 billion in 2023 and is predicted to grow to around USD 113.61 billion by 2032 with a compound annual growth rate (CAGR) of roughly 17.6% between 2024 and 2032.

The study provides historical data from 2018 to 2022 along with a forecast from 2024 to 2032 based on revenue (USD billion). The report covers a forecast and an analysis of the patient engagement solutions market on a global and regional level.

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Patient Engagement Solutions Market: Overview

Patient engagement refers to the process of enabling the active involvement of patients, caregivers, families, and healthcare providers in self-care to improve the quality of care, enhance safety, and offer patient-centric health care delivery. Patient engagement solutions provide a platform to better reach and engage patients, build trust, increase patient compliance with automated reminders, and improve communication between the patients and healthcare providers.

Patient engagement services assist in effectively managing the healthcare data of the patients along with facilitating the interaction of the patients with the medical staff. Apart from this, these solutions offer optimal access to physicians along with personal healthcare information to the patients, thereby assisting them in taking effective self-care measures. The surge in patient outreach, enhanced healthcare quality, a lesser proportion of hospital readmission, reduced timespan of hospital stays, and lesser complications. Furthermore, patient engagement solutions share data & communication for aiding patients along with enhancing workflow proficiencies. It increases patient-physician interaction virtually as well as personally and reduces administrative charges along with assisting healthcare firms to impart effective diagnosis and high-quality healthcare services to the patients. Apart from this, it facilitates sharing of clinical summaries with subjects & healthcare staff along with providing the facility to patients pertaining to tracking of their personal information through quick accessing of electronic health records.

Patient Engagement Solutions Market: Growth Drivers

The worldwide demand for patient-centric care is growing rapidly, owing to the need for better patient outcomes and improved interaction between healthcare providers and patients. Government initiatives and regulations to promote and implement patient-centric care, increasing popularity of patient engagement solutions among the elderly patients, and the wide adoption of mobile health solutions are major factors driving the growth of the patient engagement solutions market. Other factors that contribute towards the growth of the global patient engagement solutions market are increasing collaborations and partnerships between stakeholders, rising smartphone penetration, and growing awareness about mobile health solutions. However, the high infrastructural investments for the implementation of patient engagement solutions and the lack of skilled personnel may restrain the patient engagement solutions market growth globally. Alternatively, the growth of emerging countries in the wearable technology sector and thriving medical tourism activities may create new growth avenues for the global patient engagement solutions market.

Escalating trends of facilitating the utilization of mobile health apps as well as health data trackers for the patients for accessing personal healthcare records along with the need to increase patient engagement with healthcare firms will prompt the growth of the market over the forthcoming years. Strict execution of government laws along with the launching of new schemes promoting patient-centric healthcare activities will enlarge the scope of the market over the forecast timespan. Burgeoning demand for patient engagement solutions in the healthcare & medical sectors will steer the expansion of the patient engagement solutions industry over the ensuing years.

Furthermore, in 2020, EU health ministers signed a joint statement for setting up an eHealth common area for facilitating the mobility of electronic health records across the EU countries. The statement also ensures eHealth to be a major component of Europe 2020 blueprint. All such strategic moves will prompt the market surge over the upcoming years. Citing another instance, in the U.S., Affordable Care Act was introduced in 2010 and it has resulted in rising in the number of owners subscribing to patient engagement services. This, in turn, will further steer the business landscape over the forthcoming years.

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Patient Engagement Solutions Market: Segmentation

The global patient engagement solutions market is segmented based on component, therapeutic area, application, delivery mode, and end-user.

Based on the component, the market is segmented into hardware, software, and services. The software segment is sub-segmented into standalone solutions and integrated solutions. The services segment includes consulting services, implementation services, training and education services, and others (post-sale and maintenance services, advertising services, and enrollment services).

By delivery mode, the market includes on-premises and cloud-based.

By application, the market includes social and behavioral management, health management, financial health management, and home health management. Providers, payers, individual users, and others comprise the end-user segment of the patient engagement solutions market. Providers are split into hospitals and physicians. Payers are split into private and government payers. Others include employer groups, government bodies, and pharmaceutical companies.

By therapeutic area, the global market is segmented into chronic diseases, women's health, fitness, and others.

Patient Engagement Solutions Market: Report Scope

Patient Engagement Solutions Market: Regional Analysis

North America To Establish Dominant Position In Market Over 2024-2032

The expansion of the market in the region over the estimated timeline is owing to large-scale acceptance of mHealth and electronic health records in the countries like the U.S. Apart from this, growing level of awareness along with huge government investments in the healthcare sector are predicted to drive the regional market trends. Additionally, wide acceptance of new healthcare technologies & patient-care systems in the medical industry will further leverage the growth of the industry across the region during the forecast timeline.

By region, North America dominated the global patient engagement solutions market and accounted for about 40% market share in 2023. This regional market is expected to dominate globally over the forecast time period as well, owing to the increasing number of Accountable Care Organizations (ACO) and rising need to reduce healthcare costs and hospital re-admissions. Europe held the second position in the global patient engagement solutions market in 2023, due to the growing need for efficient healthcare delivery and advanced healthcare solutions. The Asia Pacific is projected to grow rapidly over the forecast time period, owing to the rising use of mobile health solutions and the increasing smartphone penetration across the region.

Patient Engagement Solutions Market: Competitive Players

Key players influencing the growth of the market are:

• Oneview Healthcare
• Lincor Solutions
• McKesson Corporation
• Medecision Inc.
• Allscripts
• YourCareUniverse
• IBM
• Athenahealth
• WelVU
• Cerner Corporation
• Orion Health
• GetWellNetwork
• Get Real Health
• Phytel Inc.

The Global Patient Engagement Solutions Market is segmented as follows:

Global Patient Engagement Solutions Market: By Component

• Hardware
• Software
  • Standalone Solutions
  • Integrated Solutions
• Services
  • Consulting Services
  • Implementation Services
  • Training & Education Services
  • Others
    • Post-Sale and Maintenance Services
    • Advertising Services
    • Enrollment Services

Global Patient Engagement Solutions Market: By Delivery Mode

• On-Premises
• Cloud-Based

Global Patient Engagement Solutions Market: By Application

• Health Management
• Social and Behavioral Management
• Home Health Management
• Financial Health Management 

Global Patient Engagement Solutions Market: By End-User

• Providers
  • Hospitals
  • Physicians
• Payers
  • Private
  • Government
• Individual Users
• Others

Global Patient Engagement Solutions Market: By Therapeutic Area

• Chronic Diseases

  • Diabetes
  • Cardiovascular Disease
  • Obesity (Weight Loss Management)
  • Others
• Women's Health
• Fitness
• Others

By Region

• North America
  • The U.S.
  • Canada
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of the Middle East & Africa