Zero Trust Security Market Size, Share, Trends, Industry Analysis & Growth 2032

Global Zero Trust Security Market: Insights

According to the report published by Zion Market Research, the global Zero Trust Security Market size was valued at USD 33.87 Billion in 2023 and is predicted to reach USD 92.07 Billion by the end of 2032. The market is expected to grow with a CAGR of 10.5% during the forecast period. The report analyzes the global Zero Trust Security Market's growth drivers, restraints, and impact on demand during the forecast period. It will also help navigate and explore the arising opportunities in the Zero Trust Security industry.

Request Free Sample

Key Insights

• As per the analysis shared by our research analyst, the zero trust security market is anticipated to grow at a CAGR of 10.5% during the forecast period (2024-2032).
• The global zero trust security market was estimated to be worth approximately USD 33.87 billion in 2023 and is projected to reach a value of USD 92.07 billion by 2032.
• The growth of the zero trust security market is being driven by increasing frequency of target-based cyber-attacks along with growing regulations for data protection and information security.
• Based on the vertical, the utilities segment is growing at a high rate and is projected to dominate the market.
• On the basis of authentication, the large segment is projected to swipe the largest market share.
• In terms of development, the cloud segment is expected to dominate the market.
• Based on the solution, the api security segment is expected to dominate the market.
• By region, North America is expected to dominate the global market during the forecast period.

Global Zero Trust Security Market: Overview

Zero trust security is a kind of cybersecurity that works on the zero-assumed must principle. The security solutions need every outsider and insider to provide authentic verification for entering into the secure network. The principal is gaining immense popularity because of its exceptional capabilities in preventing security breaches. Also, it offers a cost-effective, reliable, and simple-to-use security mechanism. Traditional security systems trusted insiders by default making it difficult to oversee a communication transfer and also created several challenges as information can freely flow inside out in a cumbersome, complex, and extremely risky manner.

Global Zero Trust Security Market: Growth Factors

One of the major factors escalating the growth of the global zero trust security market is the increasing frequency of target-based cyber-attacks along with growing regulations for data protection and information security. Targeted attacks are increasingly being witnessed in recent years. Henceforth, the effective infiltration of target network infrastructure and maintenance of anonymity has become vital. The primary objective behind the targeted attack is to penetrate the targeted company and steal critical information.

As a result, organization operations are negatively affected along with the loss of intellectual property, critical & sensitive customer information, and financial assets. The surge in the IoT traffic among enterprises due to the high demand for improved visibility is likely to promulgate the growth of the global zero trust security market during the forecast period. Also, the prominent players are boosting their growing research and development activities to launch the innovative and advanced solution in the market to expand their customer base and strengthen their products portfolio.

Request Free Sample

Recent Developmentst

• In December 2024, Cognizant and Zscaler expanded their partnership to deliver an AI-powered Zero Trust cloud security platform. The collaboration helps enterprises reduce security complexity, strengthen defenses, and modernize cybersecurity strategies with scalable, cost-effective protection.
• In October 2024, Alkira Inc. launched Alkira Zero Trust Network Access (ZTNA), a cloud-based solution that combines zero trust principles with its network infrastructure expertise. Set for general availability in Q4 2024, the service delivers secure, seamless enterprise access while maintaining performance and efficiency.
• In January 2024, Zscaler, Inc. launched Zscaler Zero Trust SASE, the industry’s first single-vendor SASE solution powered by Zero Trust AI. Alongside this, the company rolled out its Zero Trust SD-WAN and plug-and-play appliances, enabling secure, simplified connectivity for branches, factories, and data centers, eliminating the need for traditional VPNs and firewalls.

Global Zero Trust Security Market: Report Scope

Global Zero Trust Security Market: Segmentation

​Request Free Sample

The global zero trust security market can be segmented into vertical, authentication, development, solution, and region. All the segments have been analyzed based on present and future trends and the market is estimated from 2024 to 2032.

By Vertical, the market can be segmented into utilities, retail trade, healthcare & social assistance, financial & insurance, IT & ITES, and others.

By Organization Size, the market can be segmented into large and small & medium enterprises. The large enterprise segment accounts for the largest share in the global zero trust security market due to the transforming policy framework and architecture of the organization to protect critical assets from cyber-attacks. However, the small & medium enterprises segment is expected to witness significant growth in the forthcoming years due to the growing number of startups and medium-sized enterprises all across the globe. Also, the growing willingness of people to invest in such solutions to protect confidential data and assets will further steer the growth of the segment.

By Deployment, the market can be segmented into cloud and on-premise. The cloud segment holds the largest share in the global zero trust security market due to its growing adoption rate. The on-premise deployment segment is expected to witness significant growth in the coming years due to the fact that it enables more controls over zero-touch security solutions like next-generation intrusion prevention systems and next-generation firewall systems.

By Solution, the market can be segmented into API security, security orchestration automation & response, endpoint security, data security, security policy management, and others.

The Regional segment includes the current and forecast demand for North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.

Zero Trust Security Market Dynamics

Key Growth Drivers

The Zero Trust Security market is being driven by the increasingly sophisticated and pervasive nature of cyber threats, including ransomware, phishing, and insider attacks. Traditional, perimeter-based security models are no longer sufficient in an environment where the network boundary has become blurred due to the proliferation of cloud computing, remote workforces, and bring-your-own-device (BYOD) policies. Zero trust's core principle of "never trust, always verify" provides a robust solution by requiring continuous verification of every user, device, and application regardless of its location. Additionally, the need to comply with stringent data protection regulations and industry-specific mandates is compelling organizations to adopt this framework to protect sensitive information and avoid hefty fines.

Restraints

Despite the clear benefits, the zero trust market faces several restraints. One of the most significant is the high initial cost and complexity of implementation. Migrating to a zero trust architecture often requires a complete overhaul of an organization's existing security infrastructure, which can be a resource-intensive and time-consuming process. Many businesses, particularly small and medium-sized enterprises (SMEs), may lack the financial resources or in-house expertise to undertake such a transformation. Furthermore, organizational and cultural resistance can be a major hurdle. The continuous authentication and strict access controls inherent in a zero trust model can be perceived as an inconvenience by employees, potentially impacting productivity and leading to a reluctance to fully adopt the new framework.

Opportunities

The zero trust security market is presented with significant opportunities, primarily through the integration of emerging technologies and the expansion of service offerings. The convergence of zero trust with AI and machine learning is creating a new generation of intelligent security solutions that can analyze user and entity behavior in real-time, enabling more proactive threat detection and response. The rising demand for cloud-based "as-a-service" models is another key opportunity, as these solutions offer greater scalability, flexibility, and cost-effectiveness, making zero trust more accessible to a broader range of organizations. Furthermore, the increasing complexity of cybersecurity is driving a strong demand for specialized consulting and managed security services that can guide businesses through their zero trust journey, from assessment and planning to implementation and ongoing management.

Challenges

The zero trust security market faces several persistent challenges. A primary technical challenge is the integration of new zero trust solutions with existing legacy systems. Many organizations operate with a mix of old and new technologies, and ensuring seamless interoperability without creating security gaps is a complex and difficult task. Vendor and product fragmentation is also a challenge, as the market is crowded with a large number of vendors offering specialized solutions, which can make it difficult for organizations to choose the right products and ensure they work together effectively. Lastly, maintaining a balance between security and user experience is a critical challenge. While a zero trust model enhances security, if not implemented carefully, it can introduce friction for users and hinder productivity, which can lead to a lack of adoption and non-compliance.

Global Zero Trust Security Market: Regional analysis

Request Free Sample

North America accounts for the largest share in the global zero trust security market due to the presence of prominent market players in the region. Moreover, the growing research and development activities along with growing funding from the key leaders to launch innovative solutions in the market will further steer the growth of the regional market during the forecast period.

Asia Pacific is expected to witness significant growth in the forthcoming years due to the growing number of startups and small & medium enterprises adopting these solutions to prevent data theft and financial loss to the organization.

Global Zero Trust Security Market: Competitive Players

Some of the significant players in the global zero trust security market are:

• Symantec
• Sophos Group PLC
• Pulse Secure, LLC
• Palo Alto Networks, Inc
• Okta, Inc
• Google
• Forcepoint
• Cisco Systems
• Centrify Corporation
• Akamai Technologies
• VMWare Inc.
• Cyxtera Technologies
• Trend Micro Inc.
• Check Point Software Technologies
• Akamai Technologies.

Global Zero Trust Security Market: Segmentation

The Global Zero Trust Security Market is segmented as follows:

By Vertical 

• Utilities
• Retail Trade
• Healthcare & Social Assistance
• Financial & Insurance
• IT & ITES 
• And Others

By Authentication 

• Large
• Small & Medium Enterprises 

By Development 

• Cloud 
• On-premise

By Solution 

• API security
• Security Orchestration Automation & Response
• Endpoint Security 
• Data Security
• Security Policy Management
• And Others

Global Zero Trust Security Market: Regional Segment Analysis

• North America
  • The U.S.
  • Canada
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa

What Reports Provides

• Full in-depth analysis of the parent market
• Important changes in market dynamics
• Segmentation details of the market
• Former, on-going, and projected market analysis in terms of volume and value
• Assessment of niche industry developments
• Market share analysis
• Key strategies of major players
• Emerging segments and regional markets
• Testimonials to companies in order to fortify their foothold in the market.