Global Point Of Sale Display Market Size, Share, Growth Analysis Report - Forecast 2034

Point Of Sale Display Industry Perspective:

The global point of sale display market size was worth around USD 12.53 Billion in 2024 and is predicted to grow to around USD 25.83 Billion by 2034 with a compound annual growth rate (CAGR) of roughly 7.5% between 2025 and 2034. The report analyzes the global point of sale display market's drivers, restraints/challenges, and the effect they have on the demands during the projection period. In addition, the report explores emerging opportunities in the point of sale display industry.

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North America Point of Sale Display Market Sales and Revenue: North America held major market share of more than 33% of the global revenue with estimated market size of USD 5,411.40 million in 2025 and will grow at a compound annual growth rate (CAGR) of 8.9% from 2025 to 2034.

Europe Point of Sale Display Market Sales and Revenue: Europe accounted for a market share of over 23% of the global revenue with a market size of USD 3,817.99 million in 2025.

Asia Pacific Point of Sale Display Market Sales and Revenue: Asia Pacific held a market share of around 30% of the global revenue with estimated market size of USD 4,879.32 million in 2025 and will grow at a compound annual growth rate (CAGR) of 9.3% from 2025 to 2034.

Latin America​ Point of Sale Display Market Sales and Revenue: Latin America had a market share of more than 5% of the global revenue with estimated market size of USD 964.14 million in 2025 and will grow at a compound annual growth rate (CAGR) of 8.0% from 2025 to 2034.

Middle East and Africa Point of Sale Display Market Sales and Revenue: Middle East and Africa had a market share of around 7% of the global revenue and was estimated at a market size of USD 1,174.56 million in 2025 and will grow at a compound annual growth rate (CAGR) of 7.4% from 2025 to 2034. In the Middle East, a mix of affluent urban retail centers and high-traffic tourist zones create demand for premium, brand-forward POS displays in malls, duty-free areas, and upscale supermarkets. The region’s retail landscape often emphasizes aesthetics and brand experience, encouraging eye-catching, durable installations. Sustainability and local content rules are evolving, nudging brands towards recyclable materials and regional manufacturing partnerships.

Point of Sale Display Market: Overview

Point of sale (POS) display is an advertising strategy or method in which POS is displayed at a place where the product is being sold. Retailers of manufacturers display POS with the aim to promote product sales at the retail level. POS can take several forms including shelf-edge displays, stand-alone displays, floor displays, and counter displays but the end goal remains larger sales of the product being advertised. They are made of a variety of materials, such as plastic, metal, or cardboard, and are painted with unique designs related to the product being displayed.

In most cases, POS displays are used to attract the attention of the consumer to seasonal items or new products along with promoting certain limited edition items. The design of the POS display can aim at engaging the consumers or drawing their attention. It can also act as branding or a messaging tool with the intention to encourage the consumer to purchase the item. In recent years, the demand and use of POS displays have grown tremendously since it is less costly yet an effective tool for advertising the product, especially at the purchase spot.

Key Insights: 

• As per the analysis shared by our research analyst, the global point of sale display market is estimated to grow annually at a CAGR of around 7.5% over the forecast period (2025-2034).
• Regarding revenue, the global point of sale display market size was valued at around USD 12.53 Billion in 2024 and is projected to reach USD 25.83 Billion by 2034.
• The point of sale display market is projected to grow at a significant rate due to Rising retail competition and the need for brand visibility drive demand for promotional displays. expansion of FMCG and consumer electronics sectors also supports growth.
• Based on material, the corrugated board segment is expected to lead the global market.
• On the basis of type, the floor displays segment is growing at a high rate and will continue to dominate the global market.
• Based on the application, the food & beverages segment is projected to swipe the largest market share.
• By industry vertical, the supermarkets & hypermarkets segment is expected to dominate the global market.
• Based on region, North America is predicted to dominate the global market during the forecast period.

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Point of Sale Display Market: Growth Drivers

Growing competition to propel market demand

The global point of sale display market is projected to grow owing to the increasing competition in the retail sector, one of the fastest growing sectors which is also the largest consumer of POS displays. With the growing number of players entering the retail segment along with the food & beverages (F&B) sector, the market is getting intense in terms of competition and every player is working toward adopting ways to differentiate their products from the rest of the businesses. POS display can be considered the final advertising tool that a player can adopt since it occurs at the end of the sales chain at the retail level. With creative designs, logos, or messages, manufacturers and sellers can promote their products at much cheaper prices as compared to other forms of advertising like TV or print advertisements.

Point of Sale Display Market: Restraints

High initial expense to restrict the market growth

Good quality POS displays can be extremely expensive in terms of initial investment since factors like material used for the manufacturing, design, and other attributes require significant creativity, thus leading to more cost. In addition to this, retailers have to spend on procuring software and hardware that ensure the smooth running of point of sale displays. Furthermore, some other additions to the total cost are installation and employee training expenses. This can act as a significant barrier to the point of sale display industry, especially for medium or small-sized players who may not find the advertising tool as cost-effective.

Point of Sale Display Market: Opportunities

Increasing adoption of digital payment systems to provide growth opportunities

In the current world scenario, digital payments are gaining more attention since there is a growing trend of adopting contactless or cashless payments. Many consumers use e-wallets, credit cards, or unified payment interfaces (UPI) to make big or small purchases. This trend could lead to more demand in the global point of sale display market since they offer a better streamlined or convenient checkout solution for consumers. Furthermore, consumers may prefer to make quick purchases and avoid long queues generally seen at supermarkets or hypermarkets and this could act in the favor of POS displays demand.

Point of Sale Display Market: Challenges

Rapidly changing technology may work against the industry growth

The different types of technology used in POS displays are evolving rapidly with the growing addition of new features or integration with other tools. This can cause the older version of POS displays to become redundant in a short time thus losing their efficiency. Additionally, the rising competition in the global market could make it challenging for businesses to differentiate themselves and stand out in the sector thus pushing down the point of sale display industry growth.

Point of Sale Display Market: Segmentation

The global point of sale display market is segmented based on material, type, application, industry vertical, and region.

Based on material, the global point of sale display market is divided into corrugated board, plastic, glass, metal, others.

Based on type the market is segmented into floor displays, countertop displays, pallet displays, sidekick displays, endcap displays, and others. Among these the floor displays segment held major share of the market in 2024 and is likely to grow at a CAGR of 9.1% during the forecast period. Floor displays are among the most prominent formats in the POS display market, strategically placed in high-traffic areas of retail stores to capture customer attention and drive impulse buying. These displays provide brands with significant space to showcase multiple products in an attractive, organized manner, often accompanied by bold graphics and branding elements. The key driver for floor displays is their ability to create a strong visual impact and influence unplanned purchases, particularly in categories like food & beverages, personal care, and seasonal items. With retailers increasingly seeking to differentiate the in-store experience in the face of e-commerce competition, floor displays remain a preferred tool for engaging shoppers and maximizing brand visibility. The adaptability of floor displays for promotions, seasonal campaigns, and product launches continues to strengthen their role in the market.

By application, the global point of sale display market is split into food & beverages, personal care, pharmaceuticals, electronics, retail.

In terms of industry vertical, the global point of sale display market is categorized into supermarkets & hypermarkets, convenience stores, specialty stores.

Recent Developments:

• In August 2022, Dutchie, a business selling all products required to support the cannabis business, announced the launch of a new cannabis point of sale platform which includes a terminal for dispensaries with dual-screen. The product is called Dutchie POS and comes in just within a few weeks of the company’s previous announcement related to Dutchie Pay. Both products can work in coherence to provide cannabis operators with a smooth platform to operate the business
• In May 2022, ParTech, Inc., a popular restaurant technology business announced that California Pizza Kitchen has selected its Data Central restaurant back-office application for comprehensive and effective data management. ParTech deals with an enterprise-level commerce cloud platform

Point of Sale Display Market: Report Scope

Point of Sale Display Market: Regional Analysis

North America to generate the highest CAGR

The global point of sale display market is expected to witness the highest growth in North America mainly due to the advanced retail sector in the US and Canadian economies. The US is projected to emerge as the largest regional market share holder as consumers are increasingly preferring cashless modes of transaction including payment through POS displays. Furthermore, the growing demand for a better checkout experience could lead to higher revenue in the region along with increased spending by retailers to promote sales and attract more consumers.

In Europe, the revenue is expected to be majorly concentrated in the regions of the UK, Germany, France, Italy, and Spain as the countries witness growth in the retail industry. Additionally, the rising number of players offering good quality products could act as a contributing factor.

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Asia-Pacific may witness growth due to the rising investments in the retail sector from regional players as well as international companies.

Point of Sale Display Market: Competitive Analysis

The report provides a company market share analysis to give a broader overview of the key market players. In addition, the report also covers key strategic developments of the market, including acquisitions & mergers, new product launches, agreements, partnerships, collaborations & joint ventures, research & development, and regional expansion of major participants involved in the point of sale display market on a global and regional basis.

The global point of sale display market is dominated by players like:

• Elo Touch Solutions Inc.
• Samsung Electronics
• Panasonic Corporation
• Toshiba Corporation
• LG Display
• Hewlett-Packard Development Company
• L.P.
• NEC Corporation
• Planar Systems Inc.
• Christie Digital Systems USA Inc.
• Sharp Corporation
• Diebold Nixdorf Inc.
• Fujitsu Limited
• Ingenico Group
• Dell Technologies Inc.
• Square Inc.
• Innolux Corporation
• Verifone Systems Inc.
• Advantech Co. Ltd.
• Posiflex Technology Inc.
• Shopify Inc.
• Shenzhen Hopestar Sci-tech Co. Ltd.
• NCR Corporation.

The global point of sale display market is segmented as follows:

By Material

• Corrugated Board
• Plastic
• Glass
• Metal
• Others

By Type

• Floor Displays
• Countertop Displays
• Pallet Displays
• Sidekick Displays
• Endcap Displays
• Others

By Application

• Food & Beverages
• Personal Care
• Pharmaceuticals
• Electronics
• Retail

By Industry Vertical

• Supermarkets & Hypermarkets
• Convenience Stores
• Specialty Stores

By Region

• North America
  • The U.S.
  • Canada
  • Mexico
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Rest of Asia Pacific
• The Middle East & Africa
  • Saudi Arabia
  • UAE
  • Egypt
  • Kuwait
  • South Africa
  • Rest of the Middle East & Africa
• Latin America
  • Brazil
  • Argentina
  • Rest of Latin America