Global dark analytics market expected to reach approximately USD 928.58 million in 2024, growing at a CAGR of 25.10% between 2018 and 2024. Dark analytics is a segment that refers to the analysis of data which is hidden or buried in different forms such as tables, matrices, spreadsheets, drawing, and much more.
The report covers the forecast and analysis for the dark analytics market on a global and regional level. The study provides historic data of 2015-2017 along with a forecast from 2018 to 2024 based on revenue (USD Million). The study includes drivers and restraints for the dark analytics market along with the impact they have on the demand over the forecast period. Additionally, the report includes the study of opportunities available in the dark analytics market on a global level.
This report offers comprehensive coverage of the global dark analytics market along with market trends, drivers, and restraints of the dark analytics market. This report includes a detailed competitive scenario and the product portfolio of key vendors. To understand the competitive landscape in the market, an analysis of Porter’s Five Forces model for the dark analytics market has also been included. The study encompasses a market attractiveness analysis, wherein all segments are benchmarked based on their market size, growth rate, and general attractiveness. This report is prepared using data sourced from in-house databases, secondary and primary research team of industry experts.
The study provides a decisive view of the dark analytics market by segmenting the market based on component, deployment, applications, verticals, and regions. All the segments have been analyzed based on present and future trends and the market is estimated from 2018 to 2024. By component, the market is bifurcated into solutions and services. Services type is sub-segmented into training and support, consulting and system integration, and managed services. Deployment is segmented into cloud and on-premises. On the basis of application, the market is fragmented into marketing, operations, finance, and human resource. By verticals, the market is categorized into retail & e-commerce, BFSI, healthcare, travel & hospitality, government, telecommunication, and others. The regional segmentation includes the current and forecast demand for North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.
The report covers a detailed competitive outlook including the market share and company profiles of some of the key participants operating in the global dark analytics market include IBM Corp., SAP SE, Amazon Web Services, Micro Focus, Dell EMC, Microsoft, AvePoint, Teradata, Symantec, Datameer, IRI, SAS Institute, and Commvault, among others.
The report segments the global dark analytics market as follows:
Global Dark Analytics Market: Component Segment Analysis
Global Dark Analytics Market: Deployment Segment Analysis
Global Dark Analytics Market: Application Segment Analysis
Global Dark Analytics Market: Vertical Segment Analysis
Global Dark Analytics Market: Regional Segment Analysis
List of Figures
1. Market Research Process
2. Market Research Methodology
3. Global Dark Analytics Market, 2015 - 2024 (USD Million)
4. Porter’s Five Forces Analysis: Dark Analytics Market
5. Global Dark Analytics Market Attractiveness, by Component
6. Global Dark Analytics Market Attractiveness, by Deployment
7. Global Dark Analytics Market Attractiveness, by Application
8. Global Dark Analytics Market Attractiveness, by Vertical
9. Global Dark Analytics Market Attractiveness, by Region
10. Global Dark Analytics Market Overview: by Component
11. Global Dark Analytics Market Revenue Share, by Component, 2017 and 2024
12. Global Dark Analytics Market by Solution, 2015-2024 (USD Million)
13. Global Dark Analytics Market by Services, 2015-2024 (USD Million)
14. Global Dark Analytics Market Overview: by Deployment
15. Global Dark Analytics Market Revenue Share, by Deployment, 2017 and 2024
16. Global Dark Analytics Market by Cloud, 2015-2024 (USD Million)
17. Global Dark Analytics Market by On-Premises, 2015-2024 (USD Million)
18. Global Dark Analytics Market Overview: by Application
19. Global Dark Analytics Market Revenue Share, by Application, 2017 and 2024
20. Global Dark Analytics Market by Marketing, 2015-2024 (USD Million)
21. Global Dark Analytics Market by Operations, 2015-2024 (USD Million)
22. Global Dark Analytics Market by Finance, 2015-2024 (USD Million)
23. Global Dark Analytics Market by Human Resources, 2015-2024 (USD Million)
24. Global Dark Analytics Market Overview: by Vertical
25. Global Dark Analytics Market Revenue Share, by Vertical , 2017 and 2024
26. Global Dark Analytics Market by Retail & E-Commerce, 2015-2024 (USD Million)
27. Global Dark Analytics Market by BFSI, 2015-2024 (USD Million)
28. Global Dark Analytics Market by Healthcare, 2015-2024 (USD Million)
29. Global Dark Analytics Market by Travel & Hospitality, 2015-2024 (USD Million)
30. Global Dark Analytics Market by Government, 2015-2024 (USD Million)
31. Global Dark Analytics Market by Telecommunication, 2015-2024 (USD Million)
32. Global Dark Analytics Market by Others, 2015-2024 (USD Million)
33. North America Dark Analytics Market, 2015 - 2024 (USD Million)
34. Europe Dark Analytics Market, 2015 - 2024 (USD Million)
35. Asia Pacific Dark Analytics Market, 2015 – 2024 (USD Million)
36. Latin America Dark Analytics Market, 2015-2024 (USD Million)
37. Middle East & Africa Dark Analytics Market, 2015 – 2024 (USD Million)
List of Tables
1. Global Dark Analytics Market: Snapshot
2. Drivers For Dark Analytics Market: Impact Analysis
3. Restraints For Dark Analytics Market: Impact Analysis
4. North America Dark Analytics Market Revenue, by Component, 2015 – 2024 (USD Million)
5. North America Dark Analytics Market Revenue, by Deployment, 2015 – 2024 (USD Million)
6. North America Dark Analytics Market Revenue, by Application, 2015 – 2024 (USD Million)
7. North America Dark Analytics Market Revenue, by Vertical , 2015 – 2024 (USD Million)
8. U.S. Dark Analytics Market Revenue, by Component, 2015 – 2024 (USD Million)
9. U.S. Dark Analytics Market Revenue, by Deployment, 2015 – 2024 (USD Million)
10. U.S. Dark Analytics Market Revenue, by Application, 2015 – 2024 (USD Million)
11. U.S. Dark Analytics Market Revenue, by Vertical , 2015 – 2024 (USD Million)
12. Europe Dark Analytics Market Revenue, by Component, 2015 – 2024 (USD Million)
13. Europe Dark Analytics Market Revenue, by Deployment, 2015 – 2024 (USD Million)
14. Europe Dark Analytics Market Revenue, by Application, 2015 – 2024 (USD Million)
15. Europe Dark Analytics Market Revenue, by Vertical , 2015 – 2024 (USD Million)
16. U.K. Dark Analytics Market Revenue, by Component, 2015 – 2024 (USD Million)
17. U.K. Dark Analytics Market Revenue, by Deployment, 2015 – 2024 (USD Million)
18. U.K. Dark Analytics Market Revenue, by Application, 2015 – 2024 (USD Million)
19. U.K. Dark Analytics Market Revenue, by Vertical , 2015 – 2024 (USD Million)
20. France Dark Analytics Market Revenue, by Component, 2015 – 2024 (USD Million)
21. France Dark Analytics Market Revenue, by Deployment, 2015 – 2024 (USD Million)
22. France Dark Analytics Market Revenue, by Application, 2015 – 2024 (USD Million)
23. France Dark Analytics Market Revenue, by Vertical , 2015 – 2024 (USD Million)
24. Germany Dark Analytics Market Revenue, by Component, 2015 – 2024 (USD Million)
25. Germany Dark Analytics Market Revenue, by Deployment, 2015 – 2024 (USD Million)
26. Germany Dark Analytics Market Revenue, by Application, 2015 – 2024 (USD Million)
27. Germany Dark Analytics Market Revenue, by Vertical , 2015 – 2024 (USD Million)
28. Asia Pacific Dark Analytics Market Revenue, by Component, 2015 – 2024 (USD Million)
29. Asia Pacific Dark Analytics Market Revenue, by Deployment, 2015 – 2024 (USD Million)
30. Asia Pacific Dark Analytics Market Revenue, by Application, 2015 – 2024 (USD Million)
31. Asia Pacific Dark Analytics Market Revenue, by Vertical , 2015 – 2024 (USD Million)
32. China Dark Analytics Market Revenue, by Component, 2015 – 2024 (USD Million)
33. China Dark Analytics Market Revenue, by Deployment, 2015 – 2024 (USD Million)
34. China Dark Analytics Market Revenue, by Application, 2015 – 2024 (USD Million)
35. China Dark Analytics Market Revenue, by Vertical , 2015 – 2024 (USD Million)
36. Japan Dark Analytics Market Revenue, by Component, 2015 – 2024 (USD Million)
37. Japan Dark Analytics Market Revenue, by Deployment, 2015 – 2024 (USD Million)
38. Japan Dark Analytics Market Revenue, by Application, 2015 – 2024 (USD Million)
39. Japan Dark Analytics Market Revenue, by Vertical , 2015 – 2024 (USD Million)
40. India Dark Analytics Market Revenue, by Component, 2015 – 2024 (USD Million)
41. India Dark Analytics Market Revenue, by Deployment, 2015 – 2024 (USD Million)
42. India Dark Analytics Market Revenue, by Application, 2015 – 2024 (USD Million)
43. India Dark Analytics Market Revenue, by Vertical , 2015 – 2024 (USD Million)
44. Latin America Dark Analytics Market Revenue, by Component, 2015 – 2024 (USD Million)
45. Latin America Dark Analytics Market Revenue, by Deployment, 2015 – 2024 (USD Million)
46. Latin America Dark Analytics Market Revenue, by Application, 2015 – 2024 (USD Million)
47. Latin America Dark Analytics Market Revenue, by Vertical , 2015 – 2024 (USD Million)
48. Brazil Dark Analytics Market Revenue, by Component, 2015 – 2024 (USD Million)
49. Brazil Dark Analytics Market Revenue, by Deployment, 2015 – 2024 (USD Million)
50. Brazil Dark Analytics Market Revenue, by Application, 2015 – 2024 (USD Million)
51. Brazil Dark Analytics Market Revenue, by Vertical , 2015 – 2024 (USD Million)
52. Middle East & Africa Dark Analytics Market Revenue, by Component, 2015 – 2024 (USD Million)
53. Middle East & Africa Dark Analytics Market Revenue, by Deployment, 2015 – 2024 (USD Million)
54. Middle East & Africa Dark Analytics Market Revenue, by Application, 2015 – 2024 (USD Million)
55. Middle East & Africa Dark Analytics Market Revenue, by Vertical , 2015 – 2024 (USD Million)
Dark Analytics is referred to unlock the hidden data in the form of emails, tables, matrices, and others. Nearly 70 to 80% of total data generated during a process remains unused. These data are needed for evaluating the new market insights and identifying the root cause of the industry pains. Several companies such as IBM, Deloitte, HP, and others are working on dark data for evaluating more from the market. This dark data can be identified by computer vision and pattern recognition and this sector are widely known as dark analytics. Extra care is required for disposing of dark data or it should be encrypted regularly for security purpose. Dark data can be used to retrieve information later on when required for the evaluation point. It also helps in reforming the supply chain by providing granular information. Dark analytics has its major focus on three data dimensions which include traditional structured data, nontraditional unstructured data, and data which lies inside the deep web. Insights obtained from dark data help in reducing risks in losing the competition in the market, increase return on interest, helps in decision making for industries and helps in setting new targets for the future. Along with several advantages, there are some risk factors associated with the dark analytics which can be listed as difficulty in trusting data authenticity, privacy policies, and their variation by region, regulatory risk, data breach affecting to the reputation of an organization, and dark data possibly include an unknown source of intelligence exposing to loss. In the context of risk factors, preventive measures which can be adopted by the organizations are regularly auditing database, encrypting data to ensure security, opting for self-disposal and self-retention of data.
Major factors driving the dark analytics market are the rapid growth of data generated due to the adoption of IoT in businesses coupled with artificial intelligence and machine learning adoption for dark analytics solution. Another major factor contributing to the growth of the market is a higher return on investment which draws players to endow safely in the market. Additionally, increasing investment by SMEs is anticipated to grow the market in the forecast period. However, unauthenticated data coupled with the higher risk of data breach is hindering the dark analytics market growth.
Dark analytics market is segmented on the basis of component, deployment, applications, verticals, and regions. By component, the market is bifurcated into solutions and services. The solution is expected to be the most lucrative component segment supporting the large involvement of players. Services type is sub-segmented into training and support, consulting and system integration, and managed services. Deployment is segmented into cloud and on-premises. On the basis of application, the dark analytics market is fragmented into marketing, operations, finance, and human resource. Marketing sector is likely to be the most opportunistic application sector because of valuable information obtained by dark analytics is opening new prospects for market growth. By verticals, the dark analytics market is categorized into retail & e-commerce, BFSI, healthcare, travel & hospitality, government, telecommunication, and others. Geographically, North America is leading the dark analytics market due to the presence of major market players in the region.
Some of the major players in dark analytics market are IBM Corp., SAP SE, Amazon Web Services, Micro Focus, Dell EMC, Microsoft, AvePoint, Teradata, Symantec, Datameer, IRI, SAS Institute, and Commvault. Prominent players in the market believe in strategic collaboration and partnership agreement for expanding their business. Companies are also focusing on portfolio expansion and through new product launch along with tactical merger and acquisition.
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