Alternative Medicines And Therapy Market - Global Industry Analysis

According to the report published by Zion Market Research, global demand for alternative medicines and therapy market was valued at approximately USD 69.37 Billion in 2019 and is expected to generate revenue of around USD 247.12 Billion by end of 2026, growing at a CAGR of around 19.9% between 2020 and 2026.

Global Alternative Medicines and Therapy Market: Overview

Medicines that are used as an alternative or considered complementary medicinal treatment to conventional medical treatment are known as alternative medicines. It is a natural method of treatment that excludes the usual methodology of allopathy. This type of treatment is not a part of the study program in medical institutes. This type of medical practice utilizes natural remedies for treatment. Some types of treatments are used such as homeopathic and ayurvedic treatment from many centuries, whereas Chinese medications respective to laser and electrotherapy and chiropractic have come into the picture recently. Injuries such as ligament tear, muscle strain caused due to physical activities such as sports, gym workouts can be well treated through alternative techniques.

Global Alternative Medicines and Therapy Market: Growth Factors

However, the zero side effects and enduring effects help driving the demand for alternative medicines and therapy market. In addition, rising consumer expenses in healthcare, cost of the alternative medicine treatment, and break out of various hazardous diseases are leading factors driving the growth of the alternative medicines and therapy market. In addition, awareness of this traditional and effective method for healing health issues, constant technological development, and initiative programs by the government to adopt the alternative medicines and therapies are anticipated to be the market driving factors in the future.

Global Alternative Medicines and Therapy Market: Segmentation

Based on modality, the global alternative medicines and therapy market is segmented as homeopathic medicine, acupuncture, naturopathy, ayurvedic medicines, oriental chinese medications, and the medicines created using herbs. On the basis of type, the global market is segmented as mud therapy, reiki, oil massage therapy, magnetic therapy, some breathing exercises, meditation, yoga, and osteopathic manipulation. The yoga segment is the leading segment of this market. Yoga decreases inflammation, controls high blood pressure, relieves depression, and is easy to perform. However, the unstable economy and strict protocols led by the governments restrain the global market growth.

Region-wise, the global market is segregated into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.

Global Alternative Medicines and Therapy Market: Regional Analysis

North America and Asia dominate the global alternative medicines and therapy market majorly owing to the high acceptance of alternative and natural therapies by people all over the world. The Asia Pacific is also anticipated to witness the fastest growth in the near future. Japan is expected to experience high growth due to its rising aging population. In addition, developing countries such as India and China may lead the growth in the medicines therapy market.

Report Scope:

Global Alternative Medicines and Therapy Market: Competitive Players

Some of the major companies dominating the global alternative medicines and therapy market are Arya Vaidya Pharmacy, Weleda Ltd., Cipla Ltd., Sante Verte Ltd., Sandoz International GmbH, Biocon Ltd., Wright Health Group Ltd., and Dr. Reddy’s Laboratories Ltd. Other players influencing the global market are Mediral International, Allen Laboratories Ltd., and King Bio Pharmaceuticals.

Alternative Medicines and Therapy Market: Regional Segment Analysis

• North America
  • The U.S.
  • Canada
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa

• Chapter 1.Preface
  • 1.1.Report Description
  • 1.2.Report Scope
• Chapter 2.Research Methodology
  • 2.1.Research Methodology
  • 2.2.Secondary Research
  • 2.3.Primary Research
  • 2.4.Models
    • 2.4.1.Company Share Analysis Model
    • 2.4.2.Revenue Based Modeling
  • 2.5.Research Limitations
• Chapter 3.Executive Summary
  • 3.1.Global Alternative Medicines and Therapy Market, 2016 – 2026 (USD Billion)
  • 3.2.Global Alternative Medicines and Therapy Market: Snapshot
• Chapter 4.Alternative Medicines and Therapy Market – Industry Analysis
  • 4.1.Introduction
  • 4.2.Market Drivers
    • 4.2.1.Driving Factor 1 Analysis
    • 4.2.2.Driving Factor 2 Analysis:
  • 4.3.Market Restraints
    • 4.3.1.Restraining Factor Analysis
  • 4.4.Market Opportunities
    • 4.4.1.Market Opportunity & Use-case Anaysis
    • 4.4.2.Use – Cases for Alternative Medicines and Therapy
  • 4.5.Porter’s Five Forces Analysis
  • 4.6.COVID 19 Impact Analysis
    • 4.6.1.1.Impact on Product Development and Technology Adoption
    • 4.6.1.2.Gap Analysis

• Chapter 5.Investment Proposition Analysis
  • 5.1.Global Alternative Medicines and Therapy Market Attractiveness, By Modality
  • 5.2.Global Alternative Medicines and Therapy Market Attractiveness, By Type
  • 5.3.Global Alternative Medicines and Therapy Market Attractiveness, By Region
• Chapter 6.Competitive Landscape
  • 6.1.Company Market Share Analysis - 2019
    • 6.1.1.Global Alternative Medicines and Therapy Market: Company Market Share, 2019
  • 6.2.Strategic Developments
• Chapter 7.Alternative Medicines and Therapy Market – Modality Segment Analysis
  • 7.1.Global Alternative Medicines and Therapy Market Overview: by Modality
    • 7.1.1.Global Alternative Medicines and Therapy Market Revenue Share, by Modality, 2019 & 2026
  • 7.2.Global Alternative Medicines and Therapy Market Analysis/Overview – By Modality
    • 7.2.1.Homeopathic Medicine – Overview/Analysis
    • 7.2.2.Acupuncture – Overview/Analysis
    • 7.2.3.Naturopathy – Overview/Analysis
    • 7.2.4.Ayurvedic Medicines – Overview/Analysis
    • 7.2.5.Oriental Chinese Medications – Overview/Analysis
    • 7.2.6.The Medicines Created Using Herbs – Overview/Analysis
  • 7.3.Homeopathic Medicine
    • 7.3.1.Global Alternative Medicines and Therapy Market for Homeopathic Medicine, Revenue (USD Billion) 2016 - 2026
  • 7.4.Acupuncture
    • 7.4.1.Global Alternative Medicines and Therapy Market for Acupuncture, Revenue (USD Billion) 2016 - 2026
  • 7.5.Naturopathy
    • 7.5.1.Global Alternative Medicines and Therapy Market for Naturopathy, Revenue (USD Billion) 2016 - 2026
  • 7.6.Ayurvedic Medicines
    • 7.6.1.Global Alternative Medicines and Therapy Market for Ayurvedic Medicines, Revenue (USD Billion) 2016 - 2026
  • 7.7.Oriental Chinese Medications
    • 7.7.1.Global Alternative Medicines and Therapy Market for Oriental Chinese Medications, Revenue (USD Billion) 2016 - 2026
  • 7.8.The Medicines Created Using Herbs
    • 7.8.1.Global Alternative Medicines and Therapy Market for The Medicines Created Using Herbs, Revenue (USD Billion) 2016 - 2026
• Chapter 8.Alternative Medicines and Therapy Market – Type Segment Analysis
  • 8.1.Global Alternative Medicines and Therapy Market Overview: by Type
    • 8.1.1.Global Alternative Medicines and Therapy Market Revenue Share, by Type, 2019 & 2026
  • 8.2.Global Alternative Medicines and Therapy Market Analysis/Overview – By Type
    • 8.2.1.Mud Therapy – Overview/Analysis
    • 8.2.2.Reiki – Overview/Analysis
    • 8.2.3.Oil Massage Therapy – Overview/Analysis
    • 8.2.4.Magnetic Therapy – Overview/Analysis
    • 8.2.5.Some Breathing Exercises – Overview/Analysis
    • 8.2.6.Meditation – Overview/Analysis
    • 8.2.7.Yoga – Overview/Analysis
    • 8.2.8.Osteopathic Manipulation – Overview/Analysis
  • 8.3.Mud Therapy
    • 8.3.1.Global Alternative Medicines and Therapy Market for Mud Therapy, Revenue (USD Billion) 2016 - 2026
  • 8.4.Reiki
    • 8.4.1.Global Alternative Medicines and Therapy Market for Reiki, Revenue (USD Billion) 2016 - 2026
  • 8.5.Oil Massage Therapy
    • 8.5.1.Global Alternative Medicines and Therapy Market for Oil Massage Therapy, Revenue (USD Billion) 2016 - 2026
  • 8.6.Magnetic Therapy
    • 8.6.1.Global Alternative Medicines and Therapy Market for Magnetic Therapy, Revenue (USD Billion) 2016 - 2026
  • 8.7.Some Breathing Exercises
    • 8.7.1.Global Alternative Medicines and Therapy Market for Some Breathing Exercises, Revenue (USD Billion) 2016 - 2026
  • 8.8.Meditation
    • 8.8.1.Global Alternative Medicines and Therapy Market for Meditation, Revenue (USD Billion) 2016 - 2026
  • 8.9.Yoga
    • 8.9.1.Global Alternative Medicines and Therapy Market for Yoga, Revenue (USD Billion) 2016 - 2026
  • 8.1.Osteopathic Manipulation
    • 8.10.1.Global Alternative Medicines and Therapy Market for Osteopathic Manipulation, Revenue (USD Billion) 2016 - 2026
• Chapter 9.Alternative Medicines and Therapy Market – Regional Analysis
  • 9.1.Global Alternative Medicines and Therapy Market: Regional Overview
    • 9.1.1.Global Alternative Medicines and Therapy Market Revenue Share, by Region, 2019 & 2026
    • 9.1.2.Global Alternative Medicines and Therapy Market Revenue, by Region, 2016 – 2026 (USD Billion)
  • 9.2.North America
    • 9.2.1.North America Alternative Medicines and Therapy Market Revenue, 2016 - 2026 (USD Billion)
    • 9.2.2.North America Alternative Medicines and Therapy Market Revenue, by Country, 2016 – 2026 (USD Billion)
    • 9.2.3.North America Alternative Medicines and Therapy Market Revenue, by Modality, 2016 – 2026
    • 9.2.4.North America Alternative Medicines and Therapy Market Revenue, by Type, 2016 – 2026
    • 9.2.5. U.S.
    • 9.2.6.Canada
  • 9.3.Europe
    • 9.3.1.Europe Alternative Medicines and Therapy Market Revenue, 2016 - 2026 (USD Billion)
    • 9.3.2.Europe Alternative Medicines and Therapy Market Revenue, by Country, 2016 – 2026 (USD Billion)
    • 9.3.3.Europe Alternative Medicines and Therapy Market Revenue, by Modality, 2016 – 2026
    • 9.3.4.Europe Alternative Medicines and Therapy Market Revenue, by Type, 2016 – 2026
    • 9.3.5.Germany
    • 9.3.6.France
    • 9.3.7. U.K.
    • 9.3.8.Italy
    • 9.3.9.Spain
    • 9.3.10.Rest of Europe
  • 9.4.Asia Pacific
    • 9.4.1.Asia Pacific Alternative Medicines and Therapy Market Revenue, 2016 - 2026 (USD Billion)
    • 9.4.2.Asia Pacific Alternative Medicines and Therapy Market Revenue, by Country, 2016 – 2026 (USD Billion)
    • 9.4.3.Asia Pacific Alternative Medicines and Therapy Market Revenue, by Modality, 2016 – 2026
    • 9.4.4.Asia Pacific Alternative Medicines and Therapy Market Revenue, by Type, 2016 – 2026
    • 9.4.5.China
    • 9.4.6.Japan
    • 9.4.7.India
    • 9.4.8.South Korea
    • 9.4.9.South-East Asia
    • 9.4.10.Rest of Asia Pacific
  • 9.5.Latin America
    • 9.5.1.Latin America Alternative Medicines and Therapy Market Revenue, 2016 - 2026 (USD Billion)
    • 9.5.2.Latin America Alternative Medicines and Therapy Market Revenue, by Country, 2016 – 2026 (USD Billion)
    • 9.5.3.Latin America Alternative Medicines and Therapy Market Revenue, by Modality, 2016 – 2026
    • 9.5.4.Latin America Alternative Medicines and Therapy Market Revenue, by Type, 2016 – 2026
    • 9.5.5.Brazil
    • 9.5.6.Mexico
    • 9.5.7.Rest of Latin America
  • 9.6.The Middle-East and Africa
    • 9.6.1.The Middle-East and Africa Alternative Medicines and Therapy Market Revenue, 2016 - 2026 (USD Billion)
    • 9.6.2.The Middle-East and Africa Alternative Medicines and Therapy Market Revenue, by Country, 2016 – 2026 (USD Billion)
    • 9.6.3.The Middle-East and Africa Alternative Medicines and Therapy Market Revenue, by Modality, 2016 – 2026
    • 9.6.4.The Middle-East and Africa Alternative Medicines and Therapy Market Revenue, by Type, 2016 – 2026
    • 9.6.5.GCC Countries
    • 9.6.6.South Africa
    • 9.6.7.Rest of Middle-East Africa
• Chapter 10.Company Profiles
  • 10.1.Arya Vaidya Pharmacy
    • 10.1.1.Company Overview
    • 10.1.2.Financial Overview
    • 10.1.3.Product Portfolio
    • 10.1.4.Business Strategy
    • 10.1.5.Recent Developments
  • 10.2.Weleda Ltd.
  • 10.3.Cipla Ltd.
  • 10.4.Sante Verte Ltd.
  • 10.5.Sandoz International GmbH
  • 10.6.Biocon Ltd.
  • 10.7.Wright Health Group Ltd.
  • 10.8.Dr. Reddy’s Laboratories Ltd.
  • 10.9.Allen Laboratories Ltd.
  • 10.1.King Bio Pharmaceuticals

Table Of Figures

List of Figures 

FIG. 1 Research Methodology
FIG. 2 Research Methodology – Basic Overview
FIG. 3 Research Methodology – Detailed View
FIG. 4 Global Alternative Medicines and Therapy Market Revenue, 2016 - 2026 (USD Billion)
FIG. 5 Porter’s Five Forces Analysis for Global Alternative Medicines and Therapy Market
FIG. 6 Global Alternative Medicines and Therapy Market Attractiveness, By Modality
FIG. 7 Global Alternative Medicines and Therapy Market Attractiveness, By Type
FIG. 8 Global Alternative Medicines and Therapy Market Attractiveness, By End-User
FIG. 9 Company Share Analysis, 2019
FIG. 10 Global Alternative Medicines and Therapy Market Revenue Share, by Modality, 2019 & 2026
FIG. 11 Global Alternative Medicines and Therapy Market for Homeopathic Medicine, Revenue (USD Billion) 2016 - 2026
FIG. 12 Global Alternative Medicines and Therapy Market for Acupuncture, Revenue (USD Billion) 2016 - 2026
FIG. 13 Global Alternative Medicines and Therapy Market for Naturopathy, Revenue (USD Billion) 2016 - 2026
FIG. 14 Global Alternative Medicines and Therapy Market for Ayurvedic Medicines, Revenue (USD Billion) 2016 - 2026
FIG. 15 Global Alternative Medicines and Therapy Market for Oriental Chinese Medications, Revenue (USD Billion) 2016 - 2026
FIG. 16 Global Alternative Medicines and Therapy Market for The Medicines Created Using Herbs, Revenue (USD Billion) 2016 - 2026
FIG. 17 Global Alternative Medicines and Therapy Market Revenue Share, by Type, 2019 & 2026
FIG. 18 Global Alternative Medicines and Therapy Market for Mud Therapy, Revenue (USD Billion) 2016 - 2026
FIG. 19 Global Alternative Medicines and Therapy Market for Reiki, Revenue (USD Billion) 2016 - 2026
FIG. 20 Global Alternative Medicines and Therapy Market for Oil Massage Therapy, Revenue (USD Billion) 2016 - 2026
FIG. 21 Global Alternative Medicines and Therapy Market for Magnetic Therapy, Revenue (USD Billion) 2016 - 2026
FIG. 22 Global Alternative Medicines and Therapy Market for Some Breathing Exercises, Revenue (USD Billion) 2016 - 2026
FIG. 23 Global Alternative Medicines and Therapy Market for Meditation, Revenue (USD Billion) 2016 - 2026
FIG. 24 Global Alternative Medicines and Therapy Market for Yoga, Revenue (USD Billion) 2016 - 2026
FIG. 25 Global Alternative Medicines and Therapy Market for Osteopathic Manipulation, Revenue (USD Billion) 2016 - 2026
FIG. 26 Global Alternative Medicines and Therapy Market Revenue Share, by Region, 2019 & 2026
FIG. 27 North America Alternative Medicines and Therapy Market Revenue, 2016 - 2026 (USD Billion)
FIG. 28 Europe Alternative Medicines and Therapy Market Revenue, 2016 - 2026 (USD Billion)
FIG. 29 Asia Pacific Alternative Medicines and Therapy Market Revenue, 2016 - 2026 (USD Billion)
FIG. 30 Latin America Alternative Medicines and Therapy Market Revenue, 2016 - 2026 (USD Billion)
FIG. 31 The Middle-East and Africa Alternative Medicines and Therapy Market Revenue, 2016 - 2026 (USD Billion)
FIG. 32 Arya Vaidya Pharmacy Business Segment Revenue Share, 2018 (%)
FIG. 33 Arya Vaidya Pharmacy Geographical Segment Revenue Share, 2018 (%)

Table Of Tables

List of Tables

TABLE 1 Global Alternative Medicines and Therapy Market: Snapshot
TABLE 2 Drivers of the Alternative Medicines and Therapy Market: Impact Analysis
TABLE 3 Restraints for the Alternative Medicines and Therapy Market: Impact Analysis
TABLE 4 Global Alternative Medicines and Therapy Market Revenue, by Region, 2016 – 2026 (USD Billion)
TABLE 5 North America Alternative Medicines and Therapy Market Revenue, by Country, 2016 – 2026 (USD Billion)
TABLE 6 North America Alternative Medicines and Therapy Market Revenue, by Modality, 2016 – 2026 (USD Billion)
TABLE 7 North America Alternative Medicines and Therapy Market Revenue, by Type, 2016 – 2026 (USD Billion)
TABLE 8 Europe Alternative Medicines and Therapy Market Revenue, by Country, 2016 – 2026 (USD Billion)
TABLE 9 Europe Alternative Medicines and Therapy Market Revenue, by Modality, 2016 – 2026 (USD Billion)
TABLE 10 Europe Alternative Medicines and Therapy Market Revenue, by Type, 2016 – 2026 (USD Billion)
TABLE 11 Asia Pacific Alternative Medicines and Therapy Market Revenue, by Country, 2016 – 2026 (USD Billion)
TABLE 12 Asia Pacific Alternative Medicines and Therapy Market Revenue, by Modality, 2016 – 2026 (USD Billion)
TABLE 13 Asia Pacific Alternative Medicines and Therapy Market Revenue, by Type, 2016 – 2026 (USD Billion)
TABLE 14 Latin America Alternative Medicines and Therapy Market Revenue, by Country, 2016 – 2026 (USD Billion)
TABLE 15 Latin America Alternative Medicines and Therapy Market Revenue, by Modality, 2016 – 2026 (USD Billion)
TABLE 16 Latin America Alternative Medicines and Therapy Market Revenue, by Type, 2016 – 2026 (USD Billion)
TABLE 17 The Middle-East and Africa Alternative Medicines and Therapy Market Revenue, by Country, 2016 – 2026 (USD Billion)
TABLE 18 The Middle-East and Africa Alternative Medicines and Therapy Market Revenue, by Modality, 2016 – 2026 (USD Billion)
TABLE 19 The Middle-East and Africa Alternative Medicines and Therapy Market Revenue, by Type, 2016 – 2026 (USD Billion)