Global Men’s Grooming Products Market Projected To Expand At A CAGR Of Approximately 5.8% By 2026

17-Jul-2020 | Zion Market Research

According to analysts at Zion Market Research, the global men’s grooming products market is estimated to augment at a CAGR of about 5.8% during the forecast period. In 2019, the global men’s grooming products market size was capitalized at USD 56.2 billion. Globally, men’s grooming has witnessed a dramatic change in the last few years. The thought behind personal grooming is to keep up basic cleanliness and hygiene of the body parts. The main aspect boosting the market expansion is surging beauty consciousness amongst men. The augmenting demand for male toiletries excluding shaving products is also propelling the market growth. Men’s grooming includes different products ranging from skin care to shave care to hair care.

Some of the major players in the market are Beiersdorf AG, Procter & Gamble Co., Colgate-Palmolive Company, Johnson & Johnson Consumer Inc., and L'Oréal SA.

Rising Awareness About Personal Hygiene Among Men To Boost The Global Men’s Grooming Products Market

The high disposable earnings and the desire to climb the corporate hierarchy have redefined the requirements of male grooming, and in the process, formed an eye-catching market for firms dealing in men’s products. This market is one of the fastest developing businesses in the customer brands space. The rising consciousness concerning the overall body care amongst men and surging influence of social trends are boosting the market growth. The rising demand for the e-commerce section is exponentially propelling the market. A large proportion of the young crowd is the impending user of different online portals, which overall present more knowledge in relation to the variety of grooming solutions presented in the market, thus propelling the demand for various products.

The global men’s grooming products market is categorized on the basis of distribution channel, product type, and regional analysis. Based on the product type, the market is divided into skin care, hair care, fragrances, and others. Based on the distribution channel, the market is divided into convenience stores, supermarket/hypermarket, e-commerce, pharmacy, and others.

The Asia Pacific Region Estimated To Witness The Massive Growth During The Forecasted Period

Based on the geographical analysis, the global men’s grooming products market is divided into Asia Pacific, Europe, North America, Latin America, and Middle East & Africa. The Europe region developed as the largest domestic market during 2018 due to rising demand for hair & skin care products amongst men. The augmenting focus on the maintenance of a presentable and youthful appearance is a major factor impelling the market across Europe. The young consumers are ever more utilizing items like perfumes, deodorants, powders, and body lotions to improve their attractiveness and appearance among their peer groups. The Asia Pacific region is the fastest developing regional market and is expected to expand at a CAGR of about 8.4% during the forecasted period.

Browse the full “Men’s Grooming Products Market - By Product Type (Skin Care, Hair Care, Fragrances, and Others), By Distribution Channel (Convenience Stores, Supermarket/Hypermarket, E-Commerce, Pharmacy, and Others), and By Region - Global Industry Perspective, Comprehensive Analysis, and Forecast, 2020 – 2026.” Report at

The global men’s grooming products market is segmented as follows:

Based on the product:

  • Fragrances
  • Hair Care
  • Skin Care
  • Others

Based on the distribution channel:

  • Pharmacy
  • Supermarket/Hypermarket
  • Convenience Stores
  • E-commerce
  • Others

By region:

  • North America
    • The U.S.
    • Canada
  • Europe
    • France
    • The UK
    • Spain
    • Germany
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Southeast Asia
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Middle East & Africa
    • GCC
    • South Africa
    • Rest of Middle East & Africa

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