Alternative Sweetener Market - Global Industry Analysis

Alternative Sweetener Market By Type (Stevia, Sorbitol, Xylitol, Mannitol, Erythritol, Sweet proteins and Other types), By Application (Bakery products, Confectioneries & gums, Spreads, Beverages, Dairy products, Frozen desserts, Tabletop sweeteners, Pharmaceutical products and Other applications), By End-use sector (Food & beverages, Pharmaceutical, Direct sales and Other end-use sectors), and By Region – Global Industry Overview, Market Intelligence, Comprehensive Analysis, Historical Data and Forecasts 2022 – 2028

Published Date: 27-Apr-2022 Category: Food & Beverage Report Format : PDF Pages: 180 Report Code: ZMR-2591 Status : Published

The global Alternative Sweetener market was worth around USD 4219.50 million in 2021 and is estimated to grow to about USD 5463.41239 million by 2028, with a compound annual growth rate (CAGR) of approximately 4.40% percent over the forecast period.

Description

Industry Prospective:

The global Alternative Sweetener market was worth around USD 4219.50 million in 2021 and is estimated to grow to about USD 5463.41239 million by 2028, with a compound annual growth rate (CAGR) of approximately 4.40% percent over the forecast period. The report analyzes the Alternative Sweetener market’s drivers, restraints/challenges, and the effect they have on the demands during the projection period. In addition, the report explores emerging opportunities in the Alternative Sweetener market.

Alternative Sweetener Market: Overview

Alternative sweetener is a sugar substitute used to enhance and sweeten a variety of foods and beverages. Alternative sweeteners have a lower glycaemic index, which keeps insulin levels stable after consumption, and are thus used as a low-calorie food additive. Alternative sweeteners are produced from both natural and artificial sources, and they are widely used in a variety of applications such as dairy products, bakery foods, and pharmaceuticals. Individuals with diabetes and obesity prefer low-calorie sweeteners because they have a lower sweetness quotient than sugar. During the forecast period, the global alternative sweeteners market is expected to grow due to an increase in demand for healthy and low-calorie food and beverages.

As a result of ongoing advances and new uses in the food sector, such as developments in dairy products and baked goods, the worldwide alternative sweeteners market has developed considerably. Alternative sweeteners provide benefits such as sweetness, low cost, taste, nutrition, bulkiness, preservation qualities, heat resistance, and blending capabilities. Furthermore, rising health concerns, as well as an increase in the prevalence of diabetes and obesity, are driving the growth of the alternative sweeteners market. Furthermore, market growth is being driven by an increase in demand for low-calorie sweeteners and an increase in the obese population, particularly in developing countries. Consumers, for example, use stevia extract, a sweetener derived from the leaves of the stevia bush, as well as monk fruit extract. Sugar has been replaced as a food additive by alternative sweeteners in order to avoid health problems.

COVID-19 Impact:

Because of the worldwide pandemic, the global sugar substitutes market has been severely impacted. COVID-19 has an impact on both the final product supply chain and the raw material ingredients. Because of the concentration of several key players operating from these regions, the North American region, followed by Europe and Asia Pacific, plays a vital role in the market. As a result, the supply side of the market is expected to be constrained, as sugar substitutes produced by many key players in these regions serve end-users worldwide. Regional consumption, on the other hand, is expected to rise in the respective market, as consumers focus more on maintaining weight and adhering to various diets in order to maintain good health. Overall, this is expected to drive demand for sugar substitutes.

Report Scope:

Report Attribute Details
Base Year 2020
Historic Years 2016 - 2020
Forecast Years 2021 - 2028
Segments Covered By Product Type, By Application, and By End Use
Forecast Units Value (USD Billion), and Volume (Units)
Quantitative Units Revenue in USD million/billion and CAGR from 2021 to 2028
Regions Covered North America, Europe, Asia Pacific, Latin America, and Middle East & Africa, and Rest of World
Countries Covered U.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, China, India, Japan, South Korea, Brazil, Argentina, GCC Countries, and South Africa, among others
Number of Companies Covered 10 companies with scope for including additional 15 companies upon request
Report Coverage Market growth drivers, restraints, opportunities, Porter’s five forces analysis, PEST analysis, value chain analysis, regulatory landscape, market attractiveness analysis by segments and region, company market share analysis, and COVID-19 impact analysis.
Customization Scope Avail customized purchase options to meet your exact research needs.

Alternative Sweetener Market: Growth Drivers

Driver: Increased consumer health consciousness to stimulate demand for healthier food options

Consumers are becoming more aware of their nutritional needs as they have easy access to near-infinite information. As a result, consumers have become more conscious of making healthier food and beverage choices. Because of rising health concerns, they are increasingly demanding healthier, lower-calorie foods and beverages. As people's health conditions worsen, there is a greater demand for low-calorie food and beverage products to help them maintain a healthy diet. Most health-conscious consumers prefer sugar alternatives because they have less calories than real sugar. Sugar substitute consumption contributes to the health advantages received by health-conscious customers.

Restraint: Compliance with international quality standards and regulations for sugar substitutes

Food safety regulations are overseen by international organizations like the National Food Safety and Quality Service (SENASA), the Canadian Food Inspection Agency (CFIA), the United States Food and Drug Administration (FDA), the World Health Organization (WHO), and the Committee on the Environment, Public Health, and Food Safety (CEPHFS) (EU). These organizations have direct or indirect control over the food processing industry's use of a variety of chemicals and materials. Health and safety inspections are performed on sugar alternatives. Regulations governing the use of sweeteners as a food ingredient stifle global growth in the sweeteners industry.

Opportunity: Increased investment in R&D activities by manufacturers in order to develop newer and better products.

To achieve a greater market, share than their competitors, manufacturers are progressively spending in the research and development of innovative sugar replacements. To minimize the calorie content of their final goods, several food and beverage firms are replacing sugar alternatives for normal sugars. In developed economies, sugar alternatives are in high demand. The fundamental cause for the enormous expansion of the sugar replacements market is a shift in consumer attitudes toward the use of sugar alternatives.

Global Alternative Sweetener Market

Challenge: Product labelling and commercial concerns

International food safety and quality regulatory bodies are tightening food safety regulations. Apart from food testing and certification, these international regulatory bodies compel manufacturers to follow food labelling rules and regulations. Most governments are taking steps to implement the food labelling law in their respective countries. The stringent regulations imposed by regulatory bodies regarding testing, certification, usage, production, and labelling pose a challenge for manufacturers.

Global Alternative Sweetener Market: Segmentation

The global Alternative Sweetener market is segregated based on Type, Application and End-use sector.

By type, the market is classified into Stevia, Sorbitol, Xylitol, Mannitol, Erythritol, Sweet proteins and Other types. This category had a significant share in 2021 and is expected to maintain its dominance throughout the forecast period. The stevia segment is expected to grow the fastest in the global market in 2021. Steviol glycosides, which are naturally present in the stevia leaf, are the sweet-tasting components of stevia. Stevia sweeteners do not add carbohydrates or calories to the food or beverage to which they are added. It also has no effect on blood glucose levels or insulin response. As a result of substituting stevia for sugar, people with diabetes can eat a wider variety of foods and stick to a healthy meal plan. Stevia also contains a variety of sterols and antioxidant compounds.

By application, the market is divided into Bakery products, Confectioneries & gums, Spreads, Beverages, Dairy products, Frozen desserts, Tabletop sweeteners, Pharmaceutical products and Other applications. In terms of value, the beverage segment accounted for a significant share of the global market in 2021. Sugar substitutes are now preferred in beverages such as diet carbonated drinks, flavored water, and others. The growing consumer base for beverage products provides an impetus for the development of new sugar substitutes and products, driving market growth during the forecast period.

Recent Developments

  • In July 2020, Tate & Lyle introduced VANTAGE sweetener solution design tools. It is a collection of new and innovative sweetener solution design tools, as well as an education programme, for creating sugar-reduced food and drinks with low-calorie sweeteners.

Regional Landscape

Natural sweeteners are in high demand in North America, owing primarily to the healthy food trend. The growing awareness of the negative effects of excessive sugar consumption is the primary driver of market growth. As a result, more opportunities for low-calorie sweeteners emerge, particularly in bakery, beverage, and dairy applications. The beverage industry is the most important, followed by the bakery, confectionery, and dairy industries.

During the forecast period, the Asia Pacific market is expected to grow at the fastest rate in the global market. The Asia Pacific sugar substitutes market is expanding due to changes in customer lifestyles and an increase in health consciousness among them. This region's market is undergoing a dramatic transformation as a result of diet diversification, rapid urbanization, and liberal trade policies in the food sector.

Competitive Landscape

Some of the main competitors dominating the global alternative sweetener market include – DuPont (US), ADM (US), Tate & Lyle PLC (UK), Cargill (US), Ingredion Incorporated (US), Roquette Frères (France), FoodChem International Corporation (China), PureCircle Ltd (US), MacAndrews & Forbes Holdings Inc (Merisant) (US), Ecogreen Oleochemicals Pvt Ltd (Indonesia), Pyure Brands LLC (US), Stevia Hub India (India), Suminter India Organics (India), Stevia Biotech Pvt Ltd (India), The Real Stevia Company (Sweden), Sweetly Stevia USA (UK), XiliNat (Mexico), Fooditive B.V. (Netherlands), Saganà Association (Switzerland), and Hearthside Food Solutions LLC (US).

 The market is segmented as follows:

By Type

  • Stevia
  • Sorbitol
  • Xylitol
  • Mannitol
  • Erythritol
  • Sweet proteins
  • Other types

By Application

  • Bakery products
  • Confectioneries & gums
  • Spreads
  • Beverages
  • Dairy products
  • Frozen desserts
  • Tabletop sweeteners
  • Pharmaceutical products
  • Other applications

By End-use sector

  • Food & beverages
  • Pharmaceutical
  • Direct sales
  • Other end-use sectors

By Region

  • North America
    • The U.S.
    • Canada
  • Europe
    • France 
    • The UK
    • Spain
    • Germany
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Southeast Asia
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Middle East & Africa
    • GCC
    • South Africa
    • Rest of Middle East & Africa

Table Of Content

Methodology

Free Analysis

Alternative sweetener is a group of carbohydrates, which is of potential use as a replacement for the typical dietary sugars. The alternative sweetener is also known as an artificial sweetener, non-sugar sweetener, or sugar substitute. It is generally classified into two groups such as nutritive sweetener and nonnutritive sweetener. Artificial sweeteners add a taste of sweetness without any calories and hence are considered as an attractive substitute to table sugar.

Artificial sweeteners are generally used in different types of processed foods, including soft drinks, candy, baked goods, dairy products, puddings, and canned foods. It is also popularly used in home cooking. Artificial sweeteners play an important role in the improvement of food appearance, texture, color, and taste. The artificial sweeteners approved by the FDA include aspartame, potassium, saccharin, sucralose, neotame, and acesulfame. Alternative sweeteners are also helpful in preventing dental decay and controlling blood sugar.

Alternative Sweetener Market

Based on the product type, the alternative sweetener market is classified as a high-intensity sweetener (HIS), high fructose syrup (HFS), and low-intensity sweetener (LIS). High-intensity sweetener segment accounted for the largest market share in terms of revenue in 2017. The growth of the segment is mainly due to continuous developments and increasing applications in the dairy products and baked goods industry. The high fructose syrup segment is anticipated to grow at a moderate CAGR owing to cost-effectiveness and easy handling during the manufacturing process. Based on application, the alternative sweetener market is divided into pharmaceuticals, food & beverages, and others. Food & beverages segment accounted for the significant market share in terms of revenue in 2017. Beverage industry mainly uses high fructose syrup as a sugar substitute. Growing consumer preference for processed foods and rapidly evolving bakery industry is projected to boost the demand for alternative sweeteners in food and beverage industry. Increasing number of diabetic patients coupled with ongoing research & developments is anticipated to enhance the demand for alternative sweeteners in the pharmaceutical industry during the forecast period.

By geography, North America exhibits the largest market share in term of revenue in 2017. The alternative sweeteners market growth in North America is attributed to the rising number of diabetic patients, high consumption of processed food, and an increasing number of beverage companies. The alternative sweeteners market in the Asia Pacific is anticipated to grow at a significant CAGR over the forecast period owing to high consumption of alternative sweeteners. India and China are the major countries contributing to the growth of the alternative sweeteners market in the Asia Pacific. The market for alternative sweeteners in Europe is projected to show moderate growth over the forecast period. Stringent regulation of the government regarding the content of added sugar across different product categories may restrain the growth of the Europe alternative sweeteners market. Rising urban population and high rates of obesity & diabetes are anticipated to fuel the alternative sweetener market growth in Latin America over the forecast period.

The global alternative sweetener market has involvement of some major companies. The major companies are engaged in research & development activities, strategic mergers & acquisitions in order to achieve sustainable growth across different regions internationally. Some of the key players included in the global alternative sweetener market report are Archer-Daniels-Midland Company, Kerry Group Plc, Roquette Frères S.A., NutraSweet Company, Ajinomoto Co. Inc., Tate & Lyle Plc, Showa Sangyo, Global Sweeteners Holdings Limited, Ingredion Incorporated, Japan Corn Starch Co., Ltd., Cargill Incorporated, and COFCO Rongshi Bio-technology Co. Ltd.

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FrequentlyAsked Questions

Market growth is being driven by an increase in demand for low-calorie sweeteners and an increase in the obese population, particularly in developing countries. Consumers, for example, use stevia extract, a sweetener derived from the leaves of the stevia bush, as well as monk fruit extract. Sugar has been replaced as a food additive by alternative sweeteners in order to avoid health problems.

According to the Market Research report, the global Alternative Sweetener market was worth around USD 4219.5 million in 2021 and is estimated to grow to about USD 5463.41239 million by 2028, with a compound annual growth rate (CAGR) of approximately 4.40% percent over the forecast period.

Natural sweeteners are in high demand in North America, owing primarily to the healthy food trend. The growing awareness of the negative effects of excessive sugar consumption is the primary driver of market growth. As a result, more opportunities for low-calorie sweeteners emerge, particularly in bakery, beverage, and dairy applications. The beverage industry is the most important, followed by the bakery, confectionery, and dairy industries.

Some of the main competitors dominating the global Alternative Sweetener market include - DuPont (US), ADM (US), Tate & Lyle PLC (UK), Cargill (US), Ingredion Incorporated (US), Roquette Frères (France), FoodChem International Corporation (China), PureCircle Ltd (US), MacAndrews & Forbes Holdings Inc (Merisant) (US), Ecogreen Oleochemicals Pvt Ltd (Indonesia), Pyure Brands LLC (US), Stevia Hub India (India), Suminter India Organics (India), Stevia Biotech Pvt Ltd (India), The Real Stevia Company (Sweden), Sweetly Stevia USA (UK), XiliNat (Mexico), Fooditive B.V. (Netherlands), Saganà Association (Switzerland), and Hearthside Food Solutions LLC (US).

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